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Broadcast TV Ratings for Friday, April, 20, 2007

CBS wins another Friday evening on account of their repeats.

CBS finished in first place for the evening with a 5.1/9 household rating and 7.55 million viewers, and a first place tie with ABC among adults 18-49 with a 1.9/7 rating.

  • Last Week:
    • 5.3/9 HH rating [#1]
    • 7.92M viewers [#1]
    • 1.9/6 A18-49 [#1]
  • 8:00 p.m.: A repeat of Ghost Whisperer (4.5/9 HH rating, 6.67M viewers, 1.7/7 A18-49 rating) began the evening for CBS, and though a repeat (and down from last weeks repeat) was still able to place first for the hour among households and viewers, and tied for first among adults 18-49.
    • Last weeks numbers (Ghost Whisperer-REPEAT):
      • Households – 5.1/9
      • Viewers – 7.67M
      • Adults 18-49 – 2.0/7
  • 9:00 p.m.: A repeat of Close to Home (5.4/10 HH rating, 7.95M viewers, 1.8/6 A18-49 rating) performed slightly better than last weeks repeat of Shark, and grew from its lead-in by a respectable 1.28M viewers, 20% among households and 6% among adults 18-49.
    • Last weeks numbers (Shark-REPEAT):
      • Households – 5.3/9
      • Viewers – 7.73M
      • Adults 18-49 – 1.7/5
  • 10:00 p.m.: A repeat of Numb3rs (5.4/10 HH rating, 8.01M viewers, 2.1/7 A18-49 rating) ended the evening as the nights top-rated and most watched program among households and viewers, and tied for first among adults 18-49.
    • Last weeks numbers (Numb3rs-REPEAT):
      • Households – 5.6/10
      • Viewers – 8.36M
      • Adults 18-49 – 2.0/7

NBC finished in second place for the evening with a 3.9/7 household rating and 5.79 million viewers but was well back in fourth place among adults 18-49 with a 1.5/5 rating .

  • Last Week:
    • 4.4/8 HH Rating [#2]
    • 6.61M viewers [#2]
    • 1.7/6 A18-49 rating [#2]
  • 8:00 p.m.: Identity (3.3/6 HH rating, 4.84M viewers, 1.4/5 A18-49 rating) took quite a bit of a dive downward, as the gameshow slid 1.76M viewers, 23% among households and 26% among adults 18-49.
    • Week-to-week numbers:
      • Households – 4.3/8 to 3.3/6
      • Viewers – 6.60M to 4.84M
      • Adults 18-49 – 1.9/7 to 1.4/5
  • 9:00 p.m.: Raines (3.9/7 HH rating, 5.87M viewers, 1.4/5 A18-49 rating) was also down, but not as drastically as its lead-in. And though the numbers were very low for a new series, it should be noted that there was some increase from its lead-in among households and viewers. Perhaps NBC would be better served airing the show on another night. Then again, they didn’t seem too interested in the shows future when they cut its episode order before it premeired.
    • Week-to-week numbers:
      • Households – 4.1/7 to 3.9/7
      • Viewers – 6.45M to 5.87M
      • Adults 18-49 – 1.5/5 to 1.4/5
  • 10:00 p.m.: A repeat of Law & Order (4.6/9 HH rating, 6.70M viewers, 1.7/6 A18-49 rating) ended the evening for NBC as the networks top rated show, with a performance on par with recent repeat outings.
    • Last weeks numbers (Law & Order-REPEAT)
      • Households – 4.7/8
      • Viewers – 6.77M
      • Adults 18-49 – 1.8/6

ABC finished in third place for the evening with a 3.6/7 household rating and fourth among viewers (5.10 million), but managed a tie for first place with CBS among adults 18-49 with a 1.9/7 rating.

  • Last Week:
    • 3.7/7 HH rating [#3]
    • 5.29M viewers [#3]
    • 1.7/6 A18-49 rating [#3]
  • 8:00 p.m.: A repeat of Grey’s Anatomy (3.1/6 HH rating, 4.08M viewers, 1.4/5 A18-49 rating) was even from the week prior.
    • Last weeks numbers (Grey’s Anatomy-REPEAT):
      • Households – 3.0/6
      • Viewers – 4.30M
      • Adults 18-49 – 1.4/5
  • 9:00 p.m.: A repeat of Wife Swap (3.2/6 HH rating, 4.72M viewers, 2.1/7 A18-49 rating) also managed to stay even from the week prior. As you can see, there really isn’t all that much in terms of content airing on Friday nights this season. CBS and NBC are pretty much the only networks who try to program the night, with CBS succeeding for the most part, and NBC not so much.
    • Last weeks numbers (Wife Swap-REPEAT):
      • Households – 3.4/6
      • Viewers – 4.95M
      • Adults 18-49 – 1.8/6
  • 10:00 p.m.: 20/20 (4.3/8 HH rating, 6.50M viewers, 2.1/7 A18-49 rating) grew slightly from the week prior among adults 18-49 to grab a first place tie in the demo for the night.
    • Week-to-week numbers:
      • Households – 4.6/8 to 4.3/8
      • Viewers – 6.62M to 6.50M
      • Adults 18-49 – 2.0/6 to 2.1/7

Fox followed in fourth place for the evening with a 3.5/7 household rating, but was a stronger thid place among viewers (5.36 million) and among adults 18-49 with a 1.6/6 rating.

  • Last Week:
    • 2.4/4 HH rating [#5]
    • 4.09M viewers [#5]
    • 1.5/5 A18-49 rating [#4]
  • 8:00 p.m.: A repeat of House (3.7/7 HH rating, 5.60M viewers, 1.7/7 A18-49 rating) improved upon Fox’s movie outing last week, providing the network a solid performance.
  • 9:00 p.m.: A repeat of Bones (3.4/6 HH rating, 5.12M viewers, 1.6/5 A18-49 rating) remained consistent from its lead-in, not dipping too much.  Of note, this was actually the pilot of the series.
    • Last weeks numbers (White Chicks — 8:00-10:00 p.m.):
      • Households – 2.4/4
      • Viewers – 4.09M
      • Adults 18-49 – 1.5/5

The CW finished in last place for the evening with a 2.4/4 household rating, 3.84 million viewers and a 1.2/4 rating among adults 18-49.

  • Last Week:
    • 2.5/5 HH rating [#4]
    • 4.18M viewers [#4]
    • 1.4/5 A18-49 rating [#5]
  • 8:00-10:00 p.m.: WWE Smackdown (2.4/4 HH rating, 3.84M viewers, 1.2/4 A18-49 rating) was down quite a bit from the week prior, especially among adults 18-49 where the wrestling program suffered a dip of 14%.
    • Week-to-week numbers:
      • Households – 2.5/5 to 2.4/4
      • Viewers – 4.18M to 3.84M
      • Adults 18-49 – 1.4/5 to 1.2/4

Note: Comparison’s from the week prior (or episode-to-episode, etc.) are based on final nationals. Ratings for the current day are based on fast nationals, unless otherwise noted. The final rating for episodes that aired this evening will be reported the following week. So for example, the final rating for tonights episode of “Numb3rs” will be reported in next weeks report for Friday, April 27, 2007.

Also keep in mind that because these are fast national ratings, numbers may increase or decrease when the final nationals are released.

Source: Fast/Final National Ratings Data from Nielsen Media Research and PIFeedback

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