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Broadcast TV Ratings for Friday, January 29, 2010

Network HH Rating/Share Viewers A18-49 Rating/Share
5.2/9 8.34M 1.8/6
4.2/7 6.35M 1.4/4
3.8/7 5.72M 1.5/5

1.7/3 2.72M 1.1/4
1.3/2 2.00M 0.8/3

Head on over the jump to check out the rest of the night’s complete ratings and breakdown’s.

Note: Ratings for last week’s Hope for Haiti Now telethon were not nationally rated, therefore are not included in this week’s report.  The broadcast averaged 20.9 million viewers across the 13 cable and broadcast networks it aired on.

CBS finished in first place for the evening with a 5.2/9 HH rating/share, 8.34 million viewers and a 1.8/6 rating/share among adults 18-49.

Last Week:

2.7/5 HH rating [#3]

4.20M viewers [#3]

0.9/3 A18-49 [#3]

  • 8:00 p.m.: Ghost Whisperer (5.1/9 HH rating/share, 8.34M viewers, 1.9/6 A18-49 rating/share).

Episode-to-episode numbers (1/15/2010):

Households – 5.3/9 to 5.1/9 (-4%)
Viewers – 8.61M to 8.34M (-3%/-0.27M)
Adults 18-49 – 2.2/7 to 1.9/6 (-14%)

  • 9:00 p.m.: Medium (5.0/9 HH rating/share, 7.98M viewers, 1.8/6 A18-49 rating/share).

Episode-to-episode numbers (1/15/2010):

Households – 5.4/9 to 5.0/9 (-7%)
Viewers – 8.96M to 7.98M (-11%/-0.98M)
Adults 18-49 – 2.2/7 to 1.8/6 (-18%)

  • 10:00 p.m.: Numb3rs (5.5/10 HH rating/share, 8.70M viewers, 1.8/5 A18-49 rating/share).

Episode-to-episode numbers (1/15/2010):

Households – 5.8/11 to 5.5/10 (-5%)
Viewers – 9.65M to 8.70M (-10%/-0.95M)
Adults 18-49 – 2.2/7 to 1.8/5 (-18%)

NBC followed in second place for the evening with a 4.2/7 HH rating/share and 6.35 million viewers, but was third among adults 18-49 with a 1.4/4 rating/share.

Last Week:

3.0/5 HH rating [#2]

4.65M viewers [#2]

1.3/4 A18-49 rating [#t1]

  • 8:00 p.m.: Law & Order-REPEAT (4.4/8 HH rating/share, 6.76M viewers, 1.3/4 A18-49 rating/share).
  • 9:00 p.m.: Dateline NBC (5.0/9 HH rating/share, 7.35M viewers, 1.4/4 A18-49 rating/share).

Episode-to-episode numbers (1/15/2010 – 9:00-10:01):

Households – 5.1/9 to 5.0/9 (-2%)
Viewers – 7.69M to 7.35M (-4%/-0.34M)
Adults 18-49 – 1.6/5 to 1.4/4 (-12.5%)

  • 10:00 (10:01) p.m.: The Jay Leno Show (3.2/6 HH rating/share, 4.95M viewers, 1.4/4 A18-49 rating/share).

Episode-to-episode numbers (THUR; 1/28/2010 – 10:01-11:00):

Households – 2.8/5 to 3.2/6 (+14%)
Viewers – 4.33M to 4.95M (+14%/+0.62M)
Adults 18-49 – 1.2/3 to 1.4/4 (+17%)

ABC finished in third place for the evening with a 3.8/7 HH rating/share and 5.72 million viewers, but managed a second place finish among adults 18-49 with a 1.5/5 rating/share.

Last Week:

3.4/6 HH rating [#1]

5.22M viewers [#1]

1.3/4 A18-49 rating [#t2]

  • 8:00 p.m.: Supernanny (3.0/5 HH rating/share, 4.72M viewers, 1.3/4 A18-49 rating/share).

