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35.6M viewers tune in to 49ers/Saints duel; Most-watched Saturday NFL Divisional Playoff game since 1988

As Alex Smith hit Vernon Davis on a game-winning, 14-yard TD pass just moments after Drew Brees and the high-powered Saints took the lead, 35.6 million viewers witnessed one of the NFL’s proudest franchise’s secure its first playoff victory in nine years. In addition to being the most-watched Saturday Divisional Playoff since 1988, the game’s 20.5/38 fast-national household rating/share makes it the highest-rated Saturday Divisional Game on any network since 1996 (Packers at 49ers 22.2/42/32.0 million viewers) and is an impressive +21% increase over last year’s Packers at Falcons Saturday night match-up on FOX which earned a 17.0/29 and 30.8 million viewers.

The complete press release is included after the jump.

Continue reading 35.6M viewers tune in to 49ers/Saints duel; Most-watched Saturday NFL Divisional Playoff game since 1988