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Fallon Has Strong Return to Late-Night TV March 3, 2009 4:06 pm

Posted by Rosario T. Calabria in News, Nielsen TV Ratings, Television.
Tags: ,

latenightwithjimmyfallon-030309Jimmy Fallon’s return to late-night TV drew strong ratings last night.  The Monday night debut of Late Night With Jimmy Fallon drew a 2.3/8 HH rating/share in metered-market households.  That’s the highest rating for the franchise since January 2006.

In terms of previous performances, it was up 35% over the time slot’s previous season-to-date average (1.7 rating) and Fallon’s 55% retention from his Leno lead-in was slightly better than the 46% average lead-in for the season-to-date.

Also important, Fallon out-rated all his competition, including CBS’s Ferguson (1.7) and he beat Kimmel in the 12:30am head-to-head matchup (2.7 vs. 2.3 for Kimmel).

Source: TV Week



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