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Broadcast TV Ratings for Friday, October 2, 2009

Complete ratings and breakdown’s, including week-to-week comparisons, etc., follow after the jump.

CBS finished in first place for the evening with a 5.0/9 HH rating/share, 7.69 million viewers and a 1.7/6 rating/share among adults 18-49.

Last Week:

5.4/10 HH rating [#1]
8.41M
viewers [#1]
2.0/7
A18-49 [#1]

  • 8:00 p.m.: Ghost Whisperer (4.9/9 HH rating/share, 7.63M viewers, 1.7/6 A18-49 rating/share).

Week-to-week numbers (fifth season premiere):

Households – 5.5/10 to 4.9/9 (-11%)
Viewers – 8.76M to 7.63M (-13%/-1.13M)
Adults 18-49 – 2.3/8 to 1.7/6 (-26%)

  • 9:00 p.m.: Medium (5.0/9 HH rating/share, 7.72M viewers, 1.8/6 A18-49 rating/share).

Week-to-week numbers (sixth season premiere):

Households – 5.7/10 to 5.0/9 (-12%)
Viewers – 8.87M to 7.72M (-13%/-1.15M)
Adults 18-49 – 2.1/7 to 1.8/6 (-14%)

  • 10:00 p.m.: Numb3rs (5.1/9 HH rating/share, 7.73M viewers, 1.6/5 A18-49 rating/share).

Week-to-week numbers (sixth season premiere):

Households – 5.3/10 to 5.1/9 (-4%)
Viewers – 8.10M to 7.73M (-5%/-0.37M)
Adults 18-49 – 1.8/6 to 1.6/5 (-11%)

NBC followed in second place for the evening with a 4.4/8 HH rating/share, 6.55 million viewers and a 1.4/5 rating/share among adults 18-49.

Last Week:

4.0/7 HH rating [#2]
5.93M viewers [#2]
1.4/5 A18-49 rating [#3]

  • 8:00 p.m.: Law & Order (4.5/8 HH rating/share, 6.68M viewers, 1.2/5 A18-49 rating/share).

Week-to-week numbers (20th season premiere):

Households – 4.2/8 to 4.5/8 (+7%)
Viewers – 6.25M to 6.68M (+7%/+0.43M)
Adults 18-49 – 1.2/4 to 1.2/5 (n/c)

  • 9:00 p.m.: Dateline NBC (5.1/9 HH rating/share, 7.48M viewers, 1.7/6 A18-49 rating/share).

Week-to-week numbers:

Households – 4.2/8 to 5.1/9 (+21%)
Viewers – 5.99M to 7.48M (+25%/+1.49M)
Adults 18-49 – 1.5/5 to 1.7/6 (+13%)

  • 10:00 p.m.: The Jay Leno Show (3.7/7 HH rating/share, 5.49M viewers, 1.5/5 A18-49 rating/share).

Week-to-week numbers:

Households – 3.9/7 to 3.7/7 (-5%)
Viewers – 5.79M to 5.49M (-5%/-0.30M)
Adults 18-49 – 1.6/5 to 1.5/5 (-6%)

Episode-to-episode numbers (THUR; 10/1/2009):

Households – 3.3/6 to 3.7/7 (+12%)
Viewers – 5.03M to 5.49M (+9%/+0.46M)
Adults 18-49 – 1.5/4 to 1.5/5 (n/c)

ABC finished in third place for the evening with a 3.2/6 HH rating/share, 4.64 million viewers and a 1.2/4 rating/share among adults 18-49.

Last Week:

3.5/6 HH rating [#3]
5.30M viewers [#3]
1.7/6 A18-49 rating [#2]

  • 8:00 p.m.: FlashForward-REPEAT (2.6/5 HH rating/share, 3.76M viewers, 1.0/4 A18-49 rating/share).
  • 9:00 p.m.: The Forgotten-REPEAT (2.6/5 HH rating/share, 3.97M viewers, 1.0/3 A18-49 rating/share).
  • 10:00 p.m.: 20/20 (4.3/8 HH rating/share, 6.18M viewers, 1.6/5 A18-49 rating/share).

Week-to-week numbers:

Households – 5.1/9 to 4.3/8 (-16%)
Viewers – 7.33M to 6.18M (-16%/-1.15M)
Adults 18-49 – 2.3/8 to 1.6/5 (-30%)

FOX followed in fourth place for the evening with a 1.5/3 HH rating/share, 2.22 million viewers and a 0.8/3 rating/share among adults 18-49.

Last Week:

1.7/3 HH rating [#4]
2.69M viewers [#4]
1.0/4 A18-49 rating [#4]

  • 8:00 p.m.: Brothers (1.6/3 HH rating/share, 2.42M viewers, 0.8/3 A18-49 rating/share).

Week-to-week numbers (series premiere):

Households – 1.7/3 to 1.6/3 (-6%)
Viewers – 2.68M to 2.42M (-10%/-0.26M)
Adults 18-49 – 1.1/4 to 0.8/3 (-27%)

  • 8:30 p.m.: The fourth season premiere of ‘Til Death (1.5/3 HH rating/share, 2.29M viewers, 0.8/3 A18-49 rating/share).

Season premiere comparison (WED; 9/10/2008 – third season premiere):

Households – 3.8/6 to 1.5/3 (-60.5%)
Viewers – 6.06M to 2.29M (-62%/-3.77M)
Adults 18-49 – 2.3/6 to 0.8/3 (-65%)

Last week’s numbers (Brothers):

Households – 1.7/3
Viewers – 2.67M
Adults 18-49 – 1.1/4

  • 9:00 p.m.: Dollhouse (1.4/2 HH rating/share, 2.09M viewers, 0.8/3 A18-49 rating/share).

Week-to-week numbers (second season premiere):

Households – 1.5/3 to 1.4/2 (-7%)
Viewers – 2.50M to 2.09M (-16%/-0.41M)
Adults 18-49 – 1.0/3 to 0.8/3 (-20%)

The CW finished in fifth place for the evening with a 1.2/2 HH rating/share, 1.91 million viewers and a 0.7/3 rating/share among adults 18-49.

Last Week:

1.2/2 HH rating [#5]
1.83M viewers [#5]
0.8/3 A18-49 rating [#5]

  • 8:00 p.m.: Smallville (1.5/3 HH rating/share, 2.39M viewers, 0.9/4 A18-49 rating/share).

Week-to-week numbers (ninth season premiere):

Households – 1.6/3 to 1.5/3 (-6%)
Viewers – 2.57M to 2.39M (-7%/-0.18M)
Adults 18-49 – 1.0/4 to 0.9/4 (-10%)

  • 9:00 p.m.: America’s Next Top Model-REPEAT (0.9/2 HH rating/share, 1.43M viewers, 0.5/2 A18-49 rating/share).

GO TO WEEKLY RATINGS PAGE

Note: Network average numbers from the week prior are based on fast affiliate data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast affiliates. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonight’s episode of “Numb3rs” will be reported in next weeks report for Friday, October 9, 2009. Also keep in mind that because these are fast affiliate numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next week’s report.

Sources: Fast Affiliate/Final National Ratings Data from Nielsen Media Research. Daily ratings figures can be found at Zap2It, PI Feedback, and TV by the Numbers.

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