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Broadcast TV Ratings for Sunday, January 3, 2010

Network HH Rating/Share Viewers A18-49 Rating/Share

7.5/12

12.39M 4.6/11
7.0/11 11.84M 3.7/9
6.6/10 10.50M 2.2/5

5.2/8 9.06M 3.8/9

Complete ratings and breakdown’s, including week-to-week comparisons, etc., follow after the jump.

NBC finished in first place for the evening with a 7.5/12 HH rating/share, 12.39 million viewers and a 4.6/11 rating/share among adults 18-49.

Last Week:

7.9/13 HH Rating/Share [#2]
13.54M Viewers [#2]
4.9/13 A18-49 Rating [#1]

  • Note: Due to the live sporting event the following numbers, for NBC only, are based on the final national numbers.
  • 7:30 p.m: Football Night in America, Part 2 (3.4/5 HH rating/share, 5.83M viewers, 2.1/6 A18-49 rating/share).

Week-to-week numbers (7:30-7:54):

Households – 2.1/4 to 3.4/5 (+62%)
Viewers – 3.22M to 5.83M (+81%/+2.61M)
Adults 18-49 – 1.1/3 to 2.1/6 (+91%)

  • 7:55 p.m: Football Night in America, Part 3 (5.9/9 HH rating/share, 10.13M viewers, 3.7/9 A18-49 rating/share).

Week-to-week numbers (7:54-8:22):

Households – 5.9/10 to 5.9/9 (n/c)
Viewers – 9.76M to 10.13M (+4%/+0.37M)
Adults 18-49 – 3.5/10 to 3.7/9 (+6%)

  • 8:22 p.m: Sunday Night Football: Pre-Kick (8.3/13 HH rating/share, 14.16M viewers, 5.1/13 A18-49 rating/share).

Week-to-week numbers (8:22-8:32):

Households – 8.4/14 to 8.3/13 (-1%)
Viewers – 14.39M to 14.16M (-2%/-0.23M)
Adults 18-49 – 5.2/15 to 5.1/13 (-2%)

  • 8:31 p.m: Sunday Night Football: Cincinnati Bengals at New York Jets (10.0/16 HH rating/share, 16.33M viewers, 6.1/15 A18-49 rating/share).

Week-to-week numbers (NFL Sunday Night Football: Dallas Cowboys at Washington Redskins – 8:32-11:09):

Households – 10.9/18 to 10.0/16 (-8%)
Viewers – 19.04M to 16.33M (-14%/-2.71M)
Adults 18-49 – 6.9/19 to 6.1/15 (-12%)

ABC followed in second place for the evening with a 7.0/11 HH rating/share and 11.84 million viewers, but was third among adults 18-49 with a 3.7/9 rating/share.

Last Week:

3.8/6 HH Rating/Share [#3]
6.41M Viewers [#3]
1.5/4 A18-49 Rating [#4]

  • 7:00 p.m.: America’s Funniest Home Videos (5.5/9 HH rating/share, 10.22M viewers, 2.7/7 A18-49 rating/share).

Episode-to-episode numbers (12/13/2009):

Households – 4.7/8 to 5.5/9 (+17%)
Viewers – 8.68M to 10.22M (+18%/+1.54M)
Adults 18-49 – 2.2/6 to 2.7/7 (+23%)

  • 8:00 p.m.: Extreme Makeover: Home Edition (6.1/9 HH rating/share, 11.01M viewers, 2.0/5 A18-49 rating/share).

Episode-to-episode numbers (12/13/2009):

Households – 6.1/9 to 6.1/9 (n/c)
Viewers – 10.34M to 11.01M (+6.5%/+0.67M)
Adults 18-49 – 3.1/8 to 2.0/5 (+35.5%)

  • 9:00 p.m.: Desperate Housewives (9.2/14 HH rating/share, 16.06M viewers, 5.8/13 A18-49 rating/share).

Episode-to-episode numbers (12/6/2009):

Households – 9.1/14 to 9.2/14 (+1%)
Viewers – 14.86M to 16.06M (+8%/+1.20M)
Adults 18-49 – 4.9/11 to 5.8/13 (+18%)

  • 10:00 (10:01) p.m.: Brothers & Sisters (7.1/12 HH rating/share, 10.91M viewers, 3.6/9 A18-49 rating/share).

Episode-to-episode numbers (12/6/2009 – 10:01-11:00):

Households – 7.1/12 to 7.1/12 (n/c)
Viewers – 10.81M to 10.91M (+1%/+0.10M)
Adults 18-49 – 3.7/9 to 3.6/9 (-3%)

CBS finished in third place for the evening with a 6.6/10 HH rating/share and 10.50 million viewers, but was fourth among among adults 18-49 with a 2.2/5 rating/share.

