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Broadcast TV Ratings for Monday, March 30, 2009 March 31, 2009 6:23 pm

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Full ratings and breakdown’s, including my full analysis, week-to-week comparisons, etc., follows after the jump.

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Broadcast TV Ratings for Sunday, March 29, 2009 March 30, 2009 3:12 pm

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Full ratings and breakdown’s, including week-to-week comparisons, and individual program analysis, etc., follows after the jump. (more…)

Broadcast TV Ratings for Saturday, March 28, 2009 March 29, 2009 11:03 pm

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Complete ratings and breakdown’s, including week-to-week comparisons, etc., follows after the jump.

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Broadcast TV Ratings for Friday, March 27, 2009 March 28, 2009 11:54 pm

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Complete ratings and breakdown’s, including week-to-week comparisons, my full analysis and more, follows after the jump. (more…)

Broadcast TV Ratings for Thursday, March 26, 2009 March 27, 2009 2:26 pm

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032609piechart-viewersComplete ratings and breakdown’s, including week-to-week comparisons, my full analysis and more, follows after the jump.

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Broadcast TV Ratings for Wednesday, March 25, 2009 March 26, 2009 11:09 pm

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Full ratings and breakdown’s, including week-to-week comparisons, etc., follows after the jump.

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40.35M Watched President Obama’s Second News Conference March 25, 2009 5:25 pm

Posted by Rosario T. Calabria in News, Nielsen TV Ratings, Television.
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barackobama-032509The second press conference of President Barack Obama last night drew an audience of 40.35M viewers. The hour-long conference had a combined household rating of a 25.9 and was carried on 11 networks: ABC, CBS, FOX, NBC, Telemundo, Univision, CNBC, CNN, Fox News, MSNBC and mun2.

President Obama’s previous news conference was seen by 49.46M viewers in February.  Over the past week, the President has racked up impressive audiences for The Tonight Show with Jay Leno (an 11.2 household metered market rating) last Thursday and 60 Minutes on Sunday (17.04M).

For comparative purposes, President Obama’s inauguration day celebration was seen by 37.79M viewers and his address to congress was watched by 52.37M viewers.

Broadcast TV Ratings for Monday, March 23, 2009 March 24, 2009 5:31 pm

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ABC’s Dancing With the Stars drew more than 20 million viewers, leading the network comfortably past the competition to take first place on the evening.  Week three of Castle didn’t go so well, however, with the show dipping by double-digits across the board, and falling below 10 million viewers (Note: The numbers will likely fall more when the finals are released because DWTS ran two minutes into the 10:00pm hour).

Following in second place was CBS.  I’m confused about why the network decided to move How I Met Your Mother to 8:00pm and put a repeat at 8:30pm, but whatever the reason, it did not work at all.  The show dipped significantly (by more than double-digits).  Rules of Engagement also slipped a bit at 9:30pm (it led out of a repeat of Two and a Half Men) but managed a still healthy number among adults 18-49, with near 100% retention among the demo (I know it aired out of a repeat, but its still noteworthy).  CSI: Miami closed out the evening as the night’s #2 most-watched program after Dancing With the Stars.

Fox aired a repeat of House last night, but an original episode of 24 kept the network in a solid third place, with very little loss in viewership from the week prior.

NBC was stuck in fourth place with original installments of Chuck, Heroes and Medium. The biggest news is that Heroes hit series lows yet again.

And rounding out the was The CW which failed to get much traction out of Gossip Girl and One Tree Hill.

Full ratings and breakdown’s, including my full analysis, week-to-week comparisons, etc., follow after the jump.

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Broadcast TV Ratings for Sunday, March 22, 2009 March 23, 2009 6:30 pm

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Broadcast TV Ratings for Saturday, March 21, 2009 March 22, 2009 11:26 pm

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President Obama’s Appearance on Leno Nets Highest Ratings in Four Years March 21, 2009 2:21 am

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barackobamajayleno-032109President Barack Obama’s appearance on The Tonight Show with Jay Leno Thursday night gave the show its highest ratings in four years.  The episode drew an 11.2/26 HH rating/share (in the overnight metered markets), matching the number that Leno pulled in a January 2005 tribute episode following the death of Johnny Carson.

