“Criminal Minds” gets post-Super Bowl Spot December 9, 2006 2:16 am
Posted by Rosario T. Calabria in News, Television.trackback
CBS has decided to give the sophomore drama “Criminal Minds” the plush post-Super Bowl time-slot.
The series will air immediately following Super Bowl XLI on Sunday, February 4, 2007.
“This is an outstanding opportunity to expose a series that is young in its life cycle and on the rise to an enormous universe of potential new viewers,” said CBS entertainment president Nina Tassler.
“Criminal Minds” has performed very strongly this season against “Lost”, averaging nearly 17 million viewers a week and showing strong year-to year double-digit gains in the key adults 18-49 demo.
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