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Broadcast TV Ratings for Thursday, February 28, 2008

American Idol’s second elimination episode improved upon last week’s episode by 11% among households and 7% among adults 18-49. The improvement also translated to Don’t Forget The Lyrics (+17% among viewers and +8% among adults 18-49).

Meanwhile ABC’s Lost, though off from double-digits compared to last week, was still the night’s most-watched scripted program, and [...]

New “Iron Man” Movie Trailer

The “Iron Man” movie trailer that premiered last night on ABC’s Lost is available to view online.  Check it out at MySpace.

Partial Guests/Talent For This Year’s “Idol Gives Back” Revealed

During Thursday night’s elimination episode, host Ryan Seacrest announced a short list (presumably incomplete) of the guests/talent that’ll be on this year’s Idol Gives Back.

“Quarterlife” Canceled

Hardly a surprise given its dreadfully low ratings, NBC has canceled its online based drama Quarterlife after just one airing.

“Scrubs” Moving from NBC to ABC

The long-time NBC comedy Scrubs is switching networks.  According to The Hollywood Reporter, ABC is in negotiations to pick up 18 episodes of the show from ABC Studios, which has produced the show for NBC since 2001.

New Line Cinema Folded Into Warner Bros.

Time Warner Inc. announced today that they’ve folded New Line Cinema into Warner Bros. Entertainment.

Final “WALL•E” Movie Poster

The final poster for Walt Disney’s upcoming animated adventure WALL•E has been released.  Check it out after the jump.

“The Incredible Hulk” Character Art

Some new character art from the upcoming Incredible Hulk flick has been released. Check out the images after the jump.