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Weekend Box Office — July 20-22, 2007

Universal’s I Now Pronounce You Chuck and Larry pulled in $34.23 million from 3,495 theaters, holding off last week’s #1 film Harry Potter and the Order of the Phoenix which dropped a significant 57.8% in its second week as it grossed $32.51 million from 4,285 theaters and fellow newcomer Hairspray which opened large on Friday before dipping on Saturday and Sunday, taking in $27.48 million from 3,121 theaters.

Year-to-year, the box office top 10 was up by a solid 4.5%

As I noted above, Harry Potter 5 somewhat significantly, however this is par for the course for a Harry Potter film. The average second week drop for the previous four films is 49.48%. If the box office estimates hold, this latest installment will hold the distinction of having the second largest drop in the franchise (36.3% for Sorcerer’s Stone, 52.2% for Chamber of Secrets, 62.7% for Prisoner of Azkaban and 46.7% for last year’s Goblet of Fire). So, through 12 days of release, the film has taken in an estimated $207.54 million.

Moving the the rest of the top 10, Transformers held up well in fourth place (down two spots and only 44.6%) with an estimated $20.51 million in its third week. All very solid numbers for a blockbuster film in its third week in release which also shed 288 theaters. Its total domestic take now stands at $262.98 million through 20 days of release. Transformers also passed the $450 million mark worldwide, with a total take thus far of $453.61 million ($190.63 million overseas). With the film yet to open in several major territories (Japan and the UK to name a few), expect the gross to grow significantly over the coming weeks.

Rounding out the top 5 was Ratatouille, which dropped two spots and 39.5% with a take of $10.90 million from 3,402 theaters pushing its domestic tally to $165.52 through 24 days of release.Looking at the bottom five, Live Free or Die Hard dropped two spots and 37% to sixth place with a take of $7.1 million from 2,727 theaters. Through 26 days of the release, it’s taken in $116.27 million as it nears Die Hard 2: Die Harder for best in the franchise ($117.54 million–release date was 7/6/1990).  In seventh place was the romantic comedy License to Wed which couldn’t duplicate its good legs last week, dropping two spots and 51.1% with $3.58 million from 2,525 theaters, pushing its domestic total to $38.50 million through 20 days of release.

Eighth place went to 1408, which dropped 46.9% as it took in $2.62 million from 1,451 theaters. Through 21 days of release, the low budget horror/thriller has grossed $67.45 million.

The remaining two spots went to Universal’s two other summer comedies; the disappointing Evan Almighty in ninth place (down two spots and 47.8%) with $2.55 million from 1,779 theaters ($93.57 million through 31 days) and the strong performing Knocked Up in 10th place (down two spots and only 37.6%) with $2.29 million from 1,288 theaters ($142.70 million through 52 days of release).

A few other interesting facts about the weekend:

  • I Now Pronounce You Chuck and Larry had the best per theater average of any movie in the top 10, with $9,795/theater out of 3,495 sites.
  • Live Free or Die Hard had the smallest drop week-to-week of any movie in the top 10, dipping 37%.
  • License to Wed had the lowest per theater average of any movie in the top 10 ($1,416/theater from 2,525 sites).
  • Among films in the top 10, Harry Potter and the Order of the Phoenix was the film with the largest weekly loss with its 57.8% drop.
  • And lastly, year-to-year (vs. July 21-23, 2006) the top 10 films were up by $6.16M or 4.5% ($143.78M vs. $137.62M). That weekend, Pirates of the Caribbean: Dead Man’s Chest‘s $35.22 million kept it in first place for its third week, ahead of four new releases. Those new releases were: Monster House in second place with $22.22 million, Lady in the Water in third with $18.04 million, Clerks II in sixth place with $10.06 million and My Super Ex-Girlfriend in seventh place with $8.6 million.

Top 10 Weekend Box Office — July 20-22, 2007 (Actuals)
(TW) — (LW) — (Movie) — (Weekend) — (% Change) — (Theaters) — (Domestic)

1. – N – ‘Chuck and Larry’ – $34,233,750 – % – 3,495 – $34,223,750
2. – 1 – ‘Order of the Phoenix’ – $32,511,350 – -57.8% – 4,285 – $207,866,865
3. – N – Hairspray – $27,476,745 – % – 3,121 – $27,476,745
4. – 2 – Transformers – $20,514,497 – -44.6% – 3,762 – $262,978,000
5. – 3 – Ratatouille – $10,899,179 – -39.5% — 3,402 – $165,519,955
6. – 4 – Live Free or Die Hard – $7,101,638 – -37.0% – 2,727 – $116,267,866
7. – 5 – License to Wed – $3,760,000 – -48.6% — 2,525 – $38,678,000
8. – 6 – 1408 – $2,621,194 – -46.9% – 1,451 – $67,453,524
9. – 7 – Evan Almighty – $2,552,590 – -47.8% – 1,779 – $93,567,015
10. – 8 – Knocked Up – $2,292,640 – -37.6% – 1,288 – $142,698,885

Source: [Box Office Mojo]