The highest rated episode of the series came on the night of the Seinfeld finale in May 1998 (a 12.4 HH rating). To put the number in perspective, it’s 187% above the show’s average this season of a 3.9 HH rating.  The episode also lifted lead-out Late Night with Jimmy Fallon to its highest numbers in three weeks (a 3.9/13 HH rating/share in the overnights).

Source: Variety

Broadcast TV Ratings for Thursday, March 19, 2009 March 20, 2009 8:01 pm

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031909piechart-viewers_eDon’t forget to click through the jump to check out the night’s full ratings and breakdown’s, including week-to-week comparisons, etc.

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Broadcast TV Ratings for Wednesday, March 18, 2009 March 19, 2009 5:44 pm

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The American Idol results show and another solid performance by Lie to Me at 8:00pm kept Fox way in front of its competition last night, nearly doubling up its nearest competitor among adults 18-49 (5.7 rating vs. a 2.9 rating).

CBS then, was steady in second, paced by the night’s #2 and #3 programs, Criminal Minds and CSI: NY.

Finishing in third place was ABC, which while not so competitive among viewers, did stay in the competitive loop among adults 18-49 finishing just a tenth of a point behind CBS in the demo.  Overall though, it was mostly bad news.  The series premiere of comedy Better off Ted drew just 5.64M viewers, while once power house Lost returned from its one-week hiatus with a season low 9.08M viewers (Note: These numbers may change some due to Lost running approximately 2 minutes into the 10:00 pm time period).  Life on Mars perked up a bit from last week, but only managed a few more than 5 million viewers and even though there was some good news to report in the time slot premiere of Scrubs–up nearly 40% among viewers from its last original episode — it still drew a disappointing 5.8 million viewers.

In fourth place was NBC, who is just having problems all over the place.  Failed reality series opened the night for the network with a dismal 3.46M viewers and 1.3 A18-49 rating, while likely-to-be-canceled drama Life hit a series low.  Law & Order improved a bit in the 10:00pm hour, but remains below average.

And lastly, The CW’s America’s Next Top Model failed to hold last week’s improved audience, falling by double-digits across the board.

Full ratings and breakdown’s, including my full analysis, week-to-week comparisons, etc., follow after the jump.

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Broadcast TV Ratings for Tuesday, March 17, 2009 March 18, 2009 7:35 pm

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Broadcast TV Ratings for Monday, March 16, 2009 March 17, 2009 8:44 pm

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Week two of the new season of Dancing With the Stars held mostly steady from last week’s premiere, leading ABC to a first place finish with an audience of nearly 21.1 million viewers and a 5.3 A18-49 rating.  Perhaps the more important bit of news coming from ABC though, was the performance of the new Nathan Fillion drama Castle.  Week two was nearly identical to week one, which is actually pretty good news.  We’ll see where the show heads in the coming weeks, but ABC must definitely be pleased that there was no decline in viewership from the week prior (despite the still weak retention levels). Update: Final numbers show that the episode increased slightly over last week’s premiere among viewers (but was down slightly among adults 18-49–click through the jump for more analysis).

There was a tie for second place, with CBS coming out on top among households thanks to consistent performances from its comedy and CSI: Miami line-up and Fox taking second place among viewers and adults 18-49 with solid performances from House and 24.

Fourth place belonged to NBC, which saw abysmal numbers for its complete repeat lineup and fifth place went to The CW, which saw weak numbers for returning dramas Gossip Girl and One Tree Hill.

Full ratings and breakdown’s, including my full analysis, week-to-week comparisons, etc., follow after the jump. (more…)

Broadcast TV Ratings for Sunday, March 15, 2009 March 16, 2009 6:48 pm

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Broadcast TV Ratings for Saturday, March 14, 2009 March 15, 2009 9:40 pm

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Broadcast TV Ratings for Friday, March 13, 2009 March 14, 2009 6:48 pm

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Broadcast TV Ratings for Thursday, March 12, 2009 March 13, 2009 6:14 pm

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The competition was surprisingly tight last night, especially among adults 18-49 where the top four networks were separated by just six-tenth of a point.

CBS was first for the evening, drawing the night’s most-watched show in CSI: Crime Scene Investigation at 9:00pm (#2 among adults 18-49) and placing first place for every hour of the evening among both households and viewers.  It wasn’t all good news, however, as ‘CSI’ actually declined by nearly 4 million viewers from last week’s episode.

