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Broadcast TV Ratings for Wednesday, July 21, 2010

Network HH Rating/Share Viewers A18-49 Rating/Share
4.4/8 7.22M 2.0/6
4.1/7 6.39M 1.7/5
3.5/6 5.71M 2.1/7

2.6/5 3.81M 1.1/4
0.7/1 1.12M 0.4/1

Complete ratings and breakdowns, including week-to-week comparisons, etc., follows after the jump.

NBC finished in first place for the evening with a 4.4/8 household rating/share and 7.22 million viewers, but was second among adults 18-49 with a 2.0/6 rating/share.

Last Week:

4.8/9 HH rating/share [#1]
7.92M
viewers [#1]
2.2/7
A18-49 rating/share [#t1]

  • 8:00 p.m: Minute to Win It (3.7/7 HH rating/share, 6.13M viewers, 1.8/6 A18-49 rating/share).

Week-to-week numbers:

Households – 4.1/8 to 3.7/7 (-10%)
Viewers – 6.73M to 6.13M (-9%/-0.60M)
Adults 18-49 – 2.0/7 to 1.8/6 (-10%)

  • 9:00 p.m: America’s Got Talent (5.8/10 HH rating/share, 9.86M viewers, 2.6/8 A18-49 rating/share).

Week-to-week numbers:

Households – 6.6/11 to 5.8/10 (-12%)
Viewers – 11.44M to 9.86M (-14%/-1.58M)
Adults 18-49 – 3.1/10 to 2.6/8 (-16%)

Episode-to-episode numbers (TUES; 7/20/2010 – 9:00-11:00):

Households – 6.2/11 to 5.8/10 (-6.5%)
Viewers – 10.48M to 9.86M (-6%/-0.62M)
Adults 18-49 – 3.0/9 to 2.6/8 (-13%)

  • 10:00 p.m: Law & Order: Special Victims Unit-REPEAT (3.8/7 HH rating/share, 5.67M viewers, 1.5/5 A18-49 rating/share).

CBS followed in second place for the evening with a 4.1/7 household rating/share and 6.39 million viewers, but was third among adults 18-49 with a 1.7/5 rating/share.

Last Week:

4.0/7 HH rating/share [#2]
6.08M
viewers [#2]
1.6/5
A18-49 rating/share [#3]

  • 8:00 p.m.: Big Brother (3.9/7 HH rating/share, 6.48M viewers, 2.2/8 A18-49 rating/share).

Week-to-week numbers:

Households – 3.9/7 to 3.9/7 (n/c)
Viewers – 6.38M to 6.48M (+2%/+0.10M)
Adults 18-49 – 2.3/8 to 2.2/8 (-4%)

Episode-to-episode numbers (SUN; 7/18/2010):

Households – 4.1/8 to 3.9/7 (-5%)
Viewers – 6.92M to 6.48M (-6%/-0.44M)
Adults 18-49 – 2.3/8 to 2.2/8 (-4%)

  • 9:00 p.m.: Criminal Minds-REPEAT (4.3/7 HH rating/share, 6.61M viewers, 1.5/5 A18-49 rating/share).
  • 10:00 p.m.: CSI: NY-REPEAT (4.1/7 HH rating/share, 6.09M viewers, 1.3/4 A18-49 rating/share).

FOX finished in third place for the evening with a 3.5/6 household rating/share and 5.71 million viewers, but managed a first place finish among adults 18-49 with a 2.1/7 rating/share.

Last Week:

3.7/7 HH rating/share [#3]
6.00M
viewers [#3]
2.2/7
A18-49 rating/share [#t1]

  • 8:00 p.m.: So You Think You Can Dance (3.5/6 HH rating/share, 5.71M viewers, 2.1/7 A18-49 rating/share).

Week-to-week numbers:

Households – 3.7/7 to 3.5/6 (-5%)
Viewers – 6.02M to 5.71M (-5%/-0.31M)
Adults 18-49 – 2.2/8 to 2.1/7 (-4.5%)

ABC followed in fourth place for the evening with a 2.6/5 household rating/share, 3.81 million viewers and a 1.1/4 rating/share among adults 18-49.

Last Week:

2.4/4 HH rating/share [#4]
3.69M
viewers [#4]
1.0/3
A18-49 rating/share [#4]

  • 8:00 p.m.: The Middle-REPEAT (2.7/5 HH rating/share, 4.10M viewers, 1.1/4 A18-49 rating/share).
  • 8:30 p.m.: The Middle-REPEAT (2.7/5 HH rating/share, 4.15M viewers, 1.2/4 A18-49 rating/share).
  • 9:00 p.m.: Modern Family-REPEAT (3.0/5 HH rating/share, 4.53M viewers, 1.7/5 A18-49 rating/share).
  • 9:30 p.m.: Cougar Town-REPEAT (2.1/4 HH rating/share, 2.91M viewers, 1.0/3 A18-49 rating/share).
  • 10:00 p.m.: Castle-REPEAT (2.6/5 HH rating/share, 3.58M viewers, 0.8/3 A18-49 rating/share).

The CW finished in fifth place for the evening with a 0.7/1 household rating/share, 1.12 million viewers and a 0.4/1 rating/share among adults 18-49.

Last Week:

0.7/1 HH rating/share [#5]
1.08M
viewers [#5]
0.4/1
A18-49 rating/share [#5]

  • 8:00 p.m.: America’s Next Top Model-REPEAT (0.8/1 HH rating/share, 1.20M viewers, 0.4/2 A18-49 rating/share).
  • 9:00 p.m.: America’s Next Top Model-REPEAT (0.7/1 HH rating/share, 1.05M viewers, 0.4/1 A18-49 rating/share).

GO TO WEEKLY RATINGS PAGE

Notes: Network average numbers from the week prior are based on preliminary data. Comparisons from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on preliminary data. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final numbers for first-run episodes that aired this evening will be reported the following week. So for example, the final numbers for tonights episode of “America’s Got Talent” will be reported in next weeks report for Wednesday, July 28, 2010. Also keep in mind that because these are preliminary numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next weeks report.

Source: The Nielsen Company | Ratings information on this page consists of Preliminary and/or Final National numbers which include both Live viewing and DVR playback for the Same Day (defined as Live + Same Day or 3am-3am viewing). | Daily ratings figures can be found at PI Feedback, Zap2It and TV by the Numbers.

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