Sasha Baron Cohen, the actor responsible for the Borat and Ali G characters, has told The Daily Telegraph that he’s retiring the two characters.
“When I was being Ali G and Borat I was in character sometimes 14 hours a day and I came to love them, so admitting I am never going to play them again is quite a sad thing,” the 36-year-old actor-comedian says in the British newspaper’s Friday edition.
“It is like saying goodbye to a loved one. It is hard, and the problem with success, although it’s fantastic, is that every new person who sees the Borat movie is one less person I `get’ with Borat again, so it’s a kind of self-defeating form, really.”
Cohen can currently be seen in Tim Burton’s ‘Sweeney Todd‘ alongside Johnny Depp and Helena Bonham Carter.