February 2010
S M T W T F S
« Jan   Mar »
 123456
78910111213
14151617181920
21222324252627
28  

Archives

Tips?

Got any tips? Send them here

Get in Touch

Comments/Suggestions?

Have a question or comment you'd like to send my way?

Send your e-mail here

I'll do my best to read and respond to your e-mails.

2012 Presidential Election

Click for www.electoral-vote.com

Broadcast TV Ratings for Wednesday, February 3, 2010

Network HH Rating/Share Viewers A18-49 Rating/Share
8.3/14 13.38M 3.4/10
8.2/13 14.29M 5.0/14

4.0/7 6.26M 2.5/7

3.3/5 4.85M 1.2/4
0.6/1 0.93M 0.4/1

Complete ratings and breakdown’s, including week-to-week comparisons, etc., follows after the jump.

CBS finished in first place for the evening with an 8.3/14 household rating/share, but was second among both viewers (13.38 million) and adults 18-49 (3.4/10 rating/share).

Last Week:

3.6/6 HH rating/share [#4]
5.43M
viewers [#4]
1.4/4
A18-49 rating/share [#4]

  • 8:00 p.m.: Super Bowl’s Greatest Commericials (6.9/11 HH rating/share, 11.18M viewers, 2.9/9 A18-49 rating/share).

Year-to-year numbers (SAT; 1/31/2009):

Households – 4.6/8 to 6.9/11 (+50%)
Viewers – 7.90M to 11.18M (+41.5%/+3.28M)
Adults 18-49 – 2.0/7 to 2.9/9 (+45%)

  • 9:00 p.m.: Criminal Minds (9.1/14 HH rating/share, 14.78M viewers, 3.8/10 A18-49 rating/share).

Episode-to-episode numbers (1/20/2010):

Households – 9.0/14 to 9.1/14 (+1%)
Viewers – 14.91M to 14.78M (-1%/-0.13M)
Adults 18-49 – 4.2/11 to 3.8/10 (-9.5%)

  • 10:00 p.m.: CSI: NY (8.9/16 HH rating/share, 14.16M viewers, 3.4/10 A18-49 rating/share).

Episode-to-episode numbers (1/20/2010):

Households – 8.6/15 to 8.9/16 (+3.5%)
Viewers – 15.54M to 14.16M (+9%/+1.38M)
Adults 18-49 – 3.5/10 to 3.4/10 (-3%)

FOX followed in second place for the evening with an 8.2/13 household rating/share, but managed a first place finish among both viewers (14.29 million) and adults 18-49 (5.0/14 rating/share).

Last Week:

9.6/15 HH rating/share [#1]
15.54M
viewers [#1]
5.8/16
A18-49 rating/share [#1]

  • 8:00 p.m.: The time slot premiere of Human Target (4.7/8 HH rating/share, 7.76M viewers, 2.4/7 A18-49 rating/share).

Episode-to-episode numbers (TUES; 1/26/2010 – 9:00-10:00):

Households – 5.5/9 to 4.7/8 (-14.5%)
Viewers – 9.26M to 7.76M (-16%/-1.50M)
Adults 18-49 – 3.1/8 to 2.4/7 (-23%)

  • 9:00 p.m.: American Idol (11.8/18 HH rating/share, 20.83M viewers, 7.7/20 A18-49 rating/share).

Week-to-week numbers (8:00-9:00):

Households – 14.0/22 to 11.8/18 (-16%)
Viewers – 25.71M to 20.83M (-19%/-4.88M)
Adults 18-49 – 9.5/26 to 7.7/20 (-19%)

Episode-to-episode numbers (TUES; 2/2/2010 – 8:00-9:00):

Households – 13.4/20 to 11.8/18 (-12%)
Viewers – 24.71M to 20.83M (-8%/-2.10M)
Adults 18-49 – 9.0/23 to 7.7/20 (-14%)

ABC finished in third place for the evening with a 4.0/7 household rating/share, 6.26 million viewers and a 2.5/7 rating/share among adults 18-49.

