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Broadcast TV Ratings for Wednesday, September 15, 2010

Network HH Rating/Share Viewers A18-49 Rating/Share
8.5/14 14.330M 3.3/10
5.3/9 9.261M 3.2/9
2.8/5 4.764M 2.0/6

2.7/4 3.934M 1.2/4
1.7/3 2.790M 1.2/4

Complete ratings and breakdowns, including week-to-week comparisons, etc., follows after the jump.

NBC finished in first place for the evening with a 8.5/14 household rating/share, 14.330 million viewers and a 3.3/10 rating/share among adults 18-49.

Last Week:

5.2/9 HH rating/share [#1]
8.369M
viewers [#1]
2.1/6
A18-49 rating/share [#2]

  • 8:00 p.m: The fifth season finale of America’s Got Talent (9.4/16 HH rating/share, 16.05M viewers, 3.8/11 A18-49 rating/share).

Season finale comparison (9/16/2009 – fourth season finale):

Households – 9.5/16 to 9.4/16 (-1%)
Viewers – 15.79M to 16.05M (+2%/+0.26M)
Adults 18-49 – 3.5/10 to 3.8/11 (+9%)

Week-to-week numbers (9:00-10:00):

Households – 7.3/12 to 9.4/16 (+29%)
Viewers – 12.14M to 16.05M (+32%/+3.91M)
Adults 18-49 – 2.8/8 to 3.8/11 (+36%)

Episode-to-episode numbers (TUES; 9/13/2010 – 9:00-11:00):

Households – 8.7/14 to 9.4/16 (+8%)
Viewers – 14.60M to 16.05M (+10%/+1.45M)
Adults 18-49 – 3.9/11 to 3.8/11 (-3%)

Last week’s numbers (Minute to Win It – 8:00-9:00):

Households – 4.0/7
Viewers – 6.50M
Adults 18-49 – 1.8/6

  • 10:00 p.m: The series premiere of Outlaw (6.8/12 HH rating/share, 10.90M viewers, 2.3/7 A18-49 rating/share).

CBS followed in second place for the evening with a 5.3/9 household rating/share, 9.261 million viewers and a 3.2/9 rating/share among adults 18-49.

Last Week:

4.3/7 HH rating/share [#2]
6.846M
viewers [#2]
1.8/5
A18-49 rating/share [#3]

  • 8:00 p.m.: The season premiere of Survivor: Nicaragua (6.8/11 HH rating/share, 12.01M viewers, 3.9/13 A18-49 rating/share).

Season premiere comparison (THUR; 2/11/2010 – season 20 premiere / Survivor: Samoa):

Households – 6.8/11 to 6.8/11 (n/c)
Viewers – 11.66M to 12.01M (+3%/+0.35M)
Adults 18-49 – 3.6/11 to 3.9/13 (+8%)

Season premiere comparison (THUR; 9/17/2009 – season 19 premiere / Survivor: Heroes vs. Villains):

Households – 8.1/13 to 6.8/11 (-16%)
Viewers – 14.75M to 12.01M (-19%/-2.74M)
Adults 18-49 – 4.5/12 to 3.9/13 (-13%)

  • 9:00 p.m.: The two-hour season 12 finale of Big Brother (4.5/8 HH rating/share, 7.89M viewers, 2.9/8 A18-49 rating/share).

Season finale comparison (TUES; 9/15/2009 – 9:01-11:00 – 11th season finale):

Households – 4.8/8 to 4.5/8 (-6%)
Viewers – 7.78M to 7.89M (+1%/+0.11M)
Adults 18-49 – 2.8/8 to 2.9/8 (+4%)

Week-to-week numbers (8:00-9:00):

Households – 4.6/8 to 4.5/8 (-2%)
Viewers – 7.81M to 7.89M (+1%/+0.08M)
Adults 18-49 – 2.7/9 to 2.9/8 (+7%)

Episode-to-episode numbers (SUN; 9/12/2010 – 8:00-9:00):

Households – 3.9/6 to 4.5/8 (+15%)
Viewers – 6.66M to 7.89M (+18.5%/+1.23M)
Adults 18-49 – 2.2/6 to 2.9/8 (+32%)

FOX finished in third place for the evening with a 2.8/5 household rating/share, 4.764 million viewers and a 2.0/6 rating/share among adults 18-49.

Last Week:

3.3/6 HH rating/share [#3]
5.722M
viewers [#3]
2.4/7
A18-49 rating/share [#1]

  • 8:00 p.m.: The two hour season finale of MasterChef (2.8/5 HH rating/share, 4.76M viewers, 2.0/6 A18-49 rating/share).

Week-to-week numbers:

Households – 3.3/6 to 2.8/5 (-15%)
Viewers – 5.77M to 4.76M (-17.5%/-1.01M)
Adults 18-49 – 2.5/7 to 2.0/7 (-20%)

ABC followed in fourth place for the evening with a 2.7/4 household rating/share and 3.934 million viewers and was tied for fourth among adults 18-49 with a 1.2/3 rating/share.

Last Week:

2.7/5 HH rating/share [#4]
4.085M
viewers [#4]
1.2/4
A18-49 rating/share [#5]

  • 8:00 p.m.: The Middle-REPEAT (4.04M viewers, 1.1/4 A18-49 rating/share).
  • 8:30 p.m.: The Middle-REPEAT (3.79M viewers, 1.1/3 A18-49 rating/share).
  • 9:00 p.m.: Modern Family-REPEAT (3.0/5 HH rating/share, 4.49M viewers, 1.5/4 A18-49 rating/share).
  • 9:30 p.m.: Cougar Town-REPEAT (2.3/4 HH rating/share, 3.48M viewers, 1.3/3 A18-49 rating/share).
  • 10:00 p.m.: Castle-REPEAT (2.7/5 HH rating/share, 3.90M viewers, 1.0/3 A18-49 rating/share).

The CW finished in fifth place for the evening with a 1.7/3 household rating/share and 2.790 million viewers, but managed a tie for fourth place among adults 18-49 with a 1.2/4 rating/share.

Last Week:

1.9/3 HH rating/share [#5]
2.932M
viewers [#5]
1.2/3
A18-49 rating/share [#4]

  • 8:00 p.m.: America’s Next Top Model (1.9/3 HH rating/share, 2.90M viewers, 1.3/4 A18-49 rating/share).

Week-to-week numbers (15th season/cycle premiere):

Households – 1.8/3 to 1.9/3 (+6%)
Viewers – 2.84M to 2.90M (+2%/+0.06M)
Adults 18-49 – 1.3/4 to 1.3/4 (n/c)

  • 9:00 p.m.: Hellcats (1.6/3 HH rating/share, 2.67M viewers, 1.1/3 A18-49 rating/share).

Week-to-week numbers (series premiere):

Households – 1.9/3 to 1.6/3 (-16%)
Viewers – 3.02M to 2.67M (-12%/-0.35M)
Adults 18-49 – 1.2/4 to 1.1/3 (-8%)

GO TO WEEKLY RATINGS PAGE

Notes: Network average numbers from the week prior are based on preliminary data. Comparisons from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on preliminary data. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final numbers for first-run episodes that aired this evening will be reported the following week. So for example, the final numbers for tonight’s episode of “America’s Got Talent” will be reported in next weeks report for Wednesday, September 22, 2010. Also keep in mind that because these are preliminary numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next weeks report.

Source: The Nielsen Company | Ratings information on this page consists of Preliminary and/or Final National numbers which include both Live viewing and DVR playback for the Same Day (defined as Live + Same Day or 3am-3am viewing). | Daily ratings figures can be found at PI Feedback, Zap2It and TV by the Numbers.

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