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Broadcast TV Ratings for Thursday, July 12, 2007

CBS and FOX split the winnings on Thursday night, with CBS taking households (just enough) and FOX taking viewers and adults 18-49. Good second outing for Don’t Forget the Lyrics!, making up for 5th Grader’s large decline. Big Brother 8 loses ground.

July 13-15 Box Office Preview

Warner Bros.’ Harry Potter and the Order of the Phoenix will no doubt dominate the weekend. The other major question is how well Transformers will hold up in its second week after a very impressive first week/weekend and continued strong week day performances.