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Broadcast TV Ratings for Sunday, October 17, 2010

Network HH Rating/Share Viewers A18-49 Rating/Share
8.8/14 14.251M 5.4/14
7.2/12 11.871M 3.0/8

6.1/10 9.835M 3.0/8

5.8/9 9.265M 2.6/7

Click over the jump to check out the rest of the nights complete ratings and breakdowns.

NBC finished in first place for the evening with an 8.8/14 HH rating/share, 14.251 million viewers and a 5.4/14 rating/share among adults 18-49.

Last Week:

7.3/12 HH Rating/Share [#2]
11.889M Viewers [#2]
4.7/13 A18-49 Rating [#1]

  • Note: Due to the live sporting event the following numbers, for NBC only, are based on the final national numbers.
  • 7:00 p.m: Football Night in America, Part 1 (Not counted in national ratings).

Last weeks numbers (Football Night in America, Part 1):

(‘Part 1′ is not counted in the national ratings)

  • 7:30 p.m: Football Night in America, Part 2 (3.8/7 HH rating/share, 6.37M viewers, 2.5/8 A18-49 rating/share).

Week-to-week numbers (Football Night in America, Part 2 – 7:30-7:58):

Households – 1.5/3 to 3.8/7 (+153%)
Viewers – 2.33M to 6.37M (+173%/+4.04M)
Adults 18-49 – 0.9/3 to 2.5/8 (+178%)

  • 8:00 p.m: Football Night in America, Part 3 (6.5/11 HH rating/share, 10.82M viewers, 3.9/12 A18-49 rating/share).

Week-to-week numbers (Football Night in America, Part 3 – 7:58-8:22):

Households – 5.3/9 to 6.5/11 (+23%)
Viewers – 8.75M to 10.82M (+24%/+2.07M)
Adults 18-49 – 3.5/11 to 3.9/12 (+11%)

  • 8:22 p.m: Sunday Night Football: Pre-Kick (8.3/14 HH rating/share, 14.06M viewers, 5.2/15 A18-49 rating/share).

Week-to-week numbers (Sunday Night Football: Pre-Kick - 8:22-8:31):

Households – 7.3/12 to 8.3/14 (+14%)
Viewers – 12.06M to 14.06M (+17%/+2.00M)
Adults 18-49 – 4.9/14 to 5.2/15 (+6%)

  • 8:31 p.m: Sunday Night Football: Indianapolis Colts at Washington Redskins (11.7/19 HH rating/share, 19.12M viewers, 7.4/19 A18-49 rating/share).

Week-to-week numbers (Sunday Night Football: Philadelphia Eagles at San Francisco 49ers - 8:31-11:43):

Households – 10.3/17 to 11.7/19 (+14%)
Viewers – 16.86M to 19.12M (+13%/+2.26M)
Adults 18-49 – 6.7/18 to 7.4/19 (+10%)

CBS followed in second place for the evening with a 7.2/12 HH rating/share and 11.871 million viewers, and was tied for second among adults 18-49 with a 3.0/8 rating/share.

Last Week

9.3/15 HH Rating/Share [#1]
15.279M Viewers [#1]
4.6/13 A18-49 Rating [#2]

  • 7:00 p.m.: 60 Minutes (8.3/14 HH rating/share, 12.92M viewers, 2.4/7 A18-49 rating/share).

Week-to-week numbers (60 Minutes – 7:58-8:58):

Households – 9.4/15 to 8.3/14 (-12%)
Viewers – 15.02M to 12.92M (-14%/-2.10M)
Adults 18-49 – 3.7/10 to 2.4/7 (-35%)

Last weeks numbers (CBS Football - 4:15-7:55):

Households – 12.7/26
Viewers – 20.79M
Adults 18-49 – 7.7/28

  • 8:00 p.m.: The Amazing Race (6.6/10 HH rating/share, 11.25M viewers, 3.4/9 A18-49 rating/share).

Week-to-week numbers (The Amazing Race – 8:58-9:58):

Households – 6.9/11 to 6.6/10 (-4%)
Viewers – 11.99M to 11.25M (-6%/-0.74M)
Adults 18-49 – 3.8/9 to 3.4/9 (-10.5%)

  • 9:00 p.m.: Undercover Boss (7.1/11 HH rating/share, 12.16M viewers, 3.5/9 A18-49 rating/share).

Week-to-week numbers (Undercover Boss – 9:58-10:58):

Households – 7.5/13 to 7.1/11 (-5%)
Viewers – 12.44M to 12.16M (-2%/-0.28M)
Adults 18-49 – 3.7/10 to 3.5/9 (-5%)

  • 10:00 p.m.: CSI: Miami (7.0/12 HH rating/share, 11.15M viewers, 2.8/7 A18-49 rating/share).

