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Broadcast TV Ratings for Thursday, October 2, 2008

CBS finished in first place for the evening with a 6.9/10 household rating/share and 11.15 million viewers, but was second among adults 18-49 with a 3.5/9 rating/share.

  • Last Week:
    • 7.1/11 HH rating [#2]
    • 11.74M viewers [#2]
    • 3.8/10 A18-49 rating [#2]
  • 8:00 p.m.: Survivor: Gabon (7.7/12 HH rating/share, 12.85M viewers, 4.3/12 A18-49 rating/share).
    • Week-to-week numbers (season premiere):
      • Households – 7.7/12 to 7.7/12
      • Viewers – 13.06M to 12.85M
      • Adults 18-49 – 4.5/11 to 4.3/12
  • 9:00 p.m.: CBS News Campaign ’08: Vice Presidential Debate (6.8/9 HH rating/share, 11.09M viewers, 3.4/8 A18-49 rating/share).
  • 10:30 p.m.: CBS News Campaign ’08: Vice Presidential Debate Analysis (5.1/8 HH rating/share, 7.91M viewers, 2.4/6 A18-49 rating/share).

ABC followed in second place for the evening with a 6.7/10 household rating/share and 10.25 million viewers, but was third among adults 18-49 with a 3.3/8 rating/share.

  • Last Week:
    • 10.1/16 HH rating [#1]
    • 15.46M viewers [#1]
    • 6.0/15 A18-49 rating [#1]
  • 8:00 p.m.: Ugly Betty (5.7/9 HH rating/share, 8.58M viewers, 2.6/7 A18-49 rating/share).
    • Week-to-week numbers (third season premiere):
      • Households – 6.6/11 to 5.7/9
      • Viewers – 9.81M to 8.58M
      • Adults 18-49 – 3.3/9 to 2.6/7
  • 9:00 p.m.: ABC News Vote 2008: Vice Presidential Debate (7.5/11 HH rating/share, 11.58M viewers, 3.9/9 A18-49 rating/share).
    • Last week’s numbers (Grey’s Anatomyfifth season premiere – 9-11pm):
      • Households – 11.9/18
      • Viewers – 18.47M
      • Adults 18-49 – 7.4/18
  • 10:30 p.m.: ABC News Vote 2008: Vice Presidential Debate Analysis (6.1/10 HH rating/share, 9.23M viewers, 3.0/8 A18-49 rating/share).

NBC finished in third place for the evening with a 5.9/9 household rating/share and 9.45 million viewers, but managed a strong first place finish among adults 18-49 with a 3.7/9 rating/share.

  • Last Week:
    • 4.8/8 HH rating [#3]
    • 7.84M viewers [#3]
    • 3.6/9 A18-49 rating [#3]
  • 8:00 p.m.: My Name Is Earl (4.4/7 HH rating/share, 7.01M viewers, 2.8/8 A18-49 rating/share).
    • Week-to-week numbers (fourth season premiere):
      • Households – 3.9/6 to 4.4/7
      • Viewers – 6.40M to 7.01M
      • Adults 18-49 – 2.7/8 to 2.8/8
  • 9:00 p.m.: NBC News Decision ’08: Vice Presidential Debate (7.1/10 HH rating/share, 11.32M viewers, 4.4/10 A18-49 rating/share).
    • Last week’s numbers (The Office – fifth season premiere):
      • Households – 5.4/8
      • Viewers – 9.34M
      • Adults 18-49 – 4.9/12
  • 10:30 p.m.: NBC News Decision ’08: Vice Presidential Debate Analysis (5.6/9 HH rating/share, 8.75M viewers, 3.3/8 A18-49 rating/share).
    • Last week’s numbers (E.R. – 15th season premiere):
      • Households – 5.2/8
      • Viewers – 8.03M
      • Adults 18-49 – 3.3/8

FOX followed in a tie for fourth place for the evening with a 2.4/4 household rating/share, and was alone in fourth among viewers (3.95 million) and adults 18-49 (1.6/4 rating/share).

  • Last Week:
    • 2.8/4 HH rating [#4]
    • 4.33M viewers [#4]
    • 2.0/5 A18-49 rating [#4]
  • 8:00 p.m.: Hole in the Wall (2.3/4 HH rating/share, 3.54M viewers, 1.5/4 A18-49 rating/share).
    • Episode-to-episode numbers (9/18/2008 – 8pm):
      • Households – 2.6/5
      • Viewers – 4.14M
      • Adults 18-49 – 1.8/6
    • Episode-to-episode numbers (9/18/2008 – 8:30pm):
      • Households – 3.2/5
      • Viewers – 5.33M
      • Adults 18-49 – 2.2/7
    • Last week’s numbers (Kitchen Nightmares):
      • Households – 2.8/4
      • Viewers – 4.18M
      • Adults 18-49 – 1.9/5
  • 9:00 p.m.: FOX News Vice Presidential Debate (2.7/4 HH rating/share, 4.37M viewers, 1.8/4 A18-49 rating/share).
    • Last week’s numbers (Kitchen Nightmares):
      • Households – 2.9/4
      • Viewers – 4.46M
      • Adults 18-49 – 2.1/5

The CW finished in a tie for fourth place for the evening with a 2.4/4 household rating/share, but was fifth among both viewers (3.76 million) and adults 18-49 (1.5/4 rating/share).

  • Last Week:
    • 2.4/4 HH rating [#5]
    • 3.67M viewers [#5]
    • 1.5/4 A18-49 rating [#5]
  • 8:00 p.m.: Smallville (2.5/4 HH rating/share, 3.95M viewers, 1.6/4 A18-49 rating/share).
    • Week-to-week numbers:
      • Households – 2.6/4 to 2.5/4
      • Viewers – 4.18M to 3.95M
      • Adults 18-49 – 1.7/5 to 1.6/4
  • 9:00 p.m.: Supernatural (2.4/3 HH rating/share, 3.57M viewers, 1.5/3 A18-49 rating/share).
    • Week-to-week numbers:
      • Households – 2.1/3 to 2.4/3
      • Viewers – 3.18M to 3.57M
      • Adults 18-49 – 1.3/3 to 1.5/3
GO TO WEEKLY RATINGS PAGE

Note: Network average numbers from the week prior are based on fast national data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast nationals. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonight’s episode of “Grey’s Anatomy” will be reported in next weeks report for Thursday, October 9, 2008. Also keep in mind that because these are fast national ratings, numbers may increase or decrease when the final nationals are released.

Sources: Fast/Final National Ratings Data from Nielsen Media Research. Daily ratings figures can be found at PIFeedback and Zap2It.