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Broadcast TV Ratings for Thursday, August 14, 2008 August 15, 2008 7:22 pm

Posted by Rosario T. Calabria in Broadcast TV Ratings.
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Click more to read my full analysis of the night’s ratings.

NBC finished in first place for the evening with a 16.9/28 household rating/share, 27.95 million viewers and a 9.3/27 rating/share among adults 18-49.

  • Last Week:
    • 4.5/5 HH rating [#3]
    • 7.18M viewers [#2]
    • 2.3/7 A18-49 rating [#2]
  • 8:00 p.m.: 2008 Summer Olympics-Primetime (12.7/22 HH rating/share, 20.71M viewers, 6.2/20 A18-49 rating/share).
    • Last week’s numbers (Last Comic Standing – sixth season/series? finale – 8-10pm):
      • Households – 3.0/5
      • Viewers – 4.56M
      • Adults 18-49 – 1.6/5
  • 9:00 p.m.: 2008 Summer Olympics-Primetime (16.8/27 HH rating/share, 28.17M viewers, 9.4/26 A18-49 rating/share).  The series returns on August 26th after the Olympics conclude.
  • 10:00 p.m.: 2008 Summer Olympics-Primetime (21.1/34 HH rating/share, 34.95M viewers, 12.5/33 A18-49 rating/share).  The series returns on August 26th after the Olympics conclude.
    • Last week’s numbers (America’s Got Talent):
      • Households – 4.8/8
      • Viewers – 7.57M
      • Adults 18-49 – 2.3/7

CBS followed in second place for the evening with a 4.3/7 household rating/share, 6.38 million viewers a 1.8/5 rating/share among adults 18-49.

  • Last Week:
    • 4.6/8 HH rating [#2]
    • 6.75M viewers [#3]
    • 1.9/6 A18-49 rating [#3]
  • 8:00 p.m.: Big Brother 10 (4.3/8 HH rating/share, 6.72M viewers, 2.2/8 A18-49 rating/share).
    • Episode-to-episode numbers (TUES, 8/12/2008 – 9pm):
      • Households – 4.2/6 to 4.3/8
      • Viewers – 6.36M to 6.72M
      • Adults 18-49 – 2.4/6 to 2.2/8
    • Week-to-week numbers:
      • Households – 3.7/7 to 4.3/8
      • Viewers – 5.53M to 6.72M
      • Adults 18-49 – 1.9/7 to 2.2/8
  • 9:00 p.m.: A repeat CSI: Crime Scene Investigation (4.2/7 HH rating/share, 6.10M viewers, 1.6/4 A18-49 rating/share.
  • 10:00 (10:01) p.m.: Flashpoint (4.4/7 HH rating/share, 6.31M viewers, 1.6/4 A18-49 rating/share).
    • Week-to-week numbers:
      • Households – 4.3/8 to 4.4/7
      • Viewers – 6.26M to 6.31M
      • Adults 18-49 – 1.7/5 to 1.6/4

FOX finished in third place for the evening with a 2.4/4 household rating/share, 3.46 million viewers and a 1.3/4 rating/share among adults 18-49.

  • Last Week:
    • 6.1/11 HH rating [#1]
    • 9.91M viewers [#1]
    • 3.4/11 A18-49 rating [#1]
  • 8:00 p.m.: A combination of NFL Preseason: Panthers/Eagles and a repeat of Are You Smarter Than A Fifth Grader? due to a rain delay (2.4/4 HH rating/share, 3.46M viewers, 1.3/4 A18-49 rating/share).
    • Last week’s numbers (So You Think You Can Dance?):
      • Households – 5.9/10
      • Viewers – 9.69M
      • Adults 18-49 – 3.3/11

ABC followed in fourth place for the evening with a 2.3/4 household rating/share, 3.17 million viewers and a 1.0/3 rating/share among adults 18-49.

  • Last Week:
    • 3.2/6 HH rating [#4]
    • 4.54M viewers [#4]
    • 1.4/4 A18-49 rating [#4]
  • 8:00 p.m.: A repeat of Ugly Betty (2.2/4 HH rating/share, 3.14M viewers, 0.9/3 A18-49 rating/share).
  • 9:00 p.m.: A repeat of Grey’s Anatomy (2.6/4 HH rating/share, 3.72M viewers, 1.1/3 A18-49 rating/share).
  • 10:00 p.m.: A repeat of Private Practice (2.0/3 HH rating/share, 2.66M viewers, 0.8/2 A18-49 rating/share).
    • Last week’s numbers (Hopkins – season/series? finale):
      • Households – 3.6/6
      • Viewers – 4.92M
      • Adults 18-49 – 1.6/5

The CW finished in fifth place for the evening with a 1.0/2 household rating/share, 1.50 million viewers and a 0.6/2 rating/share among adults 18-49.

  • Last Week:
    • 1.2/2 HH rating [#5]
    • 1.82M viewers [#5]
    • 0.7/2 A18-49 rating [#5]
  • 8:00 p.m.: A repeat of Smallville (1.1/2 HH rating/share, 1.67M viewers, 0.6/2 A18-49 rating/share).
  • 9:00 p.m.: And a repeat of Supernatural (0.8/1 HH rating/share, 1.34M viewers, 0.6/2 A18-49 rating/share) ended the evening for The CW.
GO TO WEEKLY RATINGS PAGE

Note: Network average numbers from the week prior are based on fast national data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast nationals. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonight’s episode of “2008 Summer Olympics-Primetime” will be reported in next weeks report for Thursday, August 21, 2008. Also keep in mind that because these are fast national ratings, numbers may increase or decrease when the final nationals are released.

Sources: Fast/Final National Ratings Data from Nielsen Media Research. Daily ratings figures can be found at PIFeedback and Zap2It.

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