Week-to-week numbers (CSI: Miami – 10:58-11:58):

Households – 6.1/13 to 7.0/12 (+15%)
Viewers – 9.48M to 11.15M (+18%/+1.67M)
Adults 18-49 – 2.7/9 to 2.8/7 (+4%)

FOX finished in third place for the evening with a 6.1/10 HH rating/share and 9.835 million viewers, but managed a tie for second place among adults 18-49 with a 2.6/7 rating/share.

Last Week:

3.2/5 HH Rating/Share [#4]
5.412M Viewers [#4]
2.5/7 A18-49 Rating [#4]

  • Note: Due to the live sporting events the following numbers, for Fox only, are based on the final national numbers.
  • 4:20 p.m.: Fox NFL Sunday (15.7/31 HH rating/share, 25.98M viewers, 9.5/32 A18-49 rating/share).
  • 7:15 p.m.: The OT (7.3/13 HH rating/share, 11.34M viewers, 4.3/14 A18-49 rating/share).
  • 8:00 p.m.: MLB NLCS Game 2: Pre-Game (5.4/9 HH rating/share, 8.67M viewers, 2.8/8 A18-49 rating/share).

Last weeks numbers (The Simpsons – 7:59-8:30):

Households – 3.8/6
Viewers – 6.74M
Adults 18-49 – 3.0/9

  • 8:15 p.m.: MLB NLCS Game 2: San Francisco Giants at Philadelphia Philies (5.3/9 HH rating/share, 8.84M viewers, 2.7/7 A18-49 rating/share).

Last weeks numbers (The Cleveland Show – 8:30-9:00):

Households – 3.3/5
Viewers – 5.63M
Adults 18-49 – 2.6/7

Last weeks numbers (Family Guy – 9:00-9:31):

Households – 4.1/6
Viewers – 6.97M
Adults 18-49 – 3.4/9

Last weeks numbers (American Dad – 9:31-10:00):

Households – 3.1/5
Viewers – 5.36M
Adults 18-49 – 2.5/6

ABC followed in fourth place for the evening with a 5.8/9 HH rating/share, 9.265 million viewers and a 2.6/7 rating/share among adults 18-49.

Last Week:

5.7/9 HH Rating/Share [#3]
8.936M Viewers [#3]
2.6/7 A18-49 Rating [#3]

  • 7:00 p.m.: America’s Funniest Home Videos (4.0/7 HH rating/share, 7.07M viewers, 1.8/6 A18-49 rating/share).

Week-to-week numbers:

Households – 3.7/7 to 4.0/7 (+8%)
Viewers – 6.30M to 7.07M (+12%/+0.77M)
Adults 18-49 – 1.5/5 to 1.8/6 (+20%)

  • 8:00 p.m.: Extreme Makeover: Home Edition (5.1/8 HH rating/share, 8.59M viewers, 2.3/6 A18-49 rating/share).

Week-to-week numbers:

Households – 5.0/8 to 5.1/8 (+2%)
Viewers – 8.24M to 8.59M (+4%/+0.35M)
Adults 18-49 – 2.3/6 to 2.3/6 (nc)

  • 9:00 p.m.: Desperate Housewives (7.9/12 HH rating/share, 12.43M viewers, 3.8/9 A18-49 rating/share).

Week-to-week numbers (9:00-10:01):

Households – 7.9/12 to 7.9/12 (nc)
Viewers – 12.38M to 12.43M (+0%/+0.05M)
Adults 18-49 – 3.9/10 to 3.8/9 (-3%)

  • 10:00 (10:01) p.m.: Brothers & Sisters (6.1/10 HH rating/share, 8.96M viewers, 2.7/7 A18-49 rating/share).

Week-to-week numbers (10:01-11:00):

Households – 6.0/10 to 6.1/10 (+2%)
Viewers – 8.90M to 8.96M (+1%/+0.06M)
Adults 18-49 – 2.7/7 to 2.7/7 (nc)

GO TO WEEKLY RATINGS PAGE

Notes: Network average numbers from the week prior are based on preliminary data. Comparisons from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on preliminary data. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final numbers for first-run episodes that aired this evening will be reported the following week. So for example, the final numbers for tonights episode of “Sunday Night Football: Indianapolis Colts at Washington Redskins” will be reported in next weeks report for Sunday, October 24, 2010. Also keep in mind that because these are preliminary numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next week’s report.

Source: The Nielsen Company | Ratings information on this page consists of Preliminary and/or Final National numbers which include both Live viewing and DVR playback for the Same Day (defined as Live + Same Day or 3am-3am viewing). | Daily ratings figures can be found at PI Feedback, Zap2It and TV by the Numbers.

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