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Broadcast TV Ratings for Tuesday, March 3, 2009

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Full ratings and breakdown’s, including week-to-week comparisons, etc., follow after the jump.

Fox finished in first place for the evening with a 13.8/21 household rating/share, 24.21 million viewers and a 8.9/23 rating/share among adults 18-49.

Last Week:

3.0/5 HH rating/share [#4]
4.79M viewers [#4]
1.7/5 A18-49 rating/share [#4]

  • 8:00 p.m.: The 3rd group of 12 episode of American Idol (13.8/21 HH rating/share, 24.21M viewers, 8.9/23 A18-49 rating/share).

Episode-to-episode numbers (WED; 2/25/2009 – 2nd group of 12 performances):

Households – 13.8/21 to 13.8/21 (n/c)
Viewers – 24.54M to 24.21M (-1%/-0.33M)
Adults 18-49 – 9.1/23 to 8.9/23 (-2%)

CBS followed in second place for the evening with a 7.9/12 household rating/share and 12.31 million, but was third among adults 18-49 with a 2.5/6 rating/share.

Last Week:

7.4/12 HH rating/share [#1]
11.79M viewers [#1]
2.5/7 A18-49 rating/share [#2]

  • 8:00 p.m.: NCIS-REPEAT (8.7/13 HH rating/share, 13.66M viewers, 2.6/7 A18-49 rating/share).

Last week’s numbers (NCIS):

Households – 11.1/18
Viewers – 18.27M
Adults 18-49 – 3.9/11

  • 9:00 p.m.: The Mentalist-REPEAT (8.2/13 HH rating/share, 12.76M viewers, 2.7/7 A18-49 rating/share).
  • 10:00 p.m.: Without a Trace-REPEAT (6.9/11 HH rating/share, 10.50M viewers, 2.3/6 A18-49 rating/share).

NBC finished in third place for the evening with a 5.3/8 household rating/share and 8.31 million viewers, but managed a second place finish among adults 18-49 with a 3.2/8 rating/share.

Last Week:

5.6/9 HH rating/share [#2]
9.06M viewers [#2]
3.0/8 A18-49 rating/share [#1]

  • 8:00 p.m.: The Biggest Loser: Couples (5.6/9 HH rating/share, 8.96M viewers, 3.5/9 A18-49 rating/share).

Week-to-week numbers (8:00-9:00pm):

Households – 6.0/10 to 5.6/9 (-7%)
Viewers – 9.86M to 8.96M (-9%/-0.90M)
Adults 18-49 – 3.7/10 to 3.5/9 (-5%)

  • 10:00 p.m.: Law & Order: Special Victims Unit-REPEAT (4.7/8 HH rating/share, 7.02M viewers, 2.4/6 A18-49 rating/share).

ABC followed in fourth place for the evening with a 4.5/7 household rating/share, 6.63 million viewers and a 2.3/6 rating/share among adults 18-49.

Last Week:

4.6/7 HH rating/share [#3]
7.12M viewers [#3]
2.1/6 A18-49 rating/share [#3]

  • 8:00 p.m.: Homeland Security USA (3.8/6 HH rating/share, 5.53M viewers, 1.6/4 A18-49 rating/share).

Week-to-week numbers:

Households – 3.9/6 to 3.8/6 (-3%)
Viewers – 6.14M to 5.53M (-10%/-0.61M)
Adults 18-49 – 1.9/5 to 1.6/4 (-16%)

  • 9:00 & 9:30 p.m.: Back-to-back repeats of Scrubs (2.3/3 HH rating/share, 3.37M viewers, 1.3/3 A18-49 rating/share).
  • 10:00 p.m.: The Bachelor: After the Rose, Part II (7.4/12 HH rating/share, 10.85M viewers, 4.0/11 A18-49 rating/share).

Day-to-day numbers (MON; 3/2/2009):

Households – 11.4/18 to 7.4/12 (-35%)
Viewers – 17.47M to 10.85M (-38%/-6.62M)
Adults 18-49 – 6.7/16 to 4.0/11 (-40%)

Last week’s numbers (Primetime: What Would You Do?):

Households – 3.7/7
Viewers – 5.54M
Adults 18-49 – 1.7/5

The CW finished in fifth place for the evening with a 1.2/2 household rating/share, 1.75 million viewers and a 0.7/2 rating/share among adults 18-49.

Last Week:

1.0/2 HH rating/share [#5]
1.51M viewers [#5]
0.7/2 A18-49 rating/share [#5]

  • 8:00 p.m.: The second season premiere of Reaper (1.5/2 HH rating/share, 2.36M viewers, 0.9/2 A18-49 rating/share).

Season premiere comparison (9/25/2007 – series premiere):

Households – 2.1/3 to 1.5/2 (-29%)
Viewers – 3.28M to 2.36M (-28%/-0.92M)
Adults 18-49 – 1.5/4 to 0.9/2 (-40%)

Comparison to season one average (18 episodes; 9/25/2007 to 5/20/2008):

Households – 1.7/3 to 1.5/2 (-12%)
Viewers – 2.62M to 2.36M (-10%/-0.26M)
Adults 18-49 – 1.2/3 to 0.9/2 (-25%)

  • 9:00 p.m.: 90210-REPEAT (0.8/1 HH rating/share, 1.15M viewers, 0.5/1 A18-49 rating/share).

Last week’s numbers (first season finale – Privileged):

Households – 1.0/2
Viewers – 1.53M
Adults 18-49 – 0.7/2

GO TO WEEKLY RATINGS PAGE

Note: Network average numbers from the week prior are based on fast affiliate data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast affiliate numbers. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonight’s episode of “American Idol” will be reported in next weeks report for Tuesday, March 10, 2009. Also keep in mind that because these are fast affiliate ratings, numbers may increase or decrease when the final nationals are released.

Source: Fast Affiliate/Final National Ratings Data from Nielsen Media Research. Daily ratings figures can be found at PI Feedback, Zap2It and TV by the Numbers.