Episode-to-episode numbers (1/15/2010):

Households – 3.4/6 to 3.0/5 (-12%)
Viewers – 5.31M to 4.72M (-11%/-0.59M)
Adults 18-49 – 1.6/5 to 1.3/4 (-19%)

  • 9:00 p.m.: Shark Tank (2.7/5 HH rating/share, 4.38M viewers, 1.5/5 A18-49 rating/share).

Episode-to-episode numbers (1/15/2010):

Households – 2.7/5 to 2.7/5 (n/c)
Viewers – 4.43M to 4.38M (-1%/-0.05M)
Adults 18-49 – 1.6/5 to 1.5/5 (-6%)

  • 10:00 p.m.: 20/20 (5.6/10 HH rating/share, 8.07M viewers, 1.7/5 A18-49 rating/share).

Week-to-week numbers:

Households – 4.2/8 to 5.6/10 (+33%)
Viewers – 6.39M to 8.07M (+26%/+1.68M)
Adults 18-49 – 1.5/5 to 1.7/5 (+13%)

FOX followed in fourth place for the evening with a 1.7/3 HH rating/share, 2.72 million viewers and a 1.1/4 rating/share among adults 18-49.

Last Week:

1.1/2 HH rating [#4]

1.75M viewers [#4]

0.6/2 A18-49 rating [#4]

  • 8:00 p.m.: The second season/series finale of Dollhouse (1.4/2 HH rating/share, 2.16M viewers, 0.8/3 A18-49 rating/share).

Episode-to-episode numbers (1/15/2010 – 9:00-10:00):

Households – 1.3/2 to 1.4/2 (+8%)
Viewers – 2.09M to 2.16M (+3%/+0.07M)
Adults 18-49 – 0.8/2 to 0.8/3 (n/c)

Season finale comparison (5/8/2009 – 9:00-10:00 – season one finale):

Households – 1.7/3 to 1.4/2 (-18%)
Viewers – 2.70M to 2.16M (-20%/-0.54M)
Adults 18-49 – 1.0/4 to 0.8/3 (-20%)

  • 9:00 p.m.: The third season premiere of Kitchen Nightmares (2.0/3 HH rating/share, 3.28M viewers, 1.4/4 A18-49 rating/share).

Season premiere comparison (THUR; 9/4/2008 – 8:00-10:00):

Households – 3.3/5 to 2.0/3 (-39%)
Viewers – 5.28M to 3.28M (-38%/-2.00M)
Adults 18-49 – 2.4/7 to 1.4/4 (-42%)

The CW finished in fifth place for the evening with a 1.3/2 HH rating/share, 2.00 million viewers and a 0.8/3 rating/share among adults 18-49.

Last Week:

0.5/1 HH rating [#5]

1.85M viewers [#5]

0.3/1 A18-49 rating [#5]

  • 8:00 p.m.: Smallville (1.6/3 HH rating/share, 2.52M viewers, 1.1/4 A18-49 rating/share).

Episode-to-episode numbers (11/20/2009):

Households – 1.5/3 to 1.6/3 (+7%)
Viewers – 2.42M to 2.52M (+4%/+0.10M)
Adults 18-49 – 1.1/4 to 1.1/4 (n/c)

  • 9:00 p.m.: Smallville-REPEAT (0.9/2 HH rating/share, 1.48M viewers, 0.6/2 A18-49 rating/share).

GO TO WEEKLY RATINGS PAGE

Note: Network average numbers from the week prior are based on fast affiliate data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast affiliates. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonight’s episode of “Numb3rs” will be reported in next weeks report for Friday, February 5, 2010. Also keep in mind that because these are fast affiliate numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next week’s report.

Sources: Fast Affiliate/Final National Ratings Data from Nielsen Media Research. Daily ratings figures can be found at Zap2It, PI Feedback, and TV by the Numbers.

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