Broadcast TV Ratings for Monday, January 15, 2007

Broadcast TV Ratings for Monday, January 15, 2007 January 16, 2007 11:42 pm

Posted by Rosario T. Calabria in Broadcast TV Ratings, News, Nielsen Ratings, Television.
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NBC’s coverage of the 64th Annual Golden Globe Awards propels the network to a first place finish for the evening. Day 2 of the Season Six premiere of 24 stays even from the day before, and was on par with how the show started off last season.

NBC finished in first place for the evening with a 13.2/20 household rating, 20.14 million total viewers and a 6.5/15 rating among adults 18-49.

Last Week:

5.2/8 HH rating [#3]

8.05M viewers [#3]

2.6/6 A18-49 rating [#4]

8:00 to 11:00 p.m.: NBC’s coverage of the 64th Annual Golden Globe Awards (13.2/20 HH rating, 20.14M viewers, 6.5/15 A18-49 rating) was strong enough to power NBC to a ratings win for the evening among all main categories. The awards show was up 1.38M viewers, 6% among households and 3% among adults 18-49 from last year.
- Year-to-year numbers (1/16/2006):
  - Households – 12.5/18 to 13.2/20
  - Viewers – 18.76M to 20.14M
  - A18-49 – 6.3/15 to 6.5/15

Fox followed in second place for the evening with a 9.2/13 household rating, 15.68 million total viewers and a 5.9/13 rating among adults 18-49.

Last Week:

16.0/24 HH rating [#1]

26.36M viewers [#1]

9.5/22 A18-49 rating [#1]

8:00 p.m.: Hour 3 of the season six premiere of 24 (8.8/13 HH rating, 15.03M viewers, 5.7/13 A18-49 rating) was ahead of last year’s comparable episode, though basically flat among adults 18-49.
- Year-to-year numbers (third hour — 8:00 p.m. on January 16, 2006):
  - Households – 8.5/12 to 8.8/13
  - Viewers – 14.08M to 15.03M
  - A18-49 – 5.6/13 to 5.7/13
9:00 p.m.: Hour 4 of the season six premiere of 24 (9.5/14 HH rating, 16.33M viewers, 6.2/14 A18-49 rating) was up as well compared to last year among households and viewers, but slightly down among adults 18-49. Continue reading below for even more analysis of this years premiere of 24. But the basic summary was the show was pretty much flat from last year.
- Year-to-year numbers (fourth hour — 9:00 p.m. on January 16, 2006):
  - Households – 9.2/13 to 9.5/14
  - Viewers – 15.70M to 16.33M
  - A18-49 – 6.3/14 to 6.2/14
- Year-to-year numbers (last two hours — January 16, 2006):
  - Households – 8.9/13 to 9.2/13
  - Viewers – 14.89M to 15.68M
  - A18-49 – 6.0/14 to 5.9/13
- Hour-by-hour performance (this year only):
  - Households – 8.4/12 to 9.1/13 to 9.5/14 to 9.2/13
  - Viewers – 15.12M to 16.25M to 16.33M to 15.68M
  - A18-49 – 5.7/12 to 6.3/14 to 6.2/14 to 5.9/13
Season 5 vs. Season 6
- Year-to-year numbers (entire four hours — January 15 & 16, 2006)
  - Households – 9.2/13 to 9.1/13
  - Viewers – 15.70M to 15.84M
  - A18-49 – 6.3/15 to 6.0/14

CBS finished in third place for the evening with a 6.3/9 household rating, 9.80 million total viewers and a 3.2/7 rating among adults 18-49.

