August 2009
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Broadcast TV Ratings for Monday, August 3, 2009

Complete ratings and breakdown’s, including week-to-week comparisons, etc., follows after the jump.

CBS finished in first place for the evening with a 4.8/8 household rating/share, 7.22 million viewers and a 2.2/7 rating/share among adults 18-49.

Last Week:

4.6/8 HH rating/share [#2]
7.26M
viewers [#2]
2.2/6
A18-49 rating/share [#2]

  • 8:00 p.m.: How I Met Your Mother-REPEAT (3.2/6 HH rating/share, 4.84M viewers, 1.6/5 A18-49 rating/share).
  • 8:30 p.m.: Rules of Engagement-REPEAT (3.5/6 HH rating/share, 5.32M viewers, 1.9/6 A18-49 rating/share.
  • 9:00 p.m.: Two and a Half Men-REPEAT (6.1/10 HH rating/share, 9.48M viewers, 2.8/8 A18-49 rating/share).
  • 9:30 p.m.: The Big Bang Theory-REPEAT (5.3/9 HH rating/share, 8.25M viewers, 2.6/8 A18-49 rating/share.
  • 10:00 p.m.: CSI: Miami-REPEAT (5.2/9 HH rating/share, 7.71M viewers, 2.1/6 A18-49 rating/share).

NBC followed in second place for the evening with a 3.7/6 household rating/share, 5.62 million viewers and a 1.5/5 rating/share among adults 18-49.

Last Week:

2.2/4 HH rating [#4]
3.23M
viewers [#4]
0.8/2 A18-49 rating [#4]

  • 8:00 p.m.: Great American Road Trip (2.8/5 HH rating/share, 4.62M viewers, 1.2/4 A18-49 rating/share).

Week-to-week numbers:

Households – 2.0/4 to 2.8/5 (+40%)
Viewers – 3.37M to 4.62M (+37%/+1.25M)
Adults 18-49 – 0.9/3 to 1.2/4 (+33%)

  • 9:00 p.m.: Law & Order: Criminal Intent-REPEAT (3.5/6 HH rating/share, 5.41M viewers, 1.3/4 A18-49 rating/share). Note: I’m labeling these as repeats, but the season aired previously on Cable TV via USA Network so these are first-run episodes on NBC.

Last week’s numbers (The Wanted):

Households – 1.4/2
Viewers – 1.98M
Adults 18-49 – 0.4/1

  • 10:00 p.m.: Dateline NBC (4.7/8 HH rating/share, 6.84M viewers, 2.0/6 A18-49 rating/share).

Week-to-week numbers:

Households – 3.0/5 to 4.7/8 (+56%)
Viewers – 4.15M to 6.84M (+65%/+2.69M)
Adults 18-49 – 1.0/3 to 2.0/6 (+100%)

FOX finished in third place for the evening with a 2.4/4 household rating/share, 3.69 million viewers and a 1.4/4 rating/share among adults 18-49.

Last Week:

2.7/5 HH rating/share [#3]
4.22M
viewers [#3]
1.4/4
A18-49 rating/share [#3]

  • 8:00 p.m.: House-REPEAT (3.0/6 HH rating/share, 4.23M viewers, 1.4/5 A18-49 rating/share).
  • 9:00 p.m.: More to Love-REPEAT (1.8/3 HH rating/share, 2.86M viewers, 1.2/3 A18-49 rating/share).

ABC followed in fourth place for the evening with a 2.4/4 household rating/share, 3.51 million viewers and a 1.2/4 rating/share among adults 18-49.

Last Week:

5.7/10 HH rating/share [#1]
8.74M
viewers [#1]
3.1/9 A18-49 rating/share [#1]

  • 8:00 p.m.: Special: Sugarland: Live on the Inside (2.8/5 HH rating/share, 4.16M viewers, 1.1/4 A18-49 rating/share).

Last week’s numbers (The Bachelorette – fifth season finale – 8:00-10:02pm):

Households – 6.5/11
Viewers – 10.00M
Adults 18-49 – 3.5/10

  • 9:00 p.m.: Dating in the Dark-REPEAT (1.9/3 HH rating/share, 2.74M viewers, 1.0/3 A18-49 rating/share).
  • 10:00 p.m.: Dating in the Dark (2.4/4 HH rating/share, 3.64M viewers, 1.6/5 A18-49 rating/share).

Week-to-week numbers:

Households – 3.9/7 to 2.4/4 (-38.5%)
Viewers – 6.01M to 3.64M (-39%/-2.37M)
Adults 18-49 – 2.4/7 to 1.6/5 (-33%)

The CW finished in fifth place for the evening with a 0.6/1 household rating/share, 0.79 million viewers and a 0.4/1 rating/share among adults 18-49.

Last Week:

0.6/1 HH rating [#5]
0.87M
viewers [#5]
0.4/1
A18-49 rating [#5]

  • 8:00 p.m.: Gossip Girl-REPEAT (0.6/1 HH rating/share, 859,000 viewers, 0.4/1 A18-49 rating/share).
  • 9:00 p.m.: One Tree Hill-REPEAT (0.5/1 HH rating/share, 721,000 viewers, 0.4/1 A18-49 rating/share).

GO TO WEEKLY RATINGS PAGE

Note: Network average numbers from the week prior are based on fast affiliate data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast affiliate data. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonight’s episode of “Dateline NBC” will be reported in next weeks report for Monday, August 10, 2009. Also keep in mind that because these are fast affiliate numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next week’s report.

Sources: Fast Affiliate/Final National Ratings Data from Nielsen Media Research. For daily ratings results, check out Zap2It, PIFeedback and TVbytheNumbers.

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