Archives

Tips?

Got any tips? Send them here

Get in Touch

Comments/Suggestions?

Have a question or comment you'd like to send my way?

Send your e-mail here

I'll do my best to read and respond to your e-mails.

2012 Presidential Election

Click for www.electoral-vote.com

Broadcast TV Ratings for Thursday, March 18, 2010

Network HH Rating/Share Viewers A18-49 Rating/Share
6.5/11 10.33M 3.7/11
4.2/7 6.59M 2.7/8
3.8/7 5.78M 1.6/5

3.5/6 5.31M 1.4/4
1.0/2 1.43M 0.6/2

Complete ratings and breakdown’s, including week-to-week comparisons, etc., follows after the jump.

Note: Due to the live sporting event the following numbers, for CBS only, are based on the final national numbers.

CBS finished in first place for the evening with a 6.5/11 HH rating/share, 10.33 million viewers and a 3.7/11 rating/share among adults 18-49.

Last Week:

8.8/15 HH rating [#1]

15.52M viewers [#1]

3.4/10 A18-49 rating [#2]

  • 7:00 p.m.: 2010 NCAA Basketball Tournament: First Round – Day 1 (5.7/11 HH rating/share, 8.90M viewers, 3.2/12 A18-49 rating/share).

Year-to-year numbers (2009 NCAA Basketball Tournament: First Round – Day 1 – 3/19/2009 – 7:00-9:56):

Households – 5.7/10 to 5.7/11 (n/c)
Viewers – 8.97M to 8.90M (-1%/-0.07M)
Adults 18-49 – 3.1/10 to 3.2/12 (+3%)

Last week’s numbers (Survivor: Heroes vs. Villains – 8:00-9:00):

Households – 7.0/11
Viewers – 12.12M
Adults 18-49 – 3.6/11

  • 9:59 p.m.: 2010 NCAA Basketball Tournament (7.8/13 HH rating/share, 11.33M viewers, 4.6/14 A18-49 rating/share).
  • 10:21 p.m.: 2010 NCAA Basketball Tournament: First Round – Day 1 (5.6/11 HH rating/share, 8.88M viewers, 3.4/11 A18-49 rating/share).

Year-to-year numbers (2009 NCAA Basketball Tournament: First Round – Day 1 – 3/19/2009 – 9:56-12:17 a.m.):

Households – 5.0/9 to 5.6/11 (+12%)
Viewers – 7.77M to 8.88M (+14%/+1.11M)
Adults 18-49 – 3.1/9 to 3.4/11 (+10%)

Last week’s numbers (CSI: Crime Scene Investigation – 9:00-10:00):

Households – 9.3/15
Viewers – 15.25M
Adults 18-49 – 3.3/9

Last week’s numbers (The Mentalist – 10:00-11:00):

Households – 10.0/18
Viewers – 16.02M
Adults 18-49 – 3.4/10

NBC followed in second place for the evening with a 4.2/7 HH rating/share, 6.59 million viewers and a 2.7/8 rating/share among adults 18-49.

Last Week:

3.6/6 HH rating [#4]

5.80M viewers [#4]

2.7/8 A18-49 rating [#3]

  • 8:00 p.m.: Community (3.3/6 HH rating/share, 5.21M viewers, 2.1/7 A18-49 rating/share).

Week-to-week numbers:

Households – 3.0/5 to 3.3/6 (+10%)
Viewers – 4.60M to 5.21M (+13%/+0.61M)
Adults 18-49 – 1.9/6 to 2.1/7 (+10.5%)

  • 8:30 p.m.: Parks and Recreation (3.0/5 HH rating/share, 4.70M viewers, 2.0/6 A18-49 rating/share).

Week-to-week numbers:

Households – 3.0/5 to 3.0/5 (n/c)
Viewers – 4.55M to 4.70M (+3%/+0.15M)
Adults 18-49 – 2.1/6 to 2.0/6 (-5%)

  • 9:00 p.m.: The Office (4.6/8 HH rating/share, 7.63M viewers, 3.6/10 A18-49 rating/share).

Week-to-week numbers (9:00-9:31):

Households – 4.3/7 to 4.6/8 (+7%)
Viewers – 7.43M to 7.63M (+3%/+0.20M)
Adults 18-49 – 3.8/11 to 3.6/10 (-5%)

  • 9:30 (9:31) p.m.: 30 Rock (4.3/7 HH rating/share, 6.86M viewers, 3.0/9 A18-49 rating/share).

