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WWE Friday Night Smackdown Sets New Record on MyNetworkTV January 13, 2009 11:55 pm

Posted by Rosario T. Calabria in Broadcast TV Ratings, myNetworkTV, News, Nielsen TV Ratings, Television, The CW, WWE Friday Night Smackdown.
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myNetworkTV LogoLast Friday’s telecast of WWE Friday Night Smackdown set viewership records for MyNetworkTV.

The January 9th episode drew 3.9 million viewers, the most ever for the network, and also matched a network high among households with a 2.2/4 household rating/share.

While they didnt’ make much money from the show, it just really wasn’t such a good idea for The CW to drop ‘Smackdown’ and allow MyNetworkTV to pick it up.  MyNetTV has been beating The CW in ratings over the last several weeks, while The CW is struggling, especially on what use to be a reliable night for them, Friday.

By way of comparison, The CW’s lineup that night: original episodes of Everybody Hates Chris and The Game and a repeat of the new reality series 13–Fear is Real, averaged just 1.12 million viewers and a 0.8/1 household rating/share.  Yeah, enough said.

24 Season Seven Down Double-Digits January 13, 2009 11:39 pm

Posted by Rosario T. Calabria in Broadcast TV Ratings, Movies, myNetworkTV, News, Nielsen TV Ratings, Television, WWE Smackdown.
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24-011309While still drawing respectable ratings, the seventh season premiere of 24 was down by double-digits among households, viewers and adults 18-49 from its sixth season debut back in January 2007.  This year’s two-night/four-hour event averaged a 7.1/11 HH rating/share, 12.46M viewers and a 4.2/10 A18-49 rating/share.  Now, as I noted, that’s still a good performance, but it’s a good deal below how the show started off back on Sunday, January 14, 2007 and Monday, January 15, 2007: 9.0/13 HH rating/share, 15.76M viewers and a 6.0/14 A18-49 rating/share.

That translates into a decline of 21% in household rating, 21% among viewers (-3.30M) and 30% in adults 18-49 rating.

Full ratings results for this year’s two two-hour episodes (with comparisons to their prior season numbers in parenthesis) follow below.

24 – Season Seven Premiere Night 1 (Season Six)

  • Households:  7.0/10 (8.8/13 — -20%)
  • Viewers: 12.61M (15.79M — -20%/-3.18M)
  • Adults 18-49: 4.3/10 (6.1/13 — -29.5%)

24 – Season Seven Premiere Night 2 (Season Six)

  • Households:  7.1/11 (9.2/13 — -23%)
  • Viewers: 12.31M (15.73M — -22%/-3.42M)
  • Adults 18-49: 4.1/10 (5.9/14 — -31%)

Arsenio Hall named host of MyNetworkTV’s Funniest Moments June 13, 2008 6:16 pm

Posted by Rosario T. Calabria in Casting, Funniest Moments, Movies, myNetworkTV, News, Television.
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Arsenio Hall has been named the host of MyNetworkTV’s new hour-long comedy clip show, Funniest Moments.  The show is scheduled to run Wednesday’s at 9pm starting this fall.  Hall also returned to standup comedy for the first time in more than a decade and will be featured in Weinstein Co.s upcoming animated film Igor which hits theaters on September 19th.

MyNetworkTV Grabs “WWE Smackdown” off The CW’s Hands February 26, 2008 5:03 pm

Posted by Rosario T. Calabria in myNetworkTV, News, Sports, Television, Wrestling, WWE Smackdown.
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MyNetworkTV and World Wrestling Entertainment has announced a new home for WWE Smackdown.  The series will debut on MyNetworkTV this coming fall.

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FX’s “Damages” To Air on MyNetworkTV August 1, 2007 1:27 pm

Posted by Rosario T. Calabria in Damages, FX, myNetworkTV, News, Scheduling, Television.
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In hopes of giving the series a push in the A18-49 demographic, FX will be airing episodes of their new drama Damages on MyNetworkTV.

The first two episodes will air tonight on the channel. This is the first time that the broadcast network has aired a program from any other News Corp. network.

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MyNetworkTV Sweeps Lineup Revealed April 13, 2007 11:15 am

Posted by Rosario T. Calabria in myNetworkTV, News, Television.
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In an effort to boost ratings for the struggling new network, MyNetworkTV execs have scheduled a May-sweeps period full of sex (lots of it), comedy specials and theatrical movies.

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MyNetworkTV Still Having Trouble Attracting Viewers September 28, 2006 11:52 pm

Posted by Rosario T. Calabria in Broadcast TV Ratings, myNetworkTV, Nielsen Ratings, Television.
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In its second week of operation, the networks two dramas decline from their first week in total households and A18-49.

From September 11 to September 15th

8 PM – Desire – .93M viewers (0.3 A18-49 rating)

  • This is down from 1.2M viewers and a 0.4 A18-49 rating

9PM – Fashion House – 1.1M viewers (0.4 A18-49 rating)

  • This is down from 1.3M viewers and a 0.5 A18-49 rating.

myNetworkTV Off To A Slow Start In Opening Week September 16, 2006 8:00 pm

Posted by Rosario T. Calabria in Broadcast TV Ratings, myNetworkTV, Nielsen Ratings, Television.
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Pretty much the only good news MNTV can lay claim to is that it beat UPN in households and in the key A18-49 demo, albeit not by much.

According to data released by Nielsen Media Research, MNTV programming averaged roughly 1M viewers nightly for the week of September 4th (excluding Labor Day).

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