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Broadcast TV Ratings for Thursday, August 21, 2008

Click more to read my full analysis of the night’s ratings.

NBC finished in first place for the evening with a 13.7/23 household rating/share, 22.14 million viewers and a 7.2/21 rating/share among adults 18-49.

  • Last Week:
    • 16.9/28 HH rating [#1]
    • 27.95M viewers [#1]
    • 9.3/27 A18-49 rating [#1]
  • 8:00 p.m.: 2008 Summer Olympics-Primetime (11.6/20 HH rating/share, 18.18M viewers, 5.2/17 A18-49 rating/share).
  • 9:00 p.m.: 2008 Summer Olympics-Primetime (14.4/23 HH rating/share, 23.44M viewers, 7.6/22 A18-49 rating/share).  The series returns on August 26th after the Olympics conclude.
  • 10:00 p.m.: 2008 Summer Olympics-Primetime (15.1/25 HH rating/share, 24.78M viewers, 8.9/24 A18-49 rating/share).  The series returns on August 26th after the Olympics conclude.
    • Last week’s numbers (2008 Summer Olympics Thursday-Primetime):
      • Households – 17.9/31
      • Viewers – 29.71M
      • Adults 18-49 – 10.4/30

CBS followed in second place for the evening with a 4.6/8 household rating/share, 6.87 million viewers a 1.9/6 rating/share among adults 18-49.

  • Last Week:
    • 4.3/7 HH rating [#2]
    • 6.38M viewers [#2]
    • 1.8/5 A18-49 rating [#2]
  • 8:00 p.m.: Big Brother 10 (4.0/7 HH rating/share, 6.19M viewers, 2.0/7 A18-49 rating/share).
    • Episode-to-episode numbers (TUES, 8/19/2008 – 9pm):
      • Households – 3.9/6 to 4.0/7
      • Viewers – 6.12M to 6.19M
      • Adults 18-49 – 2.1/6 to 2.0/7
    • Week-to-week numbers:
      • Households – 3.9/7 to 4.0/7
      • Viewers – 5.86M to 6.19M
      • Adults 18-49 – 2.1/7 to 2.0/7
  • 9:00 p.m.: A repeat CSI: Crime Scene Investigation (4.8/8 HH rating/share, 7.20M viewers, 1.7/5 A18-49 rating/share.
  • 10:00 (10:01) p.m.: Flashpoint (5.0/8 HH rating/share, 7.29M viewers, 1.9/5 A18-49 rating/share).
    • Week-to-week numbers:
      • Households – 4.2/7 to 5.0/8
      • Viewers – 6.11M to 7.29M
      • Adults 18-49 – 1.6/4 to 1.9/5

FOX finished in third place for the evening with a 3.1/5 household rating/share, 4.34 million viewers and a 1.5/4 rating/share among adults 18-49.

  • Last Week:
    • 2.4/4 HH rating [#3]
    • 3.46M viewers [#3]
    • 1.3/4 A18-49 rating [#3]
  • 8:00 p.m.: NFL Preseason: San Francisco at Chicago (3.1/5 HH rating/share, 4.34M viewers, 1.5/4 A18-49 rating/share).
    • Last week’s numbers (NFL Preseason: Carolina at Philadelphia):
      • Households – 2.2/4
      • Viewers – 3.16M
      • Adults 18-49 – 1.2/4
    • Last week’s numbers (Are You Smarter Than A 5th Grader?-RAIN DELAY):
      • Households – 2.2/4
      • Viewers – 3.38M
      • Adults 18-49 – 1.2/4

ABC followed in fourth place for the evening with a 2.4/4 household rating/share, 3.18 million viewers and a 1.1/3 rating/share among adults 18-49.

  • Last Week:
    • 2.3/4 HH rating [#4]
    • 3.17M viewers [#4]
    • 1.0/3 A18-49 rating [#4]
  • 8:00 p.m.: A repeat of Ugly Betty (3.0/5 HH rating/share, 3.16M viewers, 0.9/3 A18-49 rating/share).
  • 9:00 p.m.: A repeat of Grey’s Anatomy (2.5/4 HH rating/share, 3.22M viewers, 1.2/3 A18-49 rating/share).
  • 10:00 p.m.: A repeat of Private Practice (2.5/4 HH rating/share, 3.16M viewers, 1.1/3 A18-49 rating/share).

The CW finished in fifth place for the evening with a 1.1/2 household rating/share, 1.56 million viewers and a 0.6/2 rating/share among adults 18-49.

  • Last Week:
    • 1.0/2 HH rating [#5]
    • 1.50M viewers [#5]
    • 0.6/2 A18-49 rating [#5]
  • 8:00 p.m.: A repeat of Smallville (1.2/2 HH rating/share, 1.70M viewers, 0.6/2 A18-49 rating/share).
  • 9:00 p.m.: And a repeat of Supernatural (1.0/2 HH rating/share, 1.43M viewers, 0.5/1 A18-49 rating/share) ended the evening for The CW.
GO TO WEEKLY RATINGS PAGE

Note: Network average numbers from the week prior are based on fast national data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast nationals. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonight’s episode of “2008 Summer Olympics-Primetime” will be reported in next weeks report for Thursday, August 28, 2008. Also keep in mind that because these are fast national ratings, numbers may increase or decrease when the final nationals are released.

Sources: Fast/Final National Ratings Data from Nielsen Media Research. Daily ratings figures can be found at PIFeedback and Zap2It.

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