Episode-to-episode numbers (9:31-10:00):

Households – 3.5/6 to 4.3/7 (+23%)
Viewers – 5.77M to 6.86M (+19%/+1.09M)
Adults 18-49 – 2.9/8 to 3.0/9 (+3%)

  • 10:00 p.m.: The Marriage Ref (4.9/9 HH rating/share, 7.56M viewers, 2.9/9 A18-49 rating/share).

Week-to-week numbers:

Households – 3.8/7 to 4.9/9 (+29%)
Viewers – 6.01M to 7.56M (+26%/+1.55M)
Adults 18-49 – 2.6/8 to 2.9/9 (+11.5%)

ABC finished in third place for the evening with a 3.8/7 HH rating/share, 5.78 million viewers and a 1.6/5 rating/share among adults 18-49.

Last Week:

5.3/9 HH rating [#3]

7.77M viewers [#3]

2.6/8 A18-49 rating [#4]

  • 8:00 p.m.: The two-hour return episode of FlashForward (4.2/7 HH rating/share, 6.55M viewers, 1.9/6 A18-49 rating/share).

Episode-to-episode numbers (12/3/2009 – 8:00-9:00):

Households – 4.5/7 to 4.2/7 (-7%)
Viewers – 7.70M to 6.55M (-15%/-1.15M)
Adults 18-49 – 2.1/6 to 1.9/6 (-9.5%)

Last week’s numbers (Grey’s Anatomy – 9:00-10:01):

Households – 7.2/12
Viewers – 10.94M
Adults 18-49 – 3.9/11

  • 10:00 (10:01) p.m.: Private Practice-REPEAT (3.0/5 HH rating/share, 4.25M viewers, 1.1/4 A18-49 rating/share).

Last week’s numbers (Private Practice – 10:01-11:00):

Households – 5.3/9
Viewers – 7.66M
Adults 18-49 – 2.8/8

FOX followed in fourth place for the evening with a 3.5/6 HH rating/share, 5.31 million viewers and a 1.4/4 rating/share among adults 18-49.

Last Week:

7.9/13 HH rating [#2]

13.37M viewers [#2]

4.7/13 A18-49 rating [#1]

  • 8:00 p.m.: Bones-REPEAT (4.2/7 HH rating/share, 6.25M viewers, 1.6/5 A18-49 rating/share).

Last week’s numbers (American Idol – 8:00-9:02):

Households – 11.2/18
Viewers – 19.34M
Adults 18-49 – 6.3/19

  • 9:00 p.m.: Fringe-REPEAT (2.9/5 HH rating/share, 4.38M viewers, 1.3/4 A18-49 rating/share).

Last week’s numbers (Kitchen Nightmares – 9:02-10:01):

Households – 4.4/7
Viewers – 7.19M
Adults 18-49 – 3.0/8

The CW finished in fifth place for the evening with a 1.0/2 HH rating/share, 1.43 million viewers and a 0.6/2 rating/share among adults 18-49.

Last Week:

1.0/2 HH rating [#5]

1.43M viewers [#5]

0.5/2 A18-49 rating [#5]

  • 8:00 p.m.: The Vampire Diaries-REPEAT (1.0/2 HH rating/share, 1.43M viewers, 0.5/2 A18-49 rating/share).
  • 9:00 p.m.: Supernatural-REPEAT (1.0/2 HH rating/share, 1.44M viewers, 0.6/2 A18-49 rating/share).

GO TO WEEKLY RATINGS PAGE

Notes: Network average numbers from the week prior are based on preliminary data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on preliminary data. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final numbers for first-run episodes that aired this evening will be reported the following week. So for example, the final numbers for tonight’s episode of “The Mentalist” will be reported in next weeks report for Thursday, March 25 2010. Also keep in mind that because these are preliminary numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next week’s report.

Source: The Nielsen Company | Ratings information on this page consists of Preliminary and/or Final National numbers which include both Live viewing and DVR playback for the Same Day (defined as Live + Same Day or 3am-3am viewing). | Daily ratings figures can be found at PI Feedback, Zap2It and TV by the Numbers.

Bookmark and Share