Archives

Tips?

Got any tips? Send them here

Get in Touch

Comments/Suggestions?

Have a question or comment you'd like to send my way?

Send your e-mail here

I'll do my best to read and respond to your e-mails.

2012 Presidential Election

Click for www.electoral-vote.com

Weekend Box Office — August 17-19, 2007

Weekend Box Office — August 17-19, 2007 (Actuals)

Sony/Columbia’s Superbad opened as the weekends number one film with $33.05 million from 2,948 theaters. The comedy has already exceeded its production budget ($20 million), and is well on its way to profitability.

Rush Hour 3, as expected, took second place with $21.35 million from 3,778 theaters, off 56.5% from the week prior and pushing its domestic total to $87.68 million through 10 days of release.

Year-to-year the top 10 box office was up by ­27.2%.

In addition to the continued year-to-year gains, all films in the top 10 (with the exception of Rush Hour 3) had week-to-week drops of less than 40%.  A very strong hold-over week for the box office.

It wasn’t necessarily smooth sailing though for Superbad as the Judd Apatow comedy took a somewhat unexpected plunge on Saturday, but held up very well on Sunday. Overall, the film opened a good $5-7 million above initial expectations, so the Friday to Saturday dip really shouldn’t be much of a focus.

Only two other new wide-released films made their way to the box office this weekend, and neither made much of an impact. Warner Bros.’ troubled The Invasion opened in a very weak fifth place with $5.95 million from 2,776 theaters. The other film, the poorly marketed The Last Legion from Weinstein, flopped in 12th place with $2.75 million from 2,002 theaters, for a dismal PTA of only $1,371.

Moving to the holdovers, The Bourne Ultimatum dropped one spot and only 39.6% for an impressive $19.88 million in its third week (third place), challenging Rush Hour 3 for the second place spot. The film, which is obviously benefiting greatly from good word of mouth, played in an expanded 3,701 theaters (+15), its second expansion in as many weeks (Week 2 saw an increase of 26 theaters to 3,686). Through 17 days of release, its domestic total stands at $164.69 million. It’ll surpass its predeccessor sometime next week (likely on Friday or Saturday). Just to note, The Bourne Identity (2002) pulled in $121.66 million and The Bourne Supremacy (2004) pulled in $176.24 million.

The Simpsons Movie rounded out the top five in fourth place with $6.83 million from 3,162 theaters. It dropped 39.4% and one spot ($165.27 million through 24 days of release).

In sixth place and down two spots was Stardust, which held up well in its second week with a drop of 38.4%, but is still hurting from a below average opening week. The Matthew Vaughn directed film (an adaption from the Neil Gaiman novel) took in $5.65 million from 2,565 theaters (+25). Through 10 days of release, the $70 million film has taken in only $19.49 million. It’s now going to have to depend on a stronger overseas showing as the domestic box office won’t put much more cash into the studio’s pockets.

Seventh place went to Hairspray with $4.50 million from 2,389 theaters, just getting over the $100 million mark ($100.81 million through 31 days of release). The musical continues to perform well week-to-week as it dropped two spots and only 29.6% (the best holdover performance of any movie in the top 10).

Underdog took eighth place with $3.85 million from 2,551 theaters, a drop of 39.4% and two places ($31.93 million through 17 days of release).

In ninth place was Harry Potter and the Order of the Phoenix with $3.66 million from 1,955 theaters, pushing the fantasy films domestic total to an impressive (but well short of the franchise record–$317.58 million for ‘The Sorcerer’s Stone’) $278.76 million through 40 days of release.

And lastly in the top 10 charts, 10th place went to I Now Pronounce You Chuck and Larry with its 38.7% drop (three spots) and $3.60 million from 2,258 theaters ($110.48 million through 31 days of release).

A few other interesting facts about the weekend:

  • Superbad had the best per theater average of any movie in the top 10, with $11,211/theater out of 2,948 sites.
  • Hairspray was once again the film with the smallest drop week-to-week of any movie in the top 10, with its 29.6% drop.
  • Underdog had the lowest per theater average of any movie in the top 10 ($1,508/theater from 2,551 sites).
  • Among films in the top 10, Rush Hour 3 suffered from the largest weekly loss with its 56.5% decline.
  • And lastly, year-to-year (vs. August 18-20, 2006) the top 10 films were up by $23.15M or 27.2% ($85.17M vs. $108.32M). That weekend saw New Line’s overhyped Snakes on a Plane debut in first place with $13.81 million (after opening the day prior to the tune of $1.4 million). The other new releases in the top 10 were Universal’s Accepted in fifth place with $10.02 million and MGM’s Material Girls in ninth place with $4.60 million.

Top 10 Weekend Box Office — August 17-19, 2007 (Actuals)
(TW) — (LW) — (Movie) — (Weekend) — (% Change) — (Theaters) — (Domestic)

1. – N – Superbad - $33,052,411 – % – 2,948 – $33,052,411
2. – 1 – Rush Hour 3 – $21,353,361 – -56.5% – 3,778 – $87,676,529
3. – 2 – ‘Ultimatum’ – $19,874,370 – -39.6% – 3,701 – $164,694,690
4. – 3 – ‘Simpson’s’ – $6,829,648 – -39.4% – 3,162 – $165,271,443
5. – N – The Invasion – $5,951,409 – % – 2,776 – $5,951,409
6. – 4 – Stardust – $5,651,343 – -38.4% – 2,565 – $19,493,894
7. – 5 – Hairspray – $4,502,455 – -29.6% – 2,389 – $100,805,456
8. – 6 – Underdog – $3,848,791 – -39.4% – 2,551 – $31,927,488
9. – 8 – ‘Order//Phoenix’ – $3,656,379 – -32.7% – 1,955 – $278,762,117
10. – 7 – ‘Chuck and Larry’ – $3,601,545 – -38.7% – 2,258 – $110,484,335

Source: [Box Office Mojo]

Bookmark and Share