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Broadcast TV Ratings for Friday, February 29, 2008

CBS carried the evening with another strong performance by Price is Right, which was the nights most watched program among households and viewers, while Fox was a competitive second place thanks to repeats of Bones and House.

Elsewhere on the evening, the second week of Amne$ia fared poorly, dipping by 31% among viewers and 42% among adults 18-49, however, NBC’s evening was saved somewhat by better than average performances for two editions of Dateline.

ABC and The CW trailed in fourth and fifth, respectively.

CBS finished in first place for the evening with a 5.2/9 household rating/share, 7.94 million viewers and a 2.0/6 rating/share among adults 18-49.

  • Last Week:
    • 5.1/9 HH rating [#1]
    • 7.86M viewers [#1]
    • 2.0/6 A18-49 [#3]
  • 8:00 p.m.: Price is Right (6.2/11 HH rating/share, 9.47M viewers, 2.2/7 A18-49 rating/share).
    • Week-to-week numbers:
      • Households – 5.9/10 to 6.2/11
      • Viewers – 9.35M to 9.47M
      • Adults 18-49 – 2.5/8 to 2.2/7
  • 9:00 p.m.: A repeat of Ghost Whisperer (4.5/8 HH rating/share, 7.04M viewers, 1.9/6 A18-49 rating/share).
  • 10:00 p.m.: A repeat of Numb3rs (4.9/9 HH rating/share, 7.32M viewers, 1.8/5 A18-49 rating/share).

FOX followed in a tie for second place for the evening with a 4.2/7 household rating/share,and was second among both viewers (6.67 million viewers) and adults 18-49 (1.8/6 rating/share).

  • Last Week:
    • 4.8/8 HH rating [#2]
    • 7.48M viewers [#2]
    • 2.5/7 A18-49 rating [#1]
  • 8:00 p.m.: A repeat of Bones (3.9/7 HH rating/share, 6.38M viewers, 1.6/5 A18-49 rating/share).
  • 9:00 p.m.: And that was followed by a repeat of House (4.4/8 HH rating/share, 6.95M viewers, 2.1/6 A18-49 rating/share).

NBC finished in a tie for second place for the evening with a 4.2/7 household rating/share, was third among viewers with 6.26 million, and was tied for third among adults 18-49 with a 1.7/5 rating/share.

  • Last Week:
    • 4.6/8 HH Rating [#3]
    • 7.15M viewers [#3]
    • 2.2/6 A18-49 rating [#2]
  • 8:00 p.m.: Amne$ia (3.4/6 HH rating/share, 5.10M viewers, 1.4/5 A18-49 rating/share).
    • Week-to-week numbers (Amne$ia – series premiere – 9:00):
      • Households – 4.6/8 to 3.4/6
      • Viewers – 7.44M to 5.10M
      • Adults 18-49 – 2.4/7 to 1.4/5
    • Last week’s numbers (1 vs. 100):
      • Households – 4.7/8
      • Viewers – 7.43M
      • Adults 18-49 – 2.1/6
  • 9:00 p.m.: Dateline (4.0/7 HH rating/share, 5.95M viewers, 1.6/5 A18-49 rating/share).
  • 10:00 p.m.: Another hour of Dateline (5.3/10 HH rating/share, 7.74M viewers, 2.3/7 A18-49 rating/share).
    • Week-to-week numbers:
      • Households – 4.3/7 to 5.3/10
      • Viewers – 6.34M to 7.74M
      • Adults 18-49 – 2.0/6 to 2.3/7

ABC followed in fourth place for the evening with a 3.9/7 household rating/share and 5.76 million viewers, but managed a third place tie among adults 18-49 with a 1.7/5 rating/share.

  • Last Week:
    • 4.2/7 HH rating [#4]
    • 6.33M viewers [#4]
    • 1.9/5 A18-49 rating [#4]
  • 8:00 p.m: A repeat of Grey’s Anatomy (3.0/5 HH rating/share, 4.19M viewers, 1.2/4 A18-49 rating/share).
  • 9:00 p.m.: 20/20 (4.4/8 HH rating/share, 6.54M viewers, 1.9/6 A18-49 rating/share).
    • Week-to-week numbers:
      • Households – 4.4/7 to 4.4/8
      • Viewers – 6.57M to 6.54M
      • Adults 18-49 – 1.8/6 to 1.9/6
  • 10:00 p.m.: Another 20/20 (4.7/8 HH rating/share, 6.53M viewers, 2.1/6 A18-49 rating/share).
    • Last week’s numbers (20/20: What Would You Do?):
      • Households – 5.6/10
      • Viewers – 8.66M
      • Adults 18-49 – 2.9/8

The CW finished in fifth place for the evening with a 2.6/5 household rating/share, 4.69 million viewers and a 1.4/5 rating/share among adults 18-49.

  • Last Week:
    • 2.8/5 HH rating [#5]
    • 4.72M viewers [#5]
    • 1.4/4 A18-49 rating [#5]
  • 8:00 p.m.: Friday Night Smackdown! (2.6/5 HH rating, 4.69M viewers, 1.4/5 A18-49 rating).
    • Week-to-week numbers:
      • Households – 2.7/5 to 2.6/5
      • Viewers – 4.56M to 4.69M
      • Adults 18-49 – 1.3/4 to 1.4/5

GO TO WEEKLY RATINGS PAGE

Note: Network average numbers from the week prior are based on fast national data. Comparison’s from the week prior (or episode-to-episode, etc.) on specific shows are based on final national data. Ratings for the current day are based on fast nationals. (Expect all three scenarios to be the case at all times, unless otherwise noted). The final rating for first-run episodes that aired this evening will be reported the following week. So for example, the final rating for tonights episode of “Price Is Right” will be reported in next weeks report for Friday, March 7, 2008.

Also keep in mind that because these are fast national ratings, numbers may increase or decrease when the final nationals are released.

Source: Fast/Final National Ratings Data from Nielsen Media Research and PIFeedback

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