That decline was partially a result of the return of Grey’s Anatomy on ABC (#2 for the night).  Grey’s Anatomy was number two for the night among adults 18-49, but it wasn’t all good for it either, as it was down by double-digits from its last original episode.  Elsewhere on the network, Ugly Betty opened stronger than usual, but still below average, at 8:00pm, while Grey’s Anatomy lead-out Private Practice suffered the same fate as its lead-in, declining by double-digits from its last original airing and falling to a last place finish in the hour among households and viewers.

Over on NBC, who finished in third place last night, the season (potential series) finale of Kath & Kim drew just 4 million viewers.  I don’t expect that show to return next season, while The Office was below average with under 8 million viewers.  3o Rock declined as well, but it’s retention was good.

The biggest news of the night, was the special episode of ER last night on NBC.  The network tried to keep the news of guest starring roles by former stars, including George Clooney, secret (for what reason I don’t know) but many knew regardless, resulting in the show performing the best it has in some time, drawing nearly 11 million viewers and a very solid 3.9 rating in the demo (+23 and +15 percent, respectively, from the week prior).

Rounding out the night’s programs, The CW was in last place with the return of original episodes of Smallville and SupernaturalSmallville performed well, with no loss in A18-49 viewership from its last original episode, but Supernatural?  Hmm…, not so much.  The show was down by more than 500,000 viewers and a disappointing 21% among adults 18-49.

Don’t forget to click through the jump to check out the night’s full ratings and breakdown’s, including week-to-week comparisons, etc. and even more analysis on an individual show-by-show basis.

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Fallon Finishes His First Week #1 March 13, 2009 3:56 am

Posted by Rosario T. Calabria in CBS, NBC, News, Nielsen TV Ratings, Television.
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jimmyfallonlatenight-031309Jimmy Fallon’s first week as host of NBC’s Late Night was a successful one, with the late-night program beating all cable and broadcast competition as well as Conan’s season average.  For the week of March 2-6 the program averaged nearly 2.4 million viewers and more than 1.2 million adults 18-49, out-rating its nearest competitor (CBS’s Late Late Show With Craig Ferguson) by 25% among viewers and 60% among adults 18-49.

Additionally, Fallon’s debut week ranked as the most-watched ever in the last decade, besting the bows of The Late Late Show With Craig Ferguson (2M viewers in January 2005), ABC’s Jimmy Kimmel Live (1.7M in January 2003) and The Late Show With Craig Kilborn (1.5M in March/April 1999).

Source: Variety

Broadcast TV Ratings for Wednesday, March 11, 2009 March 12, 2009 4:37 pm

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031109piechart-viewersLie to Me made a successful move to earlier in the evening.  The show made its time slot premiere last night at 8:00pm and actually managed to grow its audience from the week prior when it had the benefit of airing out of an episode of American Idol.  That’s very good news.  It must be noted that there was a slight decline in terms of the show’s A18-49 audience, but not enough to be concerned about, at least not at the moment.

American Idol also was a bit stronger than usual (although its still down from last season’s numbers), increasing by near double-digits among viewers and double-digits among adults 18-49 from last week’s episode.

Following in second place was CBS, which while well behind Fox, still managed to post solid numbers and showed no ill effects, with each of the show’s improving in viewers and adults 18-49 from the week (or episode) prior.

NBC finished in third place and the most noteworthy development was the poor performance for new reality series Chopping Block.  The show basically, to be put it bluntly, flopped, averaging less than 4 million viewers and a pultry 1.4 rating among adults 18-49, resulting in a dead-last place finish for the hour.  NBC saw better results for Life at 9:00pm and especially Law & Order at 10:00pm, but overall, it was a poor showingn for a struggling network.

ABC aired just one original program last night, the already-canceled Life on Mars in the 10:00pm time period.  Without the benefit of a Lost lead-in, the show dipped by double-digits and fell to below 5 million viewers and just a 1.5 rating in A18-49 rating.