Last Week:

8.3/12 HH rating [#2]

12.49M viewers [#2]

4.2/10 A18-49 rating [#2]

8:00 PM and 8:30 PM: CBS began the evening with a repeat of How I Met Your Mother (4.7/7 HH rating, 7.18M viewers, 2.5/6 A18-49 rating) followed by a new The Class (4.5/6 HH rating, 7.07M viewers, 2.7/6 A18-49 rating). The numbers for The Class speak for themselves. Not only was the show down week-to-week (.69M viewers, 12% among households and 7% among adults 18-49), but it was outperformed by a repeat of its normal lead-in in every category except adults 18-49. Not good for the show’s future.
- Week-to-week numbers (8:30 p.m. — The Class):
  - Households – 5.1/7 to 4.5/6
  - Viewers – 7.76M to 7.07M
  - A18-49 – 2.9/7 to 2.7/6
9:00 PM and 9:30 PM: A repeat of Two and a Half Men (7.2/10 HH rating, 11.27M viewers, 3.5/8 A18-49 rating) was followed by a new The New Adventures of Old Christine (6.2/9 HH rating, 9.56M viewers, 3.2/7 A18-49 rating). As with The Class above, ‘Old Christine’ also struggled out of its encore lead-in, falling 2.59M viewers, 23% among households and 22% among adults 18-49 from the week prior. But retention was on par with its usual performance out of new episodes of Two and a Half Men so that’s a positive.
- Week-to-week numbers (The New Adventures of Old Christine):
  - Households – 8.1/12 to 6.2/9
  - Viewers – 12.15M to 9.56M
  - A18-49 – 4.1/9 to 3.2/7
10:00 PM: CBS then ended the evening with a repeat of CSI: Miami (7.7/12 HH rating, 11.86M viewers, 3.5/9 A18-49 rating) which was the Eye’s most watched and highest rated program of the night. Among adults 18-49, it was tied for second for the network with Two and a Half Men.

ABC followed in fourth place for the evening with a 4.9/7 household rating, 7.39 million total viewers and a 3.3/8 rating among adults 18-49.

Last Week:

4.7/7 HH rating [#4]

6.95M viewers [#4]

2.8/7 A18-49 rating [#3]

8:00 PM: Given the increased competition for the evening, the performance of Wife Swap (5.4/8 HH rating, 8.46M viewers, 3.7/9 A18-49 rating) is noteworthy, as it increased across the board from last week’s episode. It was up .47M viewers, 6% among households and most impressively 12% among adults 18-49. A solid performance.
- Week-to-week numbers:
  - Households – 5.1/7 to 5.4/8
  - Viewers – 7.99M to 8.46M
  - A18-49 – 3.3/8 to 3.7/9
9:00 PM: The same can be said for Supernanny (5.8/8 HH rating, 8.96M viewers, 3.9/9 A18-49 rating) which also increased from the week prior and managed to build in every category from its lead-in.
- Week-to-week numbers:
  - Households – 5.5/8 to 5.8/8
  - Viewers – 8.12M to 8.96M
  - A18-49 – 3.2/7 to 3.9/9

10:00 PM: Unfortunately, the good news for ABC ended there as a new What About Brian (3.4/5 HH rating, 4.75M viewers, 2.0/5 A18-49 rating) struggled yet again, staying relatively flat from the week prior. Retention out of its lead-in was very weak at 59% among households, 53% among viewers and only 51% among adults 18-49.

Week-to-week numbers:
- Households – 3.4/5 to 3.4/5
- Viewers – 4.74M to 4.75M
- A18-49 – 2.0/5 to 2.2/5

The CW was left for a fifth place finish with a 1.2/2 household rating, 1.77 million total viewers and a 0.8/2 rating among adults 18-49.

Last Week:

1.4/2 HH rating [#5]

2.05M viewers [#5]

0.8/2 A18-49 rating [#5]

8:00 and 8:30 PM: Repeats of “Everybody Hates Chris” (1.5/2 HH rating, 2.19M viewers, 1.0/2 A18-49 rating) and “All of Us” (1.2/2 HH rating, 1.75M viewers, 0.8/2 A18-49 rating) were hardly noticeable.
9:00 and 9:30 PM: And repeats of “Girlfriends” (1.1/2 HH rating, 1.61M viewers, 0.7/2 A18-49 rating) and “The Game” (1.1/2 HH rating, 1.55M viewers, 0.8/2 A18-49 rating) fell even lower.

The ratings for all the programs that aired last night are viewable below in chart form (click to enlarge).

Note: Fast Nationals are used when comparing week-to-week numbers, while Final Nationals are used when comparing year-to-year/episode-to-episode numbers, unless otherwise specified.

Source: Fast/Final National Ratings Data from Nielsen Media Research and PIFeedback.com.

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