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Broadcast TV Ratings for Monday, June 18, 2007

NBC easily takes the evening with strong performances from the season finale of Deal or No Deal and a special edition of Dateline which featured the two princes of England. Not all was great for NBC though, as the series premiere of Age of Love bled much of its strong lead-in audience. Plus Cable numbers for select shows.

Note: Ratings figures for a few Cable series are at the bottom of this post.

NBC finished in first place for the evening with a 7.0/12 household rating, 10.36 million viewers and a 3.2/9 rating among adults 18-49.

  • Last Week:
    • 4.4/7 HH rating [#2]
    • 6.77M viewers [#3]
    • 2.2/6 A18-49 rating [#3]
  • 8:00 p.m.: Taken on its own, the second season finale of Deal or No Deal (7.7/14 HH rating, 11.93M viewers, 3.1/10 A18-49 rating) did very well, but when you look at just how strong the series was last season, the numbers don’t seem all that great. Compared to last season’s finale, the show was off by a remarkable 6.31 million viewers (35%), 31% among viewers and 45% among adults 18-49. The show is simply not as strong as it once was. NBC would probably be wise to limit the series’s exposure, perhaps keeping it to just one night a week.
    • Season finale comparison (6/5/2007):
      • Households – 11.2/19 to 7.7/14
      • Viewers – 18.24M to 11.93M
      • Adults 18-49 – 5.6/17 to 3.1/10
  • 9:00 p.m.: The series premiere of Age of Love (4.9/8 HH rating, 6.95M viewers, 2.4/7 A18-49 rating) bled most of its large lead-in, shedding 4.98 million viewers with retention of only 64% among households and 58% among viewers. It performed a little better among adults 18-49, holding onto 77% of that audience.
    • Last week’s numbers (America’s Got Talent-REPEAT – 9:00-11:00 p.m.):
      • Households – 4.2/7
      • Viewers – 6.45M
      • Adults 18-49 – 2.0/6
  • 10:00 p.m.: Dateline NBC (8.4/14 HH rating, 12.20M viewers, 4.1/12 A18-49 rating) regained much of that lost audience, growing by an astonishing 71% among households, 65% among viewers and 64% among adults 18-49 from last week’s numbers. So what’s the reason for this large increase? Well, NBC scored an exclusive interview with the two British princes. These numbers (most watched program on the evening among households, viewers and adults 18-49) secured NBC’s win for the evening.
    • Week-to-week numbers:
      • Households – 4.9/8 to 8.4/14
      • Viewers – 7.41M to 12.20M
      • Adults 18-49 – 2.5/7 to 4.1/12

CBS followed in second place for the evening with a 4.8/8 household rating and 7.21 million viewers, but was slightly back in third place among adults 18-49 with a 2.2/7 rating.

  • Last Week:
    • 4.9/9 HH rating [#1]
    • 8.97M viewers [#1]
    • 2.3/7 A18-49 rating [#2]
  • 8:00 & 8:30 p.m.: Creature Comforts (2.8/5 HH rating, 4.30M viewers, 1.3/4 A18-49 rating) was followed by a repeat of The New Adventures of Old Christine (2.8/5 HH rating, 4.35M viewers, 1.5/5 A18-49 rating) and it was another series low for the new series Creature Comforts. ‘Old Christine’ remained consistent from the week prior.
    • Week-to-week numbers (Creature Comforts):
      • Households – 2.9/5 to 2.8/5
      • Viewers – 4.53M to 4.30M
      • Adults 18-49 – 1.4/5 to 1.3/4
    • Last week’s numbers (The New Adventures of Old Christine-REPEAT):
      • Households – 3.1/6
      • Viewers – 4.71M
      • Adults 18-49 – 1.5/5
  • 9:00 & 9:30 p.m.: Repeats of Two and a Half Men (5.9/10 HH rating, 9.21M viewers, 2.7/8 A18-49 rating) and How I Met Your Mother (4.9/8 HH rating, 7.48M viewers, 2.4/6 A18-49 rating) were once again solid, virtually even with last week’s numbers. The Two and a Half Men repeat was the networks top-rated show for the evening among viewers.
    • Last week’s numbers (Two and a Half Men-REPEAT):
      • Households – 6.1/10
      • Viewers – 9.38M
      • Adults 18-49 – 2.7/8
    • Last week’s numbers (How I Met Your Mother-REPEAT):
      • Households – 4.9/8
      • Viewers – 7.37M
      • Adults 18-49 – 2.5/7
  • 10:00 p.m.: And lastly, a repeat of CSI: Miami (6.1/10 HH rating, 8.96M viewers, 2.8/8 A18-49 rating) ended the evening as CBS’s top-rated show among the adults 18-49 demographic. And there you have it, another solid repeat filled evening for CBS.
    • Last week’s numbers (CSI: Miami-REPEAT):
      • Households – 6.3/11
      • Viewers – 9.28M
      • Adults 18-49 – 2.8/8

ABC finished in third place for the evening with a 3.3/6 household rating but was fourth among viewers with 4.57 million and adults 18-49 with a 1.8/5 rating.