Last Week

9.0/15 HH Rating/Share [#1]
14.95M Viewers [#1]
3.1/8 A18-49 Rating [#2]

  • Note: Due to the live sporting event the following numbers, for CBS only, are based on the final national numbers.
  • 4:17 p.m.: CBS NFL Football (7.7/13 HH rating/share, 12.94M viewers, 4.4/13 A18-49 rating/share).

Last week’s numbers (CBS NFL Football – 4:15-7:53):

Households – 16.3/31 to 7.7/13 (-53%)
Viewers – 28.28M to 12.94M (-54%/-15.34M)
Adults 18-49 – 9.1/31 to 4.4/13 (-52%)

  • 7:27 p.m.: 60 Minutes (9.1/14 HH rating/share, 14.84M viewers, 2.7/7 A18-49 rating/share).

Last week’s numbers (60 Minutes – 7:53-8:53):

Households – 9.5/16 to 9.1/14 (-4%)
Viewers – 15.74M to 14.84M (-6%/-0.90M)
Adults 18-49 – 2.9/8 to 2.7/7 (-7%)

  • 8:27 p.m.: NCIS-REPEAT (6.3/9 HH rating/share, 9.91M viewers, 1.8/4 A18-49 rating/share).
  • 9:27 p.m.: Cold Case-REPEAT (5.0/8 HH rating/share, 7.66M viewers, 1.5/4 A18-49 rating/share).
  • 10:27 p.m.: Cold Case-REPEAT (4.6/8 HH rating/share, 6.87M viewers, 1.6/5 A18-49 rating/share).

FOX followed in fourth place for the evening with a 5.2/8 HH rating/share and 9.06 million viewers, but managed a second place finish among adults 18-49 with a 3.8/9 rating/share.

Last Week:

2.2/4 HH Rating/Share [#4]
3.64M Viewers [#4]
1.6/4 A18-49 Rating [#3]

  • Note: Due to the live sporting event the following numbers, for FOX only, are based on the final national numbers.
  • 4:15 p.m.: FOX NFL Sunday (15.2/26 HH rating/share, 26.45M viewers, 9.2/27 A18-49 rating/share).

Last week’s numbers (Brothers – 7:00-7:11) :

Households – 1.0/2
Viewers – 1.63M
Adults 18-49 – 0.5/2

Last week’s numbers (Brothers – 7:11-7:29) :

Households – 1.2/2
Viewers – 1.81M
Adults 18-49 – 0.6/2

  • 7:25 p.m.: The OT (6.8/11 HH rating/share, 11.51M viewers, 4.3/11 A18-49 rating/share).

Last week’s numbers (Brothers – 7:29-7:59) :

Households – 1.3/2
Viewers – 1.87M
Adults 18-49 – 0.6/2

  • 8:00 p.m.: The Simpsons (4.7/7 HH rating/share, 8.55M viewers, 4.0/10 A18-49 rating/share).

Episode-to-episode numbers (12/13/2009 – 7:59-8:30):

Households – 3.8/6 to 4.7/7 (+24%)
Viewers – 6.97M to 8.55M (+23%/+1.58M)
Adults 18-49 – 3.2/8 to 4.0/10 (+25%)

  • 8:30 p.m.: The Cleveland Show (3.8/6 HH rating/share, 6.94M viewers, 3.3/8 A18-49 rating/share).

Episode-to-episode numbers (12/13/2009):

Households – 3.7/6 to 3.8/6 (+3%)
Viewers – 6.53M to 6.96M (+6%/+0.41M)
Adults 18-49 – 3.0/7 to 3.3/8 (+10%)

  • 9:00 p.m.: Family Guy (4.6/7 HH rating/share, 8.16M viewers, 4.0/9 A18-49 rating/share).

Episode-to-episode numbers (12/13/2009 – 8:30-9:01):

Households – 4.4/7 to 4.6/7 (+4.5%)
Viewers – 7.66M to 8.16M (+6.5%/+0.50M)
Adults 18-49 – 3.8/9 to 4.0/9 (+5%)

  • 9:31 p.m.: American Dad (3.5/5 HH rating/share, 5.90M viewers, 2.8/7 A18-49 rating/share).

Episode-to-episode numbers (12/13/2009 – 9:01-10:00):

Households – 3.6/5 to 3.5/5 (-3%)
Viewers – 6.20M to 5.90M (-5%/-0.30M)
Adults 18-49 – 3.1/7 to 2.8/7 (-10%)

GO TO WEEKLY RATINGS PAGE

Note: Network average numbers from the week prior are based on fast national data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast nationals. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonight’s episode of “60 Minutes” will be reported in next weeks report for Sunday, January 10, 2010.

Also keep in mind that because these are fast affiliate numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next week’s report.

Source: Fast/Final National Ratings Data from Nielsen Media Research. Daily ratings figures can be found at PI Feedback, Zap2It and TV by the Numbers.