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Broadcast TV Ratings for Wednesday, March 9, 2011

Network HH Rating/Share Viewers A18-49 Rating/Share
13.5/22 24.244M 8.0/22
5.8/10 9.407M 2.4/7
3.2/5 4.952M 1.6/5

2.6/4 4.003M 1.1/3
2.1/3 3.958M 1.5/4
1.1/2 1.678M 0.8/2

Complete ratings and breakdowns, including week-to-week comparisons, etc., follows after the jump.

FOX finished in first place for the evening with a 13.5/22 household rating/share, 24.244 million viewers and a 8.0/22 rating/share among adults 18-49.

Last Week:

10.6/17 HH rating/share [#1]
18.875M
viewers [#1]
6.5/18
A18-49 rating/share [#1]

  • 8:00 p.m.: American Idol (13.5/22 HH rating/share, 24.24M viewers, 8.0/22 A18-49 rating/share).

Week-to-week numbers (8:00-9:30):

Households – 12.7/20 to 13.5/22 (+6%)
Viewers – 22.76M to 24.24M (+6%/+1.48M)
Adults 18-49 – 7.8/22 to 8.0/22 (+3%)

Last week’s numbers (Traffic Light – 9:30-10:00):

Households – 4.3/7
Viewers – 7.32M
Adults 18-49 – 2.8/8

CBS followed in second place for the evening with a 5.8/10 household rating/share, 9.407 million viewers and a 2.4/7 rating/share among adults 18-49.

Last Week:

7.1/12 HH rating/share [#2]
11.998M
viewers [#2]
3.2/9
A18-49 rating/share [#2]

  • 8:00 p.m.: Survivor: Redemption Island (6.3/10 HH rating/share, 10.94M viewers, 3.2/9 A18-49 rating/share).

Week-to-week numbers:

Households – 6.3/10 to 6.3/10 (nc)
Viewers – 11.32M to 10.94M (-3%/-0.38M)
Adults 18-49 – 3.3/10 to 3.2/9 (-3%)

  • 9:00 p.m.: Criminal Minds-REPEAT (5.3/8 HH rating/share, 8.22M viewers, 1.8/5 A18-49 rating/share).

Week-to-week numbers:

Households – 8.6/14
Viewers – 14.37M
Adults 18-49 – 3.6/10

  • 10:00 p.m.: Criminal Minds: Suspect Behavior (5.8/10 HH rating/share, 9.06M viewers, 2.2/6 A18-49 rating/share).

Week-to-week numbers:

Households – 6.5/12 to 5.8/10 (-11%)
Viewers – 10.36M to 9.06M (-12%/-1.30M)
Adults 18-49 – 2.6/8 to 2.2/6 (-15%)

ABC finished in third place for the evening with a 3.2/5 household rating/share, 4.952 million viewers and a 1.6/5 rating/share among adults 18-49.

Last Week:

4.3/7 HH rating/share [#3]
6.858M
viewers [#3]
2.3/7
A18-49 rating/share [#3]

  • 8:00 & 8:30 p.m.: The Middle-REPEAT & The Middle-REPEAT (3.2/5 HH rating/share, 5.07M viewers, 1.4/4 A18-49 rating/share).

Last week’s numbers (The Middle – 8:00-8:30):

Households – 4.9/8
Viewers – 7.86M
Adults 18-49 – 2.3/7

Last week’s numbers (Better With You – 8:30-9:00):

Households – 3.7/6
Viewers – 5.67M
Adults 18-49 – 1.7/5

  • 9:00 p.m.: Modern Family-REPEAT (3.9/6 HH rating/share, 6.16M viewers, 2.3/6 A18-49 rating/share).

Last week’s numbers (Modern Family – 9:00-9:31):

Households – 6.1/10
Viewers – 10.11M
Adults 18-49 – 4.1/11

  • 9:30 (9:31) p.m.: Mr. Sunshine (3.1/5 HH rating/share, 4.76M viewers, 1.8/5 A18-49 rating/share).