  • Last Week:
    • 3.3/6 HH rating [#4]
    • 4.67M viewers [#4]
    • 1.7/5 A18-49 rating [#4]
  • 8:00 p.m.: A repeat of Wife Swap (4.1/7 HH rating, 5.87M viewers, 2.3/7 A18-49 rating) had a nice weekly bounce, posting increases across the board by 21% among households, 16% among viewers and 35% among adults 18-49.
    • Last week’s numbers (Wife Swap-REPEAT):
      • Households – 3.4/6
      • Viewers – 5.04M
      • Adults 18-49 – 1.7/5
  • 9:00 p.m.: Ex-wives Club (2.8/5 HH rating, 3.81M viewers, 1.4/4 A18-49 rating) failed to take advantage of its increased lead-in, hitting series lows across the board.
    • Week-to-week numbers:
      • Households – 2.9/5 to 2.8/5
      • Viewers – 4.11M to 3.81M
      • Adults 18-49 – 1.5/4 to 1.4/4
  • 10:00 p.m.: A repeat of Supernanny (2.9/5 HH rating, 4.02M viewers, 1.6/5 A18-49 rating) failed to gain much ground from its weak lead-in, registering noticeably declines from the week prior. The Ex-Wives Club is definitely the networks weak spot for the night.
    • Last week’s numbers (Supernanny-REPEAT):
      • Households – 3.5/6
      • Viewers – 4.85M
      • Adults 18-49 – 1.9/6

FOX followed in fourth place for the evening with a 3.2/5 household rating, but was a little stronger third among viewers with 5.39 million, and an even stronger second among adults 18-49 with a 2.5/8 rating.

  • Last Week:
    • 4.1/8 HH rating [#3]
    • 6.87M viewers [#2]
    • 3.3/10 A18-49 rating [#1]
  • 8:00 p.m.: Repeats of The Simpsons (2.3/4 HH rating, 3.72M viewers, 1.8/6 A18-49 rating) and American Dad (2.0/3 HH rating, 3.16M viewers, 1.6/5 A18-49 rating) performed fairly poorly. FOX would be better served airing something else in this time slot. Repeats of House seemed to do well in the past leading into Hell’s Kitchen.
    • Last week’s numbers (Hell’s Kitchen-REPEAT):
      • Households – 3.1/6
      • Viewers – 4.89M
      • Adults 18-49 – 2.3/7
  • 9:00 p.m.: That led into a new episode of Hell’s Kitchen (4.3/7 HH rating, 7.34M viewers, 3.4/9 A18-49 rating) which hit season lows. The series dropped by 1.51 million viewers (17%), 16% among households and 21% among adults 18-49. The reason for the drops is likely due to its weak lead-in. As I said in the paragraph prior to this one, FOX would be better served airing a more powerful ratings getter.
    • Week-to-week numbers:
      • Households – 5.1/9 to 4.3/7
      • Viewers – 8.85M to 7.34M
      • Adults 18-49 – 4.3/12 to 3.4/9

The CW was left for a fifth place finish with a 1.2/2 household rating, 1.72 million viewers and a 0.7/2 rating among adults 18-49.

  • Last Week:
    • 1.1/2 HH rating [#5]
    • 1.52M viewers [#5]
    • 0.6/2 A18-49 rating [#5]
  • 8:00 & 8:30 p.m.: Repeats of Everybody Hates Chris (1.3/2 HH rating, 1.89M viewers, 0.8/3 A18-49 rating) and All of Us (1.3/2 HH rating, 1.76M viewers, 0.7/2 A18-49 rating) were a bit stronger than usual, posting gains across the board, and solid numbers among adults 18-49 (for repeats at least) for the struggling freshman network.
    • Last week’s numbers (Everybody Hates Chris-REPEAT):
      • Households – 1.2/2
      • Viewers – 1.64M
      • Adults 18-49 – 0.6/2
    • Last week’s numbers (All of Us-REPEAT):
      • Households – 1.1/2
      • Viewers – 1.48M
      • Adults 18-49 – 0.5/2
  • 9:00 & 9:30 p.m.: Repeats of Girlfriends (1.1/2 HH rating, 1.71M viewers, 0.7/2 A18-49 rating) and The Game (1.1/2 HH rating, 1.51M viewers, 0.6/2 A18-49 rating) declined a bit, but were still a little stronger than they have been of late.
    • Last week’s numbers (Girlfriends-REPEAT):
      • Households – 1.1/2
      • Viewers – 1.45M
      • Adults 18-49 – 0.5/2
    • Last week’s numbers (The Game-REPEAT):
      • Households – 1.1/2
      • Viewers – 1.53M
      • Adults 18-49 – 0.6/2

Instead of creating new posts for the cable ratings, I thought it might be best to just write quickly about them here.

As I reported in the post for the season premiere of The Closer, that show led the way with 8.81 million viewers. The series which followed it, Heartland, debuted with 4.30 million viewers. These are solid numbers for a television program on cable, but only time will tell if TNT is content with another show losing more than half of its ‘Closer’ lead-in audience.

On Sunday night, USA Network debuted two new seasons. The season four premiere of The 4400 was viewed by 2.51 million viewers, followed immediately by the season six premiere of The Dead Zone at 10:00 p.m. with 2.12 million viewers. The History Channel’s Ice Road Truckers meanwhile beat both those shows on Sunday, as it was watched by a network record (for an original series) 3.4 million viewers.

And lastly, for you comedy fans, Comedy Centrals premiere of Lil’ Bush debuted with a solid 2.1 million viewers, while Adult Swims Robot Chicken: Star Wars special had a strong two episode average of 2.31 million viewers (2.24M and 2.38M).

GO TO WEEKLY RATINGS PAGE

Note: Comparison’s from the week prior (or episode-to-episode, etc.) are based on final nationals. Ratings for the current day are based on fast nationals, unless otherwise noted.

The final rating for episodes that aired this evening will be reported the following week. So for example, the final rating for tonights episode of “Dateline NBC” will be reported in next weeks report for June 25, 2007.

Source: Fast/Final National Ratings Data from Nielsen Media Research and PIFeedback.com.

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  • matt

    as ive said b4 well done on this excellent piece of reporting

  • matt

    as ive said b4 well done on this excellent piece of reporting