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2010 MTV Video Music Awards averages 11.4M viewers; Most-watched MTV program since 2002

The 2010 VMAs averaged a 10.0 P12-34 rating and 11.40 million total viewers, marking the network’s best deliveries for any MTV telecast since the 2002 VMAs (8/29/02).

With P12-34, the 2010 VMAs are MTV’s fifth highest rated telecast in the network’s history. Averaging 7.9 million P12-34 viewers, the telecast ties as MTV’s most watched in the demo ever.

Among total viewers, the 2010 VMAs averaged an audience of 11.4 million, making it the third most watched telecast in MTV’s history.

The full press release is included after the jump.

Continue reading 2010 MTV Video Music Awards averages 11.4M viewers; Most-watched MTV program since 2002