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Broadcast TV Ratings for Sunday, January 24, 2010

Network HH Rating/Share Viewers A18-49 Rating/Share

27.6/41

52.21M 19.0/43
4.0/6 6.42M 1.9/4
4.3/6 6.40M 1.3/3

2.6/4 3.78M 0.6/1

Complete ratings and breakdown’s, including week-to-week comparisons, etc., follow after the jump.

FOX finished in first place for the evening with a 27.6/41 HH rating/share, 52.21 million viewers and a 19.0/43 rating/share among adults 18-49.

Last Week:

4.8/7 HH Rating/Share [#4]
9.16M Viewers [#3]
2.9/7 A18-49 Rating [#3]

  • Note: Due to the live sporting event the following numbers, for FOX only, are based on the final national numbers.
  • 6:46 p.m.: NFL NFC Championship Game: Minnesota Vikings at New Orleans Saints (30.6/45 HH rating/share, 57.93M viewers, 21.3/49 A18-49 rating/share). Note: Last year the NFC Championship game (Arizona Cardinals/Philadelphia Eagles) was the early game on FOX, while the AFC championship game (Baltimore Ravens/Pittsburgh Steelers) was the late game on CBS. The NFC game drew 38.4M viewers, while the AFC game last year drew 40.6M. I’m including the numbers from last year’s CBS late-game just for historical perspective even though it’s for the AFC game and not the NFC game.

Last year’s numbers (1/18/2009 – NFL AFC Championship Game: Baltimore Ravens at Pittsburgh Steelers – 6:44-10:21):

Households – 22.0/34
Viewers – 40.64M
Adults 18-49 – 14.7/36

  • 10:27 p.m.: NFL NFC Championship Game: Post-Game (13.4/22 HH rating/share, 23.83M viewers, 9.5/24 A18-49 rating/share).

Last year’s numbers (1/18/2009 – NFL AFC Championship Game: Post-Game – 10:21-10:34):

Households – 14.5/23
Viewers – 25.44M
Adults 18-49 – 9.0/22

Last week’s numbers (Human Targetseries premiere – 8:00-9:00):

Households – 5.8/9
Viewers – 10.12M
Adults 18-49 – 2.9/7

Last week’s numbers (24two-hour eighth season premiere, part one – 9:00-11:00):

Households – 6.4/10
Viewers – 11.44M
Adults 18-49 – 3.9/10

CBS followed in second place for the evening with a 4.3/6 HH rating/share, but was third among both viewers (6.40 million) and adults 18-49 (1.3/3 rating/share).

Last Week

10.5/16 HH Rating/Share [#1]
17.80M Viewers [#1]
5.1/13 A18-49 Rating [#1]

  • 7:00 p.m.: 60 Minutes-REPEAT (4.6/7 HH rating/share, 6.96M viewers, 1.3/3 A18-49 rating/share).

Last week’s numbers (8:07-9:07):

Households – 9.5/14
Viewers – 15.78M
Adults 18-49 – 4.0/10

Last week’s numbers (NFL AFC Divisional Playoff: New York Jets at San Diego Chargers – 4:41-8:00):

Households – 20.1/35
Viewers – 35.63M
Adults 18-49 – 12.3/36

Last week’s numbers (NFL AFC Divisional Playoff: Postgame – 8:00-8:07):

Households – 14.5/23
Viewers – 25.81M
Adults 18-49 – 8.7/23

  • 8:00 p.m.: CSI: NY-REPEAT (3.6/5 HH rating/share, 5.40M viewers, 1.0/2 A18-49 rating/share).
  • 9:00 p.m.: Cold Case-REPEAT (4.1/6 HH rating/share, 6.07M viewers, 1.3/3 A18-49 rating/share).

Last week’s numbers (Cold Case – 9:07-10:07):

Households – 9.5/14
Viewers – 15.78M
Adults 18-49 – 4.0/10

  • 10:00 p.m.: CSI: Miami-REPEAT (4.8/8 HH rating/share, 7.15M viewers, 1.7/4 A18-49 rating/share).

ABC finished in third place for the evening with a 4.0/6 HH rating/share, but managed a second place finish among both viewers (6.42 million) and adults 18-49 (1.9/4 rating/share).

Last Week:

5.1/8 HH Rating/Share [#3]
8.27M Viewers [#4]
2.5/6 A18-49 Rating [#4]

  • 7:00 p.m.: America’s Funniest Home Videos (3.6/5 HH rating/share, 5.85M viewers, 1.5/3 A18-49 rating/share).

Week-to-week numbers:

Households – 4.1/7 to 3.6/5 (-12%)
Viewers – 7.31M to 5.85M (-20%/-1.46M)
Adults 18-49 – 1.7/4 to 1.5/3 (-12%)

  • 8:00 p.m.: Extreme Makeover: Home Edition (4.9/7 HH rating/share, 7.84M viewers, 2.4/5 A18-49 rating/share).

Episode-to-episode numbers (1/10/2010 – 8:00-9:00):

Households – 6.0/9 to 4.9/7 (-18%)
Viewers – 10.55M to 7.84M (-26%/-2.71M)
Adults 18-49 – 3.2/8 to 2.4/5 (-25%)

  • 10:00 p.m.: Desperate Housewives-REPEAT (2.8/4 HH rating/share, 4.17M viewers, 1.3/3 A18-49 rating/share).

Last week’s numbers (Desperate Housewives – 9:00-10:01):

Households – 7.0/11
Viewers – 11.32M
Adults 18-49 – 3.8/9

Last week’s numbers (Brothers & Sisters – 10:01-11:00):

Households – 5.4/9
Viewers – 7.97M
Adults 18-49 – 2.6/7

NBC followed in fourth place for the evening with a 2.6/4 HH rating/share, 3.78 million viewers and a 0.6/1 rating/share among adults 18-49.

Last Week:

7.7/12 HH Rating/Share [#2]
12.95M Viewers [#2]
4.1/10 A18-49 Rating [#2]

  • 7:00 p.m: Dateline NBC(2.8/4 HH rating/share, 3.99M viewers, 0.7/2 A18-49 rating/share).

Episode-to-episode numbers (1/10/2010 – 7:00-9:00):

Households – 4.0/6 to 2.8/4 (-30%)
Viewers – 6.26M to 3.99M (-36%/-2.27M)
Adults 18-49 – 1.4/4 to 0.7/2 (-50%)

Last week’s numbers (Golden Globe Awards Red Carpet Special – 7:00-8:00):

Households – 3.7/6
Viewers – 5.60M
Adults 18-49 – 1.3/3

  • 9:00 p.m: AT&T U.S. Figure Skating: Finals (2.4/4 HH rating/share, 3.56M viewers, 0.6/1 A18-49 rating).

Last week’s numbers (The 67th Annual Golden Globe Awards – 8:00-11:02):

Households – 10.0/16
Viewers – 16.98M
Adults 18-49 – 5.5/14

GO TO WEEKLY RATINGS PAGE

Note: Network average numbers from the week prior are based on fast national data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast nationals. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonight’s episode of “NFL NFC Championship Game: Minnesota Vikings at New Orleans Saints” will be reported in next weeks report for Sunday, January 31, 2010.

Also keep in mind that because these are fast affiliate numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next week’s report.

Source: Fast/Final National Ratings Data from Nielsen Media Research. Daily ratings figures can be found at PI Feedback, Zap2It and TV by the Numbers.

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