Week-to-week numbers (9:31-10:00):

Households – 4.3/7 to 3.1/5 (-28%)
Viewers – 4.87M to 4.76M (-23%/-0.11M)
Adults 18-49 – 2.4/7 to 1.8/5 (-25%)

  • 10:00 p.m.: Off the Map (2.9/5 HH rating/share, 4.31M viewers, 1.4/4 A18-49 rating/share).

Week-to-week numbers:

Households – 3.2/6 to 2.9/5 (-9%)
Viewers – 4.96M to 4.31M (-13%/-0.65M)
Adults 18-49 – 1.7/5 to 1.4/4 (-18%)

NBC followed in fourth place for the evening with a 2.6/4 household rating/share and 4.003 million viewers, but was fifth among adults 18-49 with a 1.1/3 rating/share.

Last Week:

2.5/4 HH rating/share [#4]
4.071M
viewers [#4]
1.2/3
A18-49 rating/share [#5]

  • 8:00 p.m: Minute to Win It (2.1/3 HH rating/share, 3.47M viewers, 1.0/3 A18-49 rating/share).

Week-to-week numbers (9:00-10:00):

Households – 2.1/3 to 2.1/3 (nc)
Viewers – 3.49M to 3.47M (-1%/-0.02M)
Adults 18-49 – 1.0/3 to 1.0/3 (nc)

  • 9:00 p.m: Law & Order: Special Victims Unit-REPEAT (2.1/3 HH rating/share, 3.25M viewers, 0.9/2 A18-49 rating/share).
  • 10:00 p.m: Law & Order: Special Victims Unit-REPEAT (3.5/6 HH rating/share, 5.30M viewers, 1.4/4 A18-49 rating/share).

UNI finished in fifth place for the evening with a 2.1/3 household rating/share and 3.958 million viewers, but managed a fourth place finish among adults 18-49 with a 1.5/4 rating/share.

Last Week:

2.0/3 HH rating/share [#5]
3.712M
viewers [#5]
1.4/4
A18-49 rating/share [#4]

  • 8:00 p.m: Eva Luna (1.6 A18-49 rating).
  • 9:00 p.m: Triunfo del Amor (1.5 A18-49 rating).
  • 10:00 p.m: Triunfo del Amor (1.5 A18-49 rating).

The CW followed in sixth place for the evening with a 1.1/2 household rating/share, 1.678 million viewers and a 0.8/2 rating/share among adults 18-49.

Last Week:

1.0/2 HH rating/share [#6]
1.563M
viewers [#6]
0.7/2
A18-49 rating/share [#6]

  • 8:00 p.m.: America’s Next Top Model (1.6/3 HH rating/share, 2.33M viewers, 1.1/3 A18-49 rating/share).

Week-to-week numbers:

Households – 1.3/2 to 1.6/3 (+23%)
Viewers – 1.96M to 2.33M (+19%/+0.37M)
Adults 18-49 – 0.9/3 to 1.1/3 (+22%)

  • 9:00 p.m.: Shedding the Wedding (0.7/1 HH rating/share, 1.12M viewers, 0.4/1 A18-49 rating/share).

Week-to-week numbers:

Households – 0.7/1 to 0.7/1 (nc)
Viewers – 1.07M to 1.03M (-4%/-0.04M)
Adults 18-49 – 0.4/1 to 0.5/1 (+25%)

GO TO WEEKLY RATINGS PAGE

Notes: Network average numbers from the week prior are based on preliminary data. Comparisons from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on preliminary data. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final numbers for first-run episodes that aired this evening will be reported the following week. So for example, the final numbers for tonight’s episode of “American Idol” will be reported in next weeks report for Wednesday, March 16, 2011. Also keep in mind that because these are preliminary numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next weeks report.

Source: The Nielsen Company | Ratings information on this page consists of Preliminary and/or Final National numbers which include both Live viewing and DVR playback for the Same Day (defined as Live + Same Day or 3am-3am viewing). | Daily ratings figures can be found at PI Feedback, Zap2It and TV by the Numbers.

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