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Broadcast TV Ratings for Saturday, April 4, 2009

040409piechart-viewersComplete ratings and breakdown’s, including week-to-week comparisons, etc., follows after the jump.

Note: Due to the unavailability of the fast affiliates last week, “Last Week” numbers in this week’s report are based on the final national numbers.

Additionally, household rating/share numbers were not available for this evening.

CBS finished in first place for the evening with 13.90 million viewers and a 4.7/15 rating/share among adults 18-49.

Last Week:

5.7/10 HH rating [#1]
8.96M viewers [#1]
2.8/9 A18-49 [#1]

  • Note: Due to the live sporting event the following numbers, for CBS only, are based on the final national numbers.
  • 6:00-8:39 p.m.: 2009 NCAA Basketball: Michigan State vs. UCONN (7.8/17 HH rating/share, 12.58M viewers, 4.0/17 A18-49 rating/share).

Year-to-year numbers (4/5/2008 – 6:00-8:19pm):

Households – 7.2/16 to 7.8/17 (+8%)
Viewers – 11.77M to 12.58M (+7%/+0.81M)
Adults 18-49 – 4.0/16 to 4.0/17 (n/c)

  • 8:39-9:07 p.m.: 2009 NCAA Basketball: Bridge Show (7.8/15 HH rating/share, 12.95M viewers, 4.4/16 A18-49 rating/share).

Year-to-year numbers (4/5/2008 – 8:19-8:48pm):

Households – 6.8/13 to 7.8/15 (+15%)
Viewers – 11.27M to 12.95M (+15%/+1.68M)
Adults 18-49 – 3.9/14 to 4.4/16 (+13%)

  • 9.07-11:36 p.m.: 2009 NCAA Basketball: Villanova Vs. UNC (8.5/16 HH rating/share, 14.45M viewers, 5.1/17 A18-49 rating/share).

Year-to-year numbers (4/5/2008 – 8:48-11:07pm):

Households – 8.8/16 to 8.5/16 (-3%)
Viewers – 14.44M to 14.45M (+0%/+0.01M)
Adults 18-49 – 5.2/16 to 5.1/17 (-2%)

Last week’s numbers (NCAA Men’s Basketball Tournament: Villanova vs. Pittsburgh – 7:01-9:31pm):

Households – 6.6/12
Viewers – 10.61M
Adults 18-49 – 3.6/13

Last week’s numbers (NCAA Men’s Basketball Tournament: Postgame – 9:31-9:38pm):

Households – 5.9/10
Viewers – 9.46M
Adults 18-49 – 3.2/10

Last week’s numbers (48 Hours Mystery – 10:38-11:38pm):

Households – 4.9/9
Viewers – 7.20M
Adults 18-49 – 2.0/6

FOX followed in second place for the evening with 5.01 million viewers and a 1.6/5 rating/share among adults 18-49.

Last week:

3.5/6 HH rating [#2]
5.68M viewers [#2]
1.8/6 A18-49 rating [#2]

  • 8:00 & 8:30 p.m.: Cops-REPEAT & Cops-REPEAT (4.51M viewers, 1.4/5 A18-49 rating/share).

Last week’s numbers (Cops – 8:00pm):

Households – 3.2/6
Viewers – 5.16M
Adults 18-49 – 1.8/6

Last week’s numbers (Cops – 8:30pm):

Households – 3.6/6
Viewers – 5.78M
Adults 18-49 – 1.9/6

  • 9:00 p.m.: America’s Most Wanted (5.31M viewers, 1.7/6 A18-49 rating/share).

Week-to-week numbers:

Households – 3.6/6 to x.x/x
Viewers – 5.88M to 5.31M (-10%/-0.57M)
Adults 18-49 – 1.9/6 to 1.7/6 (-11%)

ABC finished in third place for the evening with 3.44 million viewers and a 0.9/3 rating/share among adults 18-49.

Last Week:

3.2/6 HH rating [#4]
4.75M viewers [#4]
1.2/4 A18-49 rating [#4]

  • 8:00 p.m: Film: Yours, Mind and Ours-REPEAT (3.60M viewers, 0.9/3 A18-49 rating/share).

Last week’s numbers (Film: Just Like Heaven-REPEAT):

Households – 3.4/6
Viewers – 5.14M
Adults 18-49 – 1.3/4

  • 10:00 p.m: Cupid-REPEAT (4.58M viewers, 1.0/3 A18-49 rating/share).

NBC followed in fourth place for the evening with 3.22 million viewers and a 0.8/3 rating/share among adults 18-49.

Last Week:

2.6/5 HH rating [#3]
3.77M viewers [#3]
0.6/2 A18-49 rating [#3]

  • 8:00 p.m.: ER-REPEAT (2.51M viewers, 0.8/3 A18-49 rating/share).
  • 10:00 p.m.: Law & Order (4.58M viewers, 1.0/3 A18-49 rating/share).

Last week’s numbers (Figure Skating: World Championships):

Households – 2.6/5
Viewers – 3.73M
Adults 18-49 – 0.6/2

GO TO WEEKLY RATINGS PAGE

Notes: Network average numbers from the week prior are based on fast affiliate data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast affiliates. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonight’s episode of “48 Hours Mystery” will be reported in next weeks report for Saturday, April 11, 2009. Also keep in mind that because these are fast affiliate numbers, when the finals are released there may be noticeable changes.

And lastly, there may be some errors in the data due to rounding/human error. I’ll do my best to limit those mistakes and correct them in time for the next week’s report.

Source: Fast Affiliate/Final National Ratings Data from Nielsen Media Research. Daily ratings figures can be found at Zap2It, PI Feedback, and TV by the Numbers.