That leaves us with The CW.  Week two of the new season of America’s Next Top Model did very well for the network, drawing nearly 4.5 million viewers and improving upon last week’s numbers.  The show also easily bested NBC’s premiere of Chopping Block in the hour and was very competitive (in A18-49 rating) with the two 8:00pm CBS comedies The New Adventures of Old Christine and Gary Unmarried. The viewer number reflected in the chart above is misleading due to a miserably performing 90210 repeat (which averaged just a touch over 1 million viewers) at 9:00pm.

Full ratings and breakdown’s, including week-to-week comparisons, etc., follow after the jump.

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CBS Orders Four Additional Scripts for ‘Mother’; Renewal Likely March 11, 2009 6:29 pm

Posted by Rosario T. Calabria in CBS, News, Nielsen TV Ratings, Television.
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howimetyourmother-031109CBS has ordered four additional scripts for its comedy series How I Met Your Mother, a very positive first sign towards the likeilhood of the show receiving a renewal for next season.

The scripts are for the 2009-10 season and will give the show’s producers an opportunity to get a head start on the fifth season.  So yeah, it’s extremely likely that the show is coming back for another season.

In recent years a renewal has been much more in doubt, but the show, coupled with lead-in The Big Bang Theory, has helped put the network in a dominant position on Monday nights

The network is rumored to be in discussions with Warner Bros. (who produces the shows) over multiseason renewals for fellow Monday night comedies The Big Bang Theory and Two and a Half Men as well as another comedy on the network, The New Adventures of Old Christine, which is just a few episodes away from tallying up enough episodes for syndication.

If you’re interested, full season ratings data for the three key Monday night comedies (The Big Bang Theory, How I Met Your Mother and Two and a Half Men) follows after the jump. (more…)

Broadcast TV Ratings for Tuesday, March 10, 2009 March 11, 2009 4:54 pm

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031009piechart-viewersAmerican Idol dominated the competition last night, not only doubling up on second place A18-49 finisher NBC, but out-rating all English-speaking broadcast nets combined by nearly 1 full ratings point.

CBS finished in second among households and viewers with strong performances by NCIS, The Mentalist and Without a Trace (all repeats).

NBC was third in households and viewers but did quite well among adults 18-49, with both a two-hour edition of The Biggest Loser and an original episode of Law & Order: Special Victims Unit drawing an average 3.7 A18-49 rating, with the network peaking in the 9:00pm hour with a 4.2 rating.

Following in fourth place was ABC, which failed to garner much of an audience with original episodes of Homeland Security USA and Primetime: What Would You Do? (and back-to-back repeats of Scrubs sandwiched in between).

That leaves us with The CW which finished in a, expected, fifth place.  Reaper was basically flat from the week prior.

Full ratings and breakdown’s, including week-to-week comparisons, etc., follow after the jump.

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Broadcast TV Ratings for Monday, March 9, 2009 March 10, 2009 4:11 pm

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ABC’s Dancing With the Stars returned strong last night (click here to see the score results of night one and vote for who you believe was the best), improving upon the show’s last season premiere by a solid 11% in adults 18-49 rating.

Meanwhile, the series premiere of Castle drew only so-so ratings, drawing 11.60M viewers and a 3.3 A18-49 rating.  That’s merely okay.  Half-hour to half-hour double-digit declines and sub-50 percent retention from the last half-hour of Dancing With the Stars is concerning.

Second place was heavily contested, with CBS coming out on top among households, but Fox narrowly finishing ahead in viewers and adults 18-49.  Both networks, however, experienced week-to-week declines in the face of stiff competition from Dancing With the Stars.  All four comedies on CBS (from 8:00-10:00pm) experienced double-digit week-to-week declines among households and viewers, while House drew lower than average numbers.  While its lead-in was down, 24 managed to remain even from the week prior, even managing a slight, but noteworthy, nine percent gain from the week prior in A18-49 rating.  Over on CBS, the network saw its best performance at 10:00pm with a new episode of CSI: Miami which easily bested its fellow competition.

Fourth place went to NBC, which had very little to be happy about last night.  Most concerning was the continued slide from Heroes, which yet again hit series lows among households, viewers AND adults 18-49.  Not good (be sure to check out my extensive feature on the show’s ratings decline at this link).

The CW, the only network running repeats, was last place.

Full ratings and breakdown’s, including my full analysis, week-to-week comparisons, etc., follow after the jump.
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Broadcast TV Ratings for Sunday, March 8, 2009 March 9, 2009 11:10 pm

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