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Broadcast TV Ratings for Wednesday, March 19, 2008

Fox’s American Idol easily carried the network to first place on the evening, while The Moment of Truth did well starting off the night for the network.

Elsewhere on the evening, NBC held off CBS for second place among households, though fell further behind among viewers and adults 18-49, while CBS got okay results from a special Wednesday edition of Survivor (because of the NCAA Tournament tonight–Thursday).

ABC followed up in fourth place, and The CW in last place.  Though America’s Next Top Model remained even in viewership from the week prior, the series is still off by double-digits year-to-year.

FOX finished in first place for the evening with a 11.0/17 household rating/share, 18.10 million viewers and a 6.8/18 rating/share among adults 18-49.

  • Last Week:
    • 11.2/18 HH rating/share [#1]
    • 18.50M viewers [#1]
    • 7.1/19 A18-49 rating/share [#1]
  • 8:00 p.m.: The Moment of Truth (6.8/11 HH rating/share, 10.66M viewers, 4.1/12 A18-49 rating/share).
    • Week-to-week numbers:
      • Households – 6.8/11 to 6.8/11
      • Viewers – 10.58M to 10.66M
      • Adults 18-49 – 4.2/12 to 4.1/12
  • 9:00 p.m.: American Idol (15.1/23 HH rating/share, 25.53M viewers, 9.5/25 A18-49 rating/share).
    • Week-to-week numbers:
      • Households – 15.8/24 to 15.1/23
      • Viewers – 27.13M to 25.53M
      • Adults 18-49 – 10.3/26 to 9.5/25

NBC followed in second place for the evening with a 5.2/8 household rating/share, but was third among viewers with 7.62 million and fourth among adults 18-49 with a 2.0/5 rating/share.

  • Last Week:
    • 6.6/11 HH rating/share [#2]
    • 9.91M viewers [#2]
    • 2.6/7 A18-49 rating/share [#2]
  • 8:00 p.m: A repeat (remember, the season originally aired on USA Network) of Law & Order: Criminal Intent (4.0/7 HH rating/share, 5.63M viewers, 1.4/4 A18-49 rating/share).
    • Last week’s numbers (Deal or No Deal):
      • Households – 6.7/11
      • Viewers – 10.19M
      • Adults 18-49 – 2.5/7
  • 9:00 p.m: Another repeat of Law & Order: Criminal Intent (4.6/7 HH rating/share, 6.78M viewers, 1.6/4 A18-49 rating/share).
    • Last week’s numbers (Law & Order: Criminal Intent-REPEAT):
      • Households – 5.4/8
      • Viewers – 7.90M
      • Adults 18-49 – 2.0/5
  • 10:00 p.m: Law & Order (7.1/12 HH rating/share, 10.45M viewers, 3.1/9 A18-49 rating/share).
    • Week-to-week numbers:
      • Households – 7.9/13 to 7.1/12
      • Viewers – 11.85M to 10.45M
      • Adults 18-49 – 3.3/9 to 3.1/9

CBS finished in third place for the evening with a 5.1/8 household rating/share, but was a stronger second place among both viewers (8.10 million) and adults 18-49 (2.6/7 rating/share).

  • Last Week:
    • 4.4/7 HH rating/share [#3]
    • 6.39M viewers [#3]
    • 1.8/5 A18-49 rating/share [#4]
  • 8:00 p.m.: A Wednesday edition of Survivor: Micronesia (6.7/11 HH rating/share, 11.34M viewers, 3.4/10 A18-49 rating/share).
    • Episode-to-episode numbers (Thursday, March 13, 2008):
      • Households – 7.9/13 to 6.7/11
      • Viewers – 13.22M to 11.34M
      • Adults 18-49 – 4.3/13 to 3.4/10
  • 9:00 p.m.: Big Brother (4.3/7 HH rating/share, 6.73M viewers, 2.4/6 A18-49 rating/share).
    • Week-to-week numbers (8:00):
      • Households – 3.6/6 to 4.3/7
      • Viewers – 5.31M to 6.73M
      • Adults 18-49 – 1.9/5 to 2.4/6
  • 10:00 p.m.: And a repeat of CSI: NY (4.3/8 HH rating/share, 6.24M viewers, 1.8/5 A18-49 rating/share).

ABC followed in fourth place for the evening with a 4.1/7 household rating/share and 6.17 million viewers, but managed a third place finish among adults 18-49 with a 2.1/6 rating/share.

  • Last Week:
    • 4.1/7 HH rating/share [#4]
    • 5.95M viewers [#4]
    • 2.1/6 A18-49 rating/share [#3]
  • 8:00 p.m.: Wife Swap (3.9/6 HH rating/share, 5.82M viewers, 2.1/6 A18-49 rating/share).
    • Week-to-week numbers:
      • Households – 3.9/7 to 3.9/6
      • Viewers – 6.18M to 5.82M
      • Adults 18-49 – 2.4/7 to 2.1/6
  • 9:00 p.m.: Supernanny (4.4/7 HH rating/share, 6.87M viewers, 2.6/7 A18-49 rating/share).
    • Week-to-week numbers:
      • Households – 4.1/6 to 4.4/7
      • Viewers – 5.94M to 6.87M
      • Adults 18-49 – 2.3/6 to 2.6/7
  • 10:00 p.m.: Men In Trees (3.9/7 HH rating/share, 5.83M viewers, 1.6/4 A18-49 rating/share).
    • Week-to-week numbers:
      • Households – 4.1/7 to 3.9/7
      • Viewers – 5.67M to 5.83M
      • Adults 18-49 – 1.7/5 to 1.6/4

The CW finished in fifth place for the evening with a 1.9/3 household rating/share, 2.73 million viewers and a 1.3/4 rating/share among adults 18-49.

  • Last Week:
    • 1.9/3 HH rating/share [#5]
    • 2.60M viewers [#5]
    • 1.3/4 A18-49 rating/share [#5]
  • 8:00 p.m.: America’s Next Top Model (2.6/4 HH rating/share, 3.71M viewers, 1.8/5 A18-49 rating/share).
    • Week-to-week numbers:
      • Households – 2.6/4 to 2.6/4
      • Viewers – 3.65M to 3.71M
      • Adults 18-49 – 1.9/5 to 1.8/5
  • 9:00 p.m.: A repeat of The Pussycat Dolls Present: Girlicious (1.3/2 HH rating/share, 1.75M viewers, 0.9/2 A18-49 rating/share).
GO TO WEEKLY RATINGS PAGE

Note: Network average numbers from the week prior are based on fast national data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast nationals. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonights episode of “American Idol” will be reported in next weeks report for Wednesday, March 26, 2008.

Also keep in mind that because these are fast national ratings, numbers may increase or decrease when the final nationals are released.

Source: Fast/Final National Ratings Data from Nielsen Media Research. Daily ratings figures can be found at PIFeedback and Zap2It.