Last Week:

3.9/6 HH rating/share [#2]
6.26M
viewers [#2]
1.8/5
A18-49 rating/share [#2]

  • 8:00 p.m.: Modern Family-REPEAT (4.3/7 HH rating/share, 6.84M viewers, 2.4/7 A18-49 rating/share).
  • 8:30 p.m.: The Middle (4.5/7 HH rating/share, 7.32M viewers, 2.7/8 A18-49 rating/share).

Episode-to-episode numbers (1/13/2010):

Households – 3.6/6 to 4.5/7 (+25%)
Viewers – 5.95M to 7.32M (+23%/-1.37M)
Adults 18-49 – 2.1/5 to 2.7/8 (-29%)

  • 9:00 p.m.: Modern Family (5.5/8 HH rating/share, 9.07M viewers, 3.9/10 A18-49 rating/share).

Episode-to-episode numbers (1/20/2010):

Households – 5.9/9 to 5.5/8 (-7%)
Viewers – 9.83M to 9.07M (-8%/-0.76M)
Adults 18-49 – 4.2/11 to 3.9/10 (-7%)

  • 9:30 p.m.: Cougar Town (4.0/6 HH rating/share, 6.19M viewers, 2.9/7 A18-49 rating/share).

Episode-to-episode numbers (1/20/2010 – 9:30-10:01):

Households – 4.7/7 to 4.0/6 (-15%)
Viewers – 7.54M to 6.19M (-18%/-1.35M)
Adults 18-49 – 3.4/9 to 2.9/7 (-15%)

  • 10:00 (10:01) p.m.: Ugly Betty (2.9/5 HH rating/share, 4.06M viewers, 1.5/4 A18-49 rating/share).

Episode-to-episode numbers (1/20/2010 – 10:01-11:00):

Households – 3.2/6 to 2.9/5 (-9%)
Viewers – 4.53M to 4.06M (-10%/-0.47M)
Adults 18-49 – 1.6/4 to 1.5/4 (-6%)

NBC followed in fourth place for the evening with a 3.3/5 household rating/share, 4.85 million viewers and a 1.2/4 rating/share among adults 18-49.

Last Week:

3.7/6 HH rating/share [#3]
5.71M
viewers [#3]
1.5/4
A18-49 rating/share [#3]

  • 8:00 p.m: Mercy (4.1/7 HH rating/share, 6.25M viewers, 1.6/5 A18-49 rating/share).

Episode-to-episode numbers (1/20/2010):

Households – 3.9/6 to 4.1/7 (+5%)
Viewers – 5.86M to 6.25M (+7%/+0.39M)
Adults 18-49 – 1.4/4 to 1.6/5 (+14%)

  • 9:00 p.m: Law & Order: Special Victims Unit-REPEAT (3.0/5 HH rating/share, 4.14M viewers, 0.9/2 A18-49 rating/share).
  • 10:00 (10:01) p.m: The Jay Leno Show (2.8/5 HH rating/share, 4.16M viewers, 1.2/3 A18-49 rating/share).

Episode-to-episode numbers (MON; 2/1/2010 – 10:01-11:00):

Households – 2.4/4 to 2.8/5 (+17%)
Viewers – 3.82M to 4.16M (+9%/+0.34M)
Adults 18-49 – 1.1/3 to 1.2/3 (+9%)

The CW finished in fifth place for the evening with a 0.6/1 household rating/share, 0.93 million viewers and a 0.4/1 rating/share among adults 18-49.

Last Week:

0.8/1 HH rating/share [#5]
1.11M
viewers [#5]
0.5/1
A18-49 rating/share [#5]

  • 8:00 p.m.: Life Unexpected-REPEAT (0.9/1 HH rating/share, 1.36M viewers, 0.6/2 A18-49 rating/share).
  • 9:00 p.m.: Gossip Girl-REPEAT (0.4/1 HH rating/share, 0.50M viewers, 0.2/1 A18-49 rating/share).

GO TO WEEKLY RATINGS PAGE

Notes: Network average numbers from the week prior are based on fast affiliate data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast affiliate numbers. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonight’s episode of “American Idol” will be reported in next weeks report for Wednesday, February 10, 2010. Also keep in mind that because these are fast affiliate numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next week’s report.

Source: Fast Affiliate/Final National Ratings Data from Nielsen Media Research. Daily ratings figures can be found at PI Feedback, Zap2It and TV by the Numbers.

Bookmark and Share