IMAX Corporation (NYSE:IMAX) (TSX:IMX) and Sony Pictures Entertainment today announced that the action comedy Men in Black™ 3 will be released to IMAX® theatres simultaneously with the film’s worldwide release on May 25, 2012. Directed by Barry Sonnenfeld, Men in Black 3 is the first in the franchise to be released in IMAX.
The complete press release is included after the jump.
Sony Pictures Entertainment to Release Men in Black(TM) 3 in IMAX(R) 3D
Highly Anticipated Third Installment in Men in Black Series Blasts Into IMAX(R) Theatres in May 2012
LOS ANGELES, Sept. 12, 2011 — IMAX Corporation (NYSE:IMAX) (TSX:IMX) and Sony Pictures Entertainment today announced that the action comedy Men in Black™ 3 will be released to IMAX® theatres simultaneously with the film’s worldwide release on May 25, 2012. Directed by Barry Sonnenfeld, Men in Black 3 is the first in the franchise to be released in IMAX.
Will Smith and Tommy Lee Jones are back in black in Men in Black 3. Directed by Barry Sonnenfeld from a screenplay written by Etan Cohen, based on the Malibu Comic by Lowell Cunningham, the film is produced Walter F. Parkes and Laurie MacDonald and executive produced by Steven Spielberg and G. Mac Brown. The film also stars Josh Brolin, Jemaine Clement, and Emma Thompson.
“Releasing a film in IMAX® 3D signals an event release, and Men in Black 3 on Memorial Day weekend certainly qualifies in a big way. We couldn’t be more excited about how MIB 3 will look and sound in IMAX theatres,” said Rory Bruer, president of Worldwide Distribution for Sony Pictures Releasing.
“Will Smith, Tommy Lee Jones and Barry Sonnenfeld have made the Men in Black franchise a fan favorite and we’re excited to feature the return of this iconic title in IMAX,” said Greg Foster, Chairman and President, IMAX Filmed Entertainment. “Men in Black 3 is another strong addition to our 2012 film slate and we’re looking forward to continuing to work with the talented team at Sony Pictures.”
The IMAX release of Men in Black 3 will be digitally re-mastered into the image and sound quality of The IMAX 3D Experience® with proprietary IMAX DMR® (Digital Re-mastering) technology. The crystal-clear images coupled with IMAX’s customized theatre geometry and powerful digital audio create a unique environment that will make audiences feel as if they are in the movie.
About Sony Pictures Entertainment
Sony Pictures Entertainment (SPE) is a subsidiary of Sony Corporation of America, a subsidiary of Tokyo-based Sony Corporation. SPE’s global operations encompass motion picture production, acquisition and distribution; television production, acquisition and distribution; home entertainment acquisition and distribution; worldwide television networks; digital content creation and distribution; operation of studio facilities; development of new entertainment products, services and technologies; and distribution of entertainment in more than 142 countries. Sony Pictures Entertainment can be found on the World Wide Web at http://www.sonypictures.com.
About IMAX Corporation
IMAX Corporation is one of the world’s leading entertainment and technology companies, specializing in the creation and delivery of premium, awe-inspiring entertainment experiences. With a growing suite of cutting-edge motion picture and sound technologies, and a globally recognized entertainment brand, IMAX is singularly situated at the convergence of the entertainment industry, innovation and the digital media world. The industry’s top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and as such, the IMAX network is among the most important and successful theatrical distribution platforms for major event films around the globe. The Company’s new digital projection and sound systems – combined with a growing blockbuster film slate – are fueling the rapid expansion of the IMAX network in established markets such as North America, Western Europe, and Japan, as well as emerging markets such as China and Russia. IMAX theaters deliver the world’s best cinematic presentations using proprietary IMAX®, IMAX 3D®, and IMAX DMR® (Digital Re-Mastering) technologies. IMAX DMR enables virtually any motion picture to be transformed into the unparalleled image and sound quality of The IMAX Experience®.
IMAX is headquartered in New York, Toronto and Los Angeles, with offices in London, Tokyo, Beijing and Shanghai. As of June 30, 2011, there were 560 IMAX theatres (417 commercial multiplex, 25 commercial destination and 118 institutional) operating in 46 countries.
IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D Experience® and The IMAX Experience® are trademarks of IMAX Corporation. More information about the Company can be found at www.imax.com. You may also connect with IMAX on Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube (www.youtube.com/imaxmovies).