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Broadcast TV Ratings for Tuesday, October 12, 2010

Network HH Rating/Share Viewers A18-49 Rating/Share
9.6/15 15.609M 3.3/9

6.6/10 10.266M 2.5/7

4.7/8 8.032M 3.3/9
3.9/6 6.226M 2.4/6
1.1/2 1.801M 0.9/2

Complete ratings and breakdowns, including week-to-week comparisons, etc., follows after the jump.

CBS finished in first place for the evening with a 9.6/15 household rating/share and 15.609 million viewers, and was tied for first among adults 18-49 with a 3.3/9 rating/share.

Last Week:

10.0/16 HH rating/share [#1]
16.111M viewers [#1]
3.2/9 A18-49 rating/share [#2]

  • 8:00 p.m.: NCIS (11.5/18 HH rating/share, 18.97M viewers, 3.9/11 A18-49 rating/share).

Week-to-week numbers:

Households – 12.0/19 to 11.5/18 (-4%)
Viewers – 19.81M to 18.97M (-4%/-0.40M)
Adults 18-49 – 3.8/11 to 3.9/11 (+3%)

  • 9:00 p.m.: NCIS: Los Angeles (9.8/15 HH rating/share, 16.06M viewers, 3.5/9 A18-49 rating/share).

Week-to-week numbers:

Households – 9.9/16 to 9.8/15 (-1%)
Viewers – 16.15M to 16.06M (-1%/-0.10M)
Adults 18-49 – 3.4/9 to 3.5/9 (+3%)

  • 10:00 p.m.: The Good Wife (7.6/13 HH rating/share, 11.80M viewers, 2.6/7 A18-49 rating/share).

Week-to-week numbers:

Households – 8.3/14 to 7.6/13 (-8%)
Viewers – 12.76M to 11.80M (-7.5%/-0.96M)
Adults 18-49 – 2.5/7 to 2.6/7 (+4%)

ABC followed in second place for the evening with a 6.6/10 household rating/share and 10.266 million viewers, but was third among adults 18-49 with a 2.5/7 rating/share.

Last Week:

7.1/12 HH rating/share [#2]
11.209M viewers [#2]
2.5/7 A18-49 rating/share [#3]

  • 8:00 p.m.: No Ordinary Family (4.8/7 HH rating/share, 7.68M viewers, 2.3/6 A18-49 rating/share).

Week-to-week numbers:

Households – 5.3/9 to 4.8/7 (-9%)
Viewers – 8.99M to 7.68M (-15%/-1.31M)
Adults 18-49 – 2.7/8 to 2.3/6 (-15%)

  • 9:00 p.m.: Dancing With the Stars: Results (10.0/15 HH rating/share, 15.69M viewers, 3.4/9 A18-49 rating/share).

Week-to-week numbers (9:00-10:01):

Households – 10.7/17 to 10.0/15 (-6.5%)
Viewers – 16.70M to 15.69M (-6%/-1.01M)
Adults 18-49 – 3.3/9 to 3.4/9 (+3%)

Episode-to-episode numbers (Dancing With the Stars – MON; 10/11/2010 – 8:00-10:01):

Households – 12.3/19 to 10.0/15 (-19%)
Viewers – 19.53M to 15.69M (-20%/-3.84M)
Adults 18-49 – 4.0/10 to 3.4/9 (-15%)

  • 10:00 (10:01) p.m.: Detroit 1-8-7 (5.0/8 HH rating/share, 7.43M viewers, 1.8/5 A18-49 rating/share).

Week-to-week numbers (10:01-11:00):

Households – 5.1/9 to 5.0/8 (-2%)
Viewers – 7.83M to 7.43M (-5%/-0.40M)
Adults 18-49 – 1.7/5 to 1.8/5 (+6%)

FOX finished in third place for the evening with a 4.8/7 household rating/share and 8.032 million viewers, but managed a tie for first place among adults 18-49 with a 3.3/9 rating/share.

