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Broadcast TV Ratings for Sunday, October 31, 2010

Network HH Rating/Share Viewers A18-49 Rating/Share
9.7/16 16.66M 5.2/15
7.9/13 13.18M 5.2/14

6.2/10 10.05M 2.4/7

5.1/8 7.91M 2.2/6

Click over the jump to check out the rest of the nights complete ratings and breakdowns.

FOX finished in first place for the evening with a 9.7/16 HH rating/share and 16.67 million viewers and was tied for first among adults 18-49 with a 5.2/15 rating/share among adults 18-49.

Last Week:

2.1/3 HH Rating/Share [#4]
3.544M Viewers [#4]
1.5/4 A18-49 Rating [#4]

  • Note: Due to the live sporting event the following numbers, for Fox only, are based on the final national numbers.
  • 4:35 p.m.: Fox NFL Football Overrun (15.2/30 HH rating/share, 25.22M viewers, 9.0/32 A18-49 rating/share).

Episode-to-episode numbers (11/17/2010 – Fox NFL Football – 4:20-7:10):

Households – 15.7/31 to 15.2/30 (-3%)
Viewers – 25.98M to 25.22M (-3%/-0.76M)
Adults 18-49 – 9.5/33 to 9.0/32 (-5%)

  • 7:50 p.m.: The OT (8.8/16 HH rating/share, 14.31M viewers, 5.1/14 A18-49 rating/share).

Episode-to-episode numbers (11/17/2010 – The OT – 7:15-8:00):

Households – 7.3/13 to 8.8/16 (+20.5%)
Viewers – 11.34M to 14.31M (+26%/+2.97M)
Adults 18-49 – 4.3/14 to 5.1/14 (+19%)

  • 8:00 p.m.: MLB World Series Game 4: Pre-Game (8.9/16 HH rating/share, 14.68M viewers, 4.7/14 A18-49 rating/share).
  • 8:18 p.m.: MLB World Series Game 4: San Francisco Giants at Texas Rangers (9.0/15 HH rating/share, 15.54M viewers, 4.3/11 A18-49 rating/share).

    NBC followed in second place for the evening with a 7.9/13 HH rating/share and 13.18 million viewers, but managed a first place tie among adults 18-49 with a 5.2/14 rating/share.

    Last Week:

    11.4/18 HH Rating/Share [#1]
    18.950M Viewers [#1]
    7.1/18 A18-49 Rating [#1]

    • Note: Due to the live sporting event the following numbers, for NBC only, are based on the final national numbers.
    • 7:00 p.m: Football Night in America, Part 1 (not counted in national ratings).

    Last weeks numbers (Football Night in America, Part 1):

    (‘Part 1′ is not counted in the national ratings)

    • 7:30 p.m: Football Night in America, Part 2 (2.5/5 HH rating/share, 3.91M viewers, 1.5/5 A18-49 rating/share).

    Episode-to-episode numbers (Football Night in America, Part 2 – 7:30-7:57):

    Households – 5.1/9 to 2.5/5 (-51%)
    Viewers – 8.15M to 3.91M (-52%/-4.24M)
    Adults 18-49 – 3.2/10 to 1.5/5 (-53%)

    • 8:00 p.m: Football Night in America, Part 3 (5.8/10 HH rating/share, 9.53M viewers, 3.7/11 A18-49 rating/share).

    Week-to-week numbers (Football Night in America, Part 3 – 7:57-8:22):

    Households – 8.2/14 to 5.8/10 (-29%)
    Viewers – 13.69M to 9.53M (-30%/-4.16M)
    Adults 18-49 – 4.9/14 to 3.7/11(-24.5%)

    • 8:22 p.m: Sunday Night Football: Pre-Kick (7.6/13 HH rating/share, 12.69M viewers, 5.1/15 A18-49 rating/share).

    Week-to-week numbers (Sunday Night Football: Pre-Kick - 8:22-8:31):

    Households – 11.4/18 to 7.6/13 (-33%)
    Viewers – 19.33M to 12.69M (-34%/-6.64M)
    Adults 18-49 – 6.9/19 to 5.1/15 (-26%)

    • 8:31) p.m: Sunday Night Football: Pittsburgh Steelers at New Orleans Saints (10.7/17 HH rating/share, 18.11M viewers, 7.3/19 A18-49 rating/share).

    Week-to-week numbers (Sunday Night Football: Minnesota Vikings at Green Bay Packers - 8:31-11:35):

    Households – 15.4/25 to 10.7/17 (-30.5%)
    Viewers – 25.67M to 18.11M (-29.5%/-7.56M)
    Adults 18-49 – 9.8/25 to 7.3/19 (-25.5%)

    CBS finished in third place for the evening with a 6.2/10 HH rating/share, 10.05 million viewers and a 2.4/7 rating/share among adults 18-49.

