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Broadcast TV Ratings for Friday, October 9, 2009

Complete ratings and breakdown’s, including week-to-week comparisons, etc., follow after the jump.

CBS finished in first place for the evening with a 5.1/9 HH rating/share, 8.01 million viewers and a 1.9/6 rating/share among adults 18-49.

Last Week:

5.0/9 HH rating [#1]
7.69M
viewers [#1]
1.7/6
A18-49 [#1]

  • 8:00 p.m.: Ghost Whisperer (5.3/10 HH rating/share, 8.60M viewers, 2.1/7 A18-49 rating/share).

Week-to-week numbers:

Households – 4.8/9 to 5.3/10 (+10%)
Viewers – 7.62M to 8.60M (+13%/+0.98M)
Adults 18-49 – 1.7/7 to 2.1/7 (+23.5%)

  • 9:00 p.m.: Medium (5.2/9 HH rating/share, 8.30M viewers, 1.9/6 A18-49 rating/share).

Week-to-week numbers:

Households – 5.1/9 to 5.2/9 (+2%)
Viewers – 7.84M to 8.30M (+6%/+0.46M)
Adults 18-49 – 1.9/6 to 1.9/6 (n/c)

  • 10:00 p.m.: Numb3rs (4.7/9 HH rating/share, 7.13M viewers, 1.6/5 A18-49 rating/share).

Week-to-week numbers:

Households – 5.1/9 to 4.7/9 (-8%)
Viewers – 7.85M to 7.13M (-9%/-0.72M)
Adults 18-49 – 1.6/5 to 1.6/5 (n/c)

NBC followed in second place for the evening with a 4.4/8 HH rating/share, 6.54 million viewers and a 1.5/5 rating/share among adults 18-49.

Last Week:

4.4/8 HH rating [#2]
6.55M viewers [#2]
1.4/5 A18-49 rating [#2]

  • 8:00 p.m.: Law & Order (4.7/9 HH rating/share, 7.23M viewers, 1.5/6 A18-49 rating/share).

Week-to-week numbers:

Households – 4.6/9 to 4.7/9 (+2%)
Viewers – 6.79M to 7.23M (+6.5%/+0.44M)
Adults 18-49 – 1.2/5 to 1.5/6 (+25%)

  • 9:00 p.m.: Dateline NBC (4.9/9 HH rating/share, 7.05M viewers, 1.5/5 A18-49 rating/share).

Week-to-week numbers:

Households – 5.2/9 to 4.9/9 (-6%)
Viewers – 7.71M to 7.05M (-9%/-0.66M)
Adults 18-49 – 1.8/6 to 1.5/5 (-17%)

  • 10:00 p.m.: The Jay Leno Show (3.6/7 HH rating/share, 5.33M viewers, 1.4/5 A18-49 rating/share).

Week-to-week numbers:

Households – 3.6/7 to 3.6/7 (n/c)
Viewers – 5.34M to 5.33M (-0%/-0.01M)
Adults 18-49 – 1.4/5 to 1.4/5 (n/c)

Episode-to-episode numbers (THUR; 10/8/2009):

Households – 3.1/5 to 3.6/7 (+16%)
Viewers – 4.84M to 5.33M (+10%/+0.49M)
Adults 18-49 – 1.7/5 to 1.4/5 (-18%)

ABC finished in third place for the evening with a 2.8/5 HH rating/share, 4.01 million viewers and a 1.0/3 rating/share among adults 18-49.

Last Week:

3.2/6 HH rating [#3]
4.64M viewers [#3]
1.2/4 A18-49 rating [#3]

  • 8:00 p.m.: FlashForward-REPEAT (2.2/4 HH rating/share, 3.11M viewers, 0.8/3 A18-49 rating/share).
  • 9:00 p.m.: The Modern Family-REPEAT (1.9/3 HH rating/share, 2.95M viewers, 0.9/3 A18-49 rating/share).
  • 9:30 p.m.: The Middle-REPEAT (1.8/3 HH rating/share, 2.76M viewers, 0.9/3 A18-49 rating/share).
  • 10:00 p.m.: 20/20 (4.3/8 HH rating/share, 6.07M viewers, 1.5/5 A18-49 rating/share).

Week-to-week numbers:

Households – 4.5/8 to 4.3/8 (-4%)
Viewers – 6.53M to 6.07M (-7%/-0.46M)
Adults 18-49 – 1.7/6 to 1.5/5 (-12%)

FOX followed in fourth place for the evening with a 1.5/3 HH rating/share, 2.30 million viewers and a 0.9/3 rating/share among adults 18-49.

Last Week:

1.5/3 HH rating [#4]
2.22M viewers [#4]
0.8/3 A18-49 rating [#4]

  • 8:00 p.m.: Brothers (1.5/3 HH rating/share, 2.35M viewers, 0.8/3 A18-49 rating/share).

Week-to-week numbers:

Households – 1.5/3 to 1.5/3 (n/c)
Viewers – 2.26M to 2.35M (+4%/+0.09M)
Adults 18-49 – 0.8/3 to 0.8/3 (n/c)

  • 8:30 p.m.: ‘Til Death (1.5/3 HH rating/share, 2.36M viewers, 0.8/3 A18-49 rating/share).

Week-to-week numbers (fourth season premiere):

Households – 1.4/3 to 1.5/3 (+7%)
Viewers – 2.24M to 2.36M (+5%/+0.12M)
Adults 18-49 – 0.8/3 to 0.8/3 (n/c)

  • 9:00 p.m.: Dollhouse (1.4/3 HH rating/share, 2.25M viewers, 1.0/3 A18-49 rating/share).

Week-to-week numbers:

Households – 1.3/2 to 1.4/3 (+8%)
Viewers – 2.05M to 2.25M (+10%/+0.20M)
Adults 18-49 – 0.9/3 to 1.0/3 (+11%)

The CW finished in fifth place for the evening with a 1.1/2 HH rating/share, 1.73 million viewers and a 0.7/2 rating/share among adults 18-49.

Last Week:

1.2/2 HH rating [#5]
1.91M viewers [#5]
0.7/3 A18-49 rating [#5]

  • 8:00 p.m.: Smallville (1.4/3 HH rating/share, 2.30M viewers, 1.0/3 A18-49 rating/share).

Week-to-week numbers:

Households – 1.4/3 to 1.4/3 (n/c)
Viewers – 2.24M to 2.30M (+3%/+0.06M)
Adults 18-49 – 0.9/4 to 1.0/3 (+11%)

  • 9:00 p.m.: America’s Next Top Model-REPEAT (0.8/1 HH rating/share, 1.16M viewers, 0.5/2 A18-49 rating/share).

GO TO WEEKLY RATINGS PAGE

Note: Network average numbers from the week prior are based on fast affiliate data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast affiliates. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonight’s episode of “Ghost Whisperer” will be reported in next weeks report for Friday, October 16, 2009. Also keep in mind that because these are fast affiliate numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next week’s report.

Sources: Fast Affiliate/Final National Ratings Data from Nielsen Media Research. Daily ratings figures can be found at Zap2It, PI Feedback, and TV by the Numbers.

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