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Broadcast TV Ratings for Tuesday, May 18, 2010

Network HH Rating/Share Viewers A18-49 Rating/Share
9.0/15 14.95M 5.7/15
8.6/13 14.32M 2.9/8
6.1/10 9.77M 3.0/8

4.6/7 7.59M 3.0/8
0.8/1 1.28M 0.6/2

Complete ratings and breakdown’s, including week-to-week comparisons, etc., follows after the jump.

CBS finished in first place for the evening with a 9.0/15 household rating/share, but was second among viewers with 14.32 million and fourth among adults 18-49 with a 2.9/8 rating/share.

Last Week:

9.4/15 HH rating/share [#1]
15.26M viewers [#1]
3.2/8 A18-49 rating/share [#2]

  • 8:00 p.m.: NCIS (9.7/15 HH rating/share, 15.57M viewers, 3.2/9 A18-49 rating/share).

Week-to-week numbers:

Households – 10.5/16 to 9.7/15 (-8%)
Viewers – 17.23M to 15.57M (-10%/-1.66M)
Adults 18-49 – 3.9/11 to 3.2/9 (-18%)

  • 9:00 p.m.: NCIS: Los Angeles (9.4/15 HH rating/share, 15.23M viewers, 3.1/8 A18-49 rating/share).

Week-to-week numbers:

Households – 9.8/15 to 9.4/15 (-4%)
Viewers – 16.04M to 15.23M (-5%/-0.81M)
Adults 18-49 – 3.3/8 to 3.1/8 (-6%)

  • 10:00 p.m.: The Good Wife (7.9/14 HH rating/share, 12.16M viewers, 2.3/6 A18-49 rating/share).

Week-to-week numbers:

Households – 8.3/14 to 7.9/14 (-5%)
Viewers – 12.85M to 12.16M (-5%/-0.69M)
Adults 18-49 – 2.4/7 to 2.3/6 (-4%)

FOX followed in second place for the evening with a 8.6/13 household rating/share, but was first among both viewers (14.95 million) and adults 18-49 (5.7/15 rating/share).

Last Week:

8.7/13 HH rating/share [#2]
15.19M viewers [#2]
5.7/15 A18-49 rating/share [#1]

  • 8:00 p.m.: American Idol (10.3/16 HH rating/share, 18.31M viewers, 6.6/18 A18-49 rating/share).

Week-to-week numbers:

Households – 10.7/17 to 10.3/16 (-4%)
Viewers – 19.17M to 18.31M (-4.5%/-0.86M)
Adults 18-49 – 6.8/18 to 6.6/18 (-3%)

  • 9:00 p.m.: Glee (6.9/11 HH rating/share, 11.59M viewers, 4.8/12 A18-49 rating/share).

Week-to-week numbers:

Households – 6.8/10 to 6.9/11 (+1.5%)
Viewers – 11.57M to 11.59M (+0%/+0.02M)
Adults 18-49 – 4.8/12 to 4.8/12 (n/c)

ABC finished in third place for the evening with a 6.1/10 household rating/share and 9.77 million viewers, but managed a tie for second among adults 18-49 with a 3.0/8 rating/share.

Last Week:

6.0/10 HH rating/share [#3]
9.54M viewers [#3]
3.0/8 A18-49 rating/share [#4]

  • 8:00 p.m.: Dancing With the Stars (results) (8.5/13 HH rating/share, 13.06M viewers, 2.5/7 A18-49 rating/share).

Week-to-week numbers (Dancing With the Stars (results)):

Households – 8.1/13 to 8.6/14 (+6%)
Viewers – 12.52M to 13.19M (+5%/+0.67M)
Adults 18-49 – 2.5/7 to 2.5/7 (n/c)

Episode-to-episode numbers (Dancing With the Stars (competition) – MON; 5/17/2010 – 8:00-9:32):

Households – 12.1/19 to 8.6/14 (-29%)
Viewers – 19.04M to 13.19M (-31%/-5.85M)
Adults 18-49 – 4.1/11 to 2.5/7 (-39%)

  • 9:00 p.m.: LOST (6.1/9 HH rating/share, 10.39M viewers, 4.1/10 A18-49 rating/share).

Week-to-week numbers (9:00-10:02):

Households – 6.3/10 to 6.1/9 (-3%)
Viewers – 10.32M to 10.39M (+1%/+0.07M)
Adults 18-49 – 4.1/10 to 4.1/10 (n/c)

  • 10:00 (10:02) p.m.: The first season finale of V (3.8/6 HH rating/share, 5.87M viewers, 2.3/6 A18-49 rating/share).

Week-to-week numbers (10:02-11:00):

Households – 3.6/6 to 3.8/6 (n/c)
Viewers – 5.69M to 5.87M (+3%/+0.18M)
Adults 18-49 – 2.3/6 to 2.3/6 (n/c)

NBC followed in fourth place for the evening with a 4.6/7 household rating/share and 7.59 million viewers, but managed a tie for second place among adults 18-49 with a 3.0/8 rating/share.

Last Week:

4.7/7 HH rating/share [#4]
7.59M viewers [#4]
3.1/8 A18-49 rating/share [#3]

  • 8:00 p.m.: The Biggest Loser (5.0/8 HH rating/share, 8.27M viewers, 3.1/8 A18-49 rating/share).

Week-to-week numbers:

Households – 5.1/8 to 5.0/8 (-2%)
Viewers – 8.47M to 8.27M (-2%/-0.20M)
Adults 18-49 – 3.4/9 to 3.1/8 (-9%)

  • 10:00 p.m.: Parenthood (4.0/7 HH rating/share, 6.24M viewers, 2.6/7 A18-49 rating/share).

Week-to-week numbers:

Households – 3.9/7 to 4.0/7 (+3%)
Viewers – 5.93M to 6.24M (+5%/+0.31M)
Adults 18-49 – 2.6/7 to 2.6/7 (n/c)

The CW finished in fifth place for the evening with a 0.8/1 household rating/share, 1.28 million viewers and a 0.6/2 rating/share among adults 18-49.

Last Week:

0.7/1 HH rating/share [#5]
1.14M viewers [#5]
0.5/1 A18-49 rating/share [#5]

  • 8:00 p.m.: The second season finale of 90210 (1.0/2 HH rating/share, 1.60M viewers, 0.8/2 A18-49 rating/share).

Week-to-week numbers (5/19/2009 – 9:00-10:00):

Households – 1.4/2 to 1.0/2 (-29%)
Viewers – 2.00M to 1.60M (-20%/-0.40M)
Adults 18-49 – 1.1/3 to 0.8/2 (-27%)

Week-to-week numbers:

Households – 0.9/1 to 1.0/2 (+11%)
Viewers – 1.45M to 1.60M (+10%/+0.15M)
Adults 18-49 – 0.7/2 to 0.8/2 (+14%)

  • 9:00 p.m.: Life Unexpected-REPEAT (0.6/1 HH rating/share, 960,000 viewers, 0.4/1 A18-49 rating/share).

GO TO WEEKLY RATINGS PAGE

Notes: Network average numbers from the week prior are based on preliminary data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on preliminary data. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final numbers for first-run episodes that aired this evening will be reported the following week. So for example, the final numbers for tonight’s episode of “American Idol” will be reported in next weeks report for Tuesday, May 25, 2010. Also keep in mind that because these are preliminary numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next week’s report.

Source: The Nielsen Company | Ratings information on this page consists of Preliminary and/or Final National numbers which include both Live viewing and DVR playback for the Same Day (defined as Live + Same Day or 3am-3am viewing). | Daily ratings figures can be found at PI Feedback, Zap2It and TV by the Numbers.

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