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TNT Sets Cable Records With NBA Playoffs

bullsceltics-050409The NBA playoffs are playing well on the court and off, as news comes in that TNT has set cable records for their first-round NBA Playoff contest Thursday.  Nielsen estimates that the Chicago Bulls’ 128-127 triple overtime victory averaged 5.35 million viewers, easily cable’s top program for the night in most key categories.

The rating makes the game the highest-rated NBA opening-round playoff game in cable to date.  The season’s previous high was the 3.82 million who tuned into the Los Angeles Lakers/Utah Jazz contest the week prior.

Source: Variety