    Last Week

    7.9/13 HH Rating/Share [#2]
    12.951M Viewers [#2]
    3.4/9 A18-49 Rating [#2]

    • 7:00 p.m.: 60 Minutes (7.0/12 HH rating/share, 10.74M viewers, 1.6/5 A18-49 rating/share).

    Week-to-week numbers (7:17-8:17):

    Households – 9.8/16 to 7.0/12 (-29%)
    Viewers – 15.79M to 10.74M (-32%/-5.05M)
    Adults 18-49 – 3.4/10 to 1.6/5 (-53%)

    Last week’s numbers (CBS NFL Sunday – 4:15-7:13):

    Households – 13.1/26
    Viewers – 21.92M
    Adults 18-49 – 7.8/27

    Last week’s numbers (CBS NFL Sunday: Post-game – 7:13-7:17):

    Households – 11.8/22
    Viewers – 19.48M
    Adults 18-49 – 6.1/20

    • 8:00 p.m.: The Amazing Race (5.5/9 HH rating/share, 9.22M viewers, 2.5/7 A18-49 rating/share).

    Week-to-week numbers (8:17-9:17):

    Households – 6.7/10 to 5.5/9 (-18%)
    Viewers – 11.42M to 9.22M (-19%/-2.20M)
    Adults 18-49 – 3.4/8 to 2.5/7 (-26.5%)

    • 9:00 p.m.: Undercover Boss (6.1/9 HH rating/share, 10.39M viewers, 2.9/7 A18-49 rating/share).

    Week-to-week numbers (9:17-10:17):

    Households – 7.0/11 to 6.1/9 (-13%)
    Viewers – 12.00M to 10.39M (-13%/-1.61M)
    Adults 18-49 – 3.5/8 to 2.9/7 (-17%)

    • 10:00 p.m.: CSI: Miami (6.1/10 HH rating/share, 9.86M viewers, 2.6/7 A18-49 rating/share).

    Week-to-week numbers (10:17-11:17):

    Households – 6.3/11 to 6.1/10 (-3%)
    Viewers – 10.00M to 9.86M (-1%/-0.14M)
    Adults 18-49 – 2.5/7 to 2.6/7 (+4%)

    ABC followed in fourth place for the evening with a 5.1/8 HH rating/share, 7.91 million viewers and a 2.2/6 rating/share among adults 18-49.

    Last Week:

    5.9/9 HH Rating/Share [#3]
    9.325M Viewers [#3]
    2.7/7 A18-49 Rating [#3]

    • 7:00 p.m.: America’s Funniest Home Videos (3.5/6 HH rating/share, 5.83M viewers, 1.4/4 A18-49 rating/share).

    Week-to-week numbers:

    Households – 4.4/8 to 3.5/6 (-20.5%)
    Viewers – 7.64M to 5.83M (-24%/-0.81M)
    Adults 18-49 – 1.8/5 to 1.4/4 (-22%)

    • 8:00 p.m.: Extreme Makeover: Home Edition (4.1/7 HH rating/share, 6.64M viewers, 1.8/5 A18-49 rating/share).

    Week-to-week numbers:

    Households – 5.6/9 to 4.1/7 (-27%)
    Viewers – 9.02M to 6.64M (-26%/-2.08M)
    Adults 18-49 – 2.4/6 to 1.8/5 (-25%)

    • 9:00 p.m.: Desperate Housewives (7.2/11 HH rating/share, 10.98M viewers, 3.5/9 A18-49 rating/share).

    Week-to-week numbers (9:00-10:01):

    Households – 7.7/12 to 7.2/11 (-6.5%)
    Viewers – 12.16M to 10.98M (-10%/-1.18M)
    Adults 18-49 – 3.9/9 to 3.5/9 (-10%)

    • 10:00 (10:01) p.m.: Brothers & Sisters (5.6/9 HH rating/share, 8.16M viewers, 2.3/6 A18-49 rating/share).

    Week-to-week numbers (10:01-11:00):

    Households – 5.7/9 to 5.6/9 (-2%)
    Viewers – 8.21M to 8.16M (-1%/-0.05M)
    Adults 18-49 – 2.5/6 to 2.3/6 (-8%)

    GO TO WEEKLY RATINGS PAGE

    Notes: Network average numbers from the week prior are based on preliminary data. Comparisons from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on preliminary data. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final numbers for first-run episodes that aired this evening will be reported the following week. So for example, the final numbers for tonights episode of “Sunday Night Football: Pittsburgh Steelers at New Orleans Saints” will be reported in next weeks report for Sunday, November 7, 2010. Also keep in mind that because these are preliminary numbers, when the finals are released there may be noticeable changes.

    And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next week’s report.

    Source: The Nielsen Company | Ratings information on this page consists of Preliminary and/or Final National numbers which include both Live viewing and DVR playback for the Same Day (defined as Live + Same Day or 3am-3am viewing). | Daily ratings figures can be found at PI Feedback, Zap2It and TV by the Numbers.

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