October 2008
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Broadcast TV Ratings for Saturday, October 11, 2008

Note: Due to the unavailability of the fast nationals last week, “Last Week” numbers in this week’s report are based on the final national numbers.

Additionally, household rating/share numbers were not available for this evening.

CBS finished in first place for the evening with 6.24 million viewers and a 2.1/7 rating/share among adults 18-49.

  • Last Week:
    • 2.8/5 HH rating [#4]
    • 4.43M viewers [#3]
    • 1.6/5 A18-49 [#3]
  • Note: The following numbers, for CBS only, will be updated with the final national numbers once they are released.
  • 7:00-11:41 p.m.: CBS College Football: LSU at Florida (3.8/7 HH rating/share, 5.96M viewers, 2.0/7 A18-49 rating/share) ended the evening for CBS.
    • Last week’s numbers (EliteXC Saturday Night Fights – 9-11:22pm):
      • Households – 2.7/5
      • Viewers – 4.56M
      • Adults 18-49 – 2.0/6

ABC followed in second place for the evening with 5.71 million viewers and a 1.7/5 rating/share among adults 18-49.

  • Last Week:
    • 4.2/8 HH rating [#1]
    • 6.63M viewers [#1]
    • 2.0/7 A18-49 rating [#1]
  • Note: Due to the live sporting event, the following numbers, for ABC only, are based on the final national numbers.
  • 7:00-11:40 p.m:  NASCAR Racing: Sprint Cup in Concord, North Carolina (3.8/7 HH rating/share, 6.03M viewers, 1.9/6 A18-49 rating/share).
    • Last week’s numbers (ABC Saturday Night College Football: Ohio State at Wisconsin/Oregon at USC – 8:07-11:22pm):
      • Households – 4.2/8
      • Viewers – 6.74M
      • Adults 18-49 – 2.1/7

FOX followed in third place for the evening with 5.22 million viewers, but managed a second place finish among adults 18-49 with a 1.8/6 rating/share.

  • Last Week:
    • 3.4/6 HH rating [#2]
    • 4.89M viewers [#2]
    • 1.9/6 A18-49 rating [#2]
  • 8:00 & 8:30 p.m.: Back-to-back episodes (an original and a repeat) of Cops (4.98M viewers, 1.6/6 A18-49 rating/share).
    • Last week’s numbers (Cops – 8pm):
      • Households – 2.8/5
      • Viewers – 4.67M
      • Adults 18-49 -1.6/6
    • Last week’s numbers (Cops-REPEAT8:30pm):
      • Households – 3.2/6
      • Viewers – 5.20M
      • Adults 18-49 – 1.9/7
  • 9:00 p.m.: America’s Most Wanted (5.46M viewers, 1.9/6 A18-49 rating/share).
    • Week-to-week numbers:
      • Households – 3.8/7 to x.x/x
      • Viewers – 4.84M to 5.46M
      • Adults 18-49 – 2.0/6 to 1.9/6

NBC followed in fourth place for the evening with 3.15 million viewers and a 0.9/3 rating/share among adults 18-49.

  • Last Week:
    • 2.9/5 HH rating [#3]
    • 4.33M viewers [#4]
    • 1.1/4 A18-49 rating [#4]
  • 8:00 p.m.: Macy’s Passport Celebrity Catwalk Challenge (2.10M viewers, 0.6/2 A18-49 rating/share).
  • 9:00 p.m.: A repeat of Knight Rider (2.74M viewers, 0.8/3 A18-49 rating/share).
  • 10:00 p.m.: And that was followed by a repeat of Law & Order: Special Victims Unit (4.62M viewers, 1.2/4 A18-49 rating/share).

GO TO WEEKLY RATINGS PAGE

Note: Network average numbers from the week prior are based on fast national data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast nationals. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonight’s episode of “CBS College Football: LSU at Florida” will be reported in next weeks report for Saturday, October 18, 2008.

Also keep in mind that because these are fast national ratings, numbers may increase or decrease when the final nationals are released.

Source: Fast/Final National Ratings Data from Nielsen Media Research. Daily ratings figures can be found at PIFeedback and Zap2It.

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