Last Week:

4.8/8 HH rating/share [#3]
8.070M viewers [#3]
3.3/9 A18-49 rating/share [#1]

  • 8:00 p.m.: Glee (6.6/10 HH rating/share, 11.12M viewers, 4.6/13 A18-49 rating/share).

Week-to-week numbers (8:00-9:01):

Households – 6.5/11 to 6.6/10 (+1.5%)
Viewers – 11.20M to 11.12M (-1%/-0.08M)
Adults 18-49 – 4.6/13 to 4.6/13 (n/c)

  • 9:00 (9:01) p.m.: Raising Hope (3.8/6 HH rating/share, 6.35M viewers, 2.6/7 A18-49 rating/share).

Week-to-week numbers (9:01-9:31):

Households – 3.6/6 to 3.8/6 (+6%)
Viewers – 6.18M to 6.35M (+3%/+0.17M)
Adults 18-49 – 2.5/7 to 2.6/7 (+4%)

  • 9:30 (9:31) p.m.: Running Wilde (2.3/4 HH rating/share, 3.53M viewers, 1.5/4 A18-49 rating/share).

Week-to-week numbers (9:31-10:00):

Households – 2.2/4 to 2.3/4 (+4.5%)
Viewers – 3.86M to 3.53M (-8.5%/-0.33M)
Adults 18-49 – 1.7/5 to 1.5/4 (-12%)

NBC followed in fourth place for the evening with a 3.9/6 household rating/share, 6.226 million viewers and a 2.4/6 rating/share among adults 18-49.

Last Week:

3.8/6 HH rating/share [#4]
6.254M viewers [#4]
2.3/7 A18-49 rating/share [#4]

  • 8:00 p.m.: The Biggest Loser (4.3/7 HH rating/share, 7.00M viewers, 2.6/7 A18-49 rating/share).

Week-to-week numbers:

Households – 4.1/7 to 4.3/7 (+5%)
Viewers – 6.84M to 7.00M (+2%/+0.16M)
Adults 18-49 – 2.5/7 to 2.6/7 (+4%)

  • 10:00 p.m.: Parenthood (3.1/5 HH rating/share, 4.69M viewers, 2.0/5 A18-49 rating/share).

Week-to-week numbers:

Households – 3.3/6 to 3.1/5 (-6%)
Viewers – 5.16M to 4.69M (-9%/-0.47M)
Adults 18-49 – 2.1/6 to 2.0/5 (-5%)

The CW finished in fifth place for the evening with a 1.1/2 household rating/share, 1.801 million viewers and a 0.9/2 rating/share among adults 18-49.

Last Week:

1.1/2 HH rating/share [#5]
1.788M viewers [#5]
0.9/2 A18-49 rating/share [#5]

  • 8:00 p.m.: One Tree Hill (1.2/2 HH rating/share, 1.94M viewers, 1.0/3 A18-49 rating/share).

Week-to-week numbers:

Households – 1.2/2 to 1.2/2 (n/c)
Viewers – 1.97M to 1.94M (-1.5%/-0.03M)
Adults 18-49 – 1.0/3 to 1.0/3 (n/c)

  • 9:00 p.m.: Life Unexpected (1.0/2 HH rating/share, 1.66M viewers, 0.8/2 A18-49 rating/share).

Week-to-week numbers:

Households – 0.9/1 to 1.0/2 (+11%)
Viewers – 1.51M to 1.66M (+10%/+0.15M)
Adults 18-49 – 0.7/2 to 0.8/2 (+14%)

GO TO WEEKLY RATINGS PAGE

Notes: Network average numbers from the week prior are based on preliminary data. Comparisons from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on preliminary data. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final numbers for first-run episodes that aired this evening will be reported the following week. So for example, the final numbers for tonight’s episode of “NCIS” will be reported in next weeks report for Tuesday, October 19, 2010. Also keep in mind that because these are preliminary numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next week’s report.

Source: The Nielsen Company | Ratings information on this page consists of Preliminary and/or Final National numbers which include both Live viewing and DVR playback for the Same Day (defined as Live + Same Day or 3am-3am viewing). | Daily ratings figures can be found at PI Feedback, Zap2It and TV by the Numbers.

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