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Broadcast TV Ratings for Tuesday, January 12, 2010

Network HH Rating/Share Viewers A18-49 Rating/Share
15.9/24 29.78M 11.7/29
10.4/16 16.66M 3.5/9

4.7/7 7.46M 2.8/7

2.0/3 3.13M 1.0/3
0.5/1 0.73M 0.3/1

Complete ratings and breakdown’s, including week-to-week comparisons, etc., follow after the jump.

FOX finished in first place for the evening with a 15.9/24 household rating/share, 29.78 million viewers and an 11.7/29 rating/share among adults 18-49.

Last Week:

6.2/10 HH rating/share [#2]
9.87M viewers [#3]
3.3/8 A18-49 rating/share [#3]

  • 8:00 p.m.: The two-hour ninth season premiere of American Idol (15.9/24 HH rating/share, 29.78M viewers, 11.7/29 A18-49 rating/share).

Season premiere comparison (1/13/2009 – two-hour eighth season premiere):

Households – 15.8/23 to 15.9/24 (+1%)
Viewers – 30.42M to 29.78M (-2%/-0.64M)
Adults 18-49 – 11.7/28 to 11.7/29 (n/c)

Last week’s numbers (Fed Ex Orange Bowl: Pregame - 8:00-8:23):

Households – 3.0/5
Viewers – 4.47M
Adults 18-49 – 1.4/5

Last week’s numbers (Fed Ex Orange Bowl: Iowa vs. Georgia Tech - 8:23-11:39):

Households – 6.8/11
Viewers – 10.88M
Adults 18-49 – 3.6/10

CBS followed in second place for the evening with a 10.4/16 household rating/share, 16.66 million viewers and a 3.5/9 rating/share among adults 18-49.

Last Week:

10.9/17 HH rating/share [#1]
17.72M viewers [#1]
3.7/10 A18-49 rating/share [#2]

  • 8:00 p.m.: NCIS (12.6/19 HH rating/share, 20.71M viewers, 4.3/11 A18-49 rating/share).

Week-to-week numbers:

Households – 12.9/20 to 12.6/19 (-2%)
Viewers – 21.37M to 20.71M (-3%/-0.66M)
Adults 18-49 – 4.4/12 to 4.3/11 (-2%)

  • 9:00 p.m.: NCIS: Los Angeles (9.7/14 HH rating/share, 15.50M viewers, 3.0/7 A18-49 rating/share).

Week-to-week numbers:

Households – 11.0/17 to 9.7/14 (-12%)
Viewers – 18.07M to 15.50M (-14%/-2.57M)
Adults 18-49 – 3.7/9 to 3.0/7 (-19%)

  • 10:00 p.m.: The Good Wife (8.9/15 HH rating/share, 13.79M viewers, 3.0/8 A18-49 rating/share).

Week-to-week numbers:

Households – 9.0/15 to 8.9/15 (-1%)
Viewers – 13.98M to 13.79M (-1%/-0.18M)
Adults 18-49 – 3.0/8 to 3.0/8 (n/c)

NBC finished in third place for the evening with a 4.7/7 household rating/share, 7.46 million viewers and a 2.8/7 rating/share among adults 18-49.

Last Week:

6.0/9 HH rating/share [#3]
9.92M viewers [#2]
3.8/10 A18-49 rating/share [#1]

  • 8:00 p.m.: The Biggest Loser: Couples (5.0/8 HH rating/share, 8.10M viewers, 3.2/8 A18-49 rating/share).

Week-to-week numbers (ninth season/cycle premiere):

Households – 7.0/11 to 5.0/8 (-29%)
Viewers – 11.74M to 8.10M (-31%/-3.64M)
Adults 18-49 – 4.6/12 to 3.2/8 (-30%)

  • 10:00 (10:01) p.m.: The Jay Leno Show (3.9/7 HH rating/share, 6.20M viewers, 1.9/5 A18-49 rating/share).

Week-to-week numbers (10:01-11:00):

Households – 4.1/7 to 3.9/7 (-5%)
Viewers – 6.30M to 6.20M (-2%/-0.10M)
Adults 18-49 – 2.1/6 to 1.9/5 (-9.5%)

Episode-to-episode numbers (MON; 1/11/2010 – 10:01-11:00):

Households – 3.1/5 to 3.9/7 (+26%)
Viewers – 4.80M to 6.20M (+29%/+1.40M)
Adults 18-49 – 1.6/4 to 1.9/5 (+19%)

ABC followed in fourth place for the evening with a 2.0/3 household rating/share, 3.13 million viewers and a 1.0/3 rating/share among adults 18-49.

Last Week:

2.3/4 HH rating/share [#4]
3.54M viewers [#4]
1.3/3 A18-49 rating/share [#4]

  • 8:00 p.m.: Scrubs-REPEAT (1.7/3 HH rating/share, 2.52M viewers, 0.8/2 A18-49 rating/share).

Last week’s numbers (Scrubs):

Households – 2.5/4
Viewers – 3.81M
Adults 18-49 – 1.5/4

  • 8:30 p.m.: Better Off Ted (1.4/2 HH rating/share, 2.23M viewers, 0.8/2 A18-49 rating/share).

Week-to-week numbers:

Households – 1.9/3 to 1.4/2 (-26%)
Viewers – 2.97M to 2.23M (-25%/-0.74M)
Adults 18-49 – 1.3/3 to 0.8/2 (-38.5%)

  • 9:00 p.m.: Scrubs (1.8/3 HH rating/share, 2.74M viewers, 1.2/3 A18-49 rating/share).

Week-to-week numbers:

Households – 2.0/3 to 1.8/3 (-10%)
Viewers – 3.05M to 2.74M (-10%/-0.31M)
Adults 18-49 – 1.4/4 to 1.2/3 (-14%)

  • 9:30 p.m.: Another episode of Better off Ted (1.6/2 HH rating/share, 2.53M viewers, 1.0/2 A18-49 rating/share).

Week-to-week numbers:

Households – 1.8/3 to 1.6/2 (-11%)
Viewers – 2.60M to 2.53M (-3%/-0.07M)
Adults 18-49 – 1.1/3 to 1.0/2 (-9%)

  • 10:00 p.m.: the forgotten (2.8/5 HH rating/share, 4.37M viewers, 1.2/3 A18-49 rating/share).

Week-to-week numbers:

Households – 2.9/5 to 2.8/5 (-3%)
Viewers – 4.38M to 4.37M (-0%/-0.01M)
Adults 18-49 – 1.2/3 to 1.2/3 (n/c)

The CW finished in fifth place for the evening with a 0.5/1 household rating/share, 0.73M viewers and a 0.3/1 rating/share among adults 18-49.

Last Week:

0.6/1 HH rating/share [#5]
0.86M viewers [#5]
0.4/1 A18-49 rating/share [#5]

  • 8:00 p.m.: 90210-REPEAT (0.6/1 HH rating/share, 770,000 viewers, 0.3/1 A18-49 rating/share).
  • 9:00 p.m.: Melrose Place-REPEAT (0.5/1 HH rating/share, 688,000 viewers, 0.3/1 A18-49 rating/share).

GO TO WEEKLY RATINGS PAGE

Note: Network average numbers from the week prior are based on fast affiliate data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast affiliate numbers. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonight’s episode of “American Idol’” will be reported in next weeks report for Tuesday, January, 19 2010. Also keep in mind that because these are fast affiliate numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next week’s report.

Source: Fast Affiliate/Final National Ratings Data from Nielsen Media Research. Daily ratings figures can be found at PI Feedback, Zap2It and TV by the Numbers.

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