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Broadcast TV Ratings for the Week Ending 3/4/2007

Fox takes another weekly win thanks to American Idol and the surprise hit Are You Smarter Than a 5th Grader?.


FOX was first for the week in households (8.9/14 rating, 9.92 million), total viewers (5.4/13 rating, 15.28 million) and among adults 18-49 (6.2/16 rating, 8.04 million).

  • Last Week:
    • 8.7/14 household rating, 9.72 million households – [#1]
    • 5.3/13 person 2+ rating, 14.95 million viewers – [#1]
    • 6.0/16 A18-49 rating – 7.85 million demo viewers – [#1]
  • Top program
    • American Idol – Tuesday
      • 17.1/26 HH Rating, 19.061M households – [#2]
        • The Wednesday edition of American Idol had more total households for the week (17.5/27 HH rating, 19.459M households).
      • 10.8 P2+ Rating, 30.650M viewers – [#1]
      • 12.2/30 A18-49 Rating, 15.983M demo viewers- [#1]

CBS was second for the week in households (7.5/12 rating, 8.40 million), total viewers (4.2/11 rating, 11.81 million) and among adults 18-49 (3.3/9 rating, 4.33 million).

  • Last Week:
    • 7.2/11 household rating, 7.98 million households – [#3]
    • 3.9/10 person 2+ rating, 11.19 million total viewers – [#3]
    • 3.2/8 A18-49 rating – 4.15 million demo viewers – [#3]
  • Top program
    • Two and a Half Men
      • 10.4/15 HH Rating, 11.613M households – [#10]
      • 5.8 P2+ Rating, 16.581M viewers – [#10]
      • 5.4/13 A18-49 Rating, 7.087M demo viewers – [#11]

NBC was third for the week in households (5.3/9 rating, 5.92 million) and total viewers (2.9/7 rating, 8.19 million) but was a weaker fourth among adults 18-49 (2.8/7 rating, 3.60 million).

  • Last Week:
    • 5.2/8 household rating, 5.84 million households – [#4]
    • 2.8/7 person 2+ rating, 7.95 million total viewers – [#4]
    • 2.6/7 A18-49 rating – 3.44 million demo viewers – [#4]
  • Top Program
    • Deal or No Deal – Monday
      • 10.6/16 HH Rating, 11.782M households – [#9]
      • 6.1 P2+ Rating, 17.261M viewers – [#9]
      • 4.9/12 A18-49 Rating, 6.431M demo viewers – [#14]
        • Heroes was the networks highest rated program in this key demo (6.5/15 A18-49 rating, 8.437M demo viewers – [#8]).

ABC was fourth for the week in households (5.3/9 rating, 5.88 million) and total viewers (2.9/7 rating, 8.12 million) but managed to barely slip by NBC for third among adults 18-49 (3.0/8 rating, 3.94 million).

  • Last Week:
    • 8.1/13 household rating, 9.05 million households – [#2]
    • 4.6/12 person 2+ rating, 13.03 million total viewers – [#2]
    • 4.7/12 A18-49 rating – 6.18 million demo viewers – [#2]
  • Top Program
    • Desperate Housewives
      • 11.7/17 HH Rating, 13.034M households – [#7]
      • 6.5 P2+ Rating, 18.312M viewers – [#7]
      • 7.4/17 A18-49 Rating, 9.672M demo viewers – [#7]

The CW was fifth for the week in households (2.1/3 rating, 2.36 million), total viewers (1.2/3 rating, 3.28 million) and among Adults 18-49 (1.3/3 rating, 1.76 million).

  • Last Week:
    • 1.9/3 household rating, 2.16 million households – [#5]
    • 1.1/3 person 2+ rating, 3.02 million total viewers – [#5]
    • 1.2/3 adults 18-49 rating – 1.55 million demo viewers – [#5]
  • Top Program
    • America’s Next Top Model
      • 3.4/5 household rating, 3.829 million households – [#77]
      • 1.9 P2+ rating, 5.361M viewers – [#78]
      • 2.5/6 A18-49 rating

Top 10 broadcast TV shows for the week of 2/26/2007 to 3/4/2007 in terms of viewers, households and adults 18-49.

Viewers
Person 2+ Rating, Total Viewers

  1. American Idol – Tuesday
    • 10.8, 30,650,000
  2. American Idol – Wednesday
    • 10.5, 29,779,000
  3. American Idol – Thursday
    • 9.7, 27,388,000
  4. Are You Smarter Than a 5th Grader? – Tuesday
    • 9.3, 26,477,000
  5. Are You Smarter Than a 5th Grader? – Thursday
    • 8.3, 23,464,000
  6. Are You Smarter Than a 5th Grader? – Wednesday
    • 8.6, 23,368,000
  7. Desperate Housewives
    • 6.5, 18,312,000
  8. CSI: Miami
    • 6.1, 17,418,000
  9. Deal or No Deal – Monday
    • 6.1, 17,261,000
  10. Two and a Half Men
    • 5.8, 16,581,000

Households
Household Rating/Share, Total Households

  1. American Idol – Wednesday
    • 17.5/27, 19,459,000
  2. American Idol – Tuesday
    • 17.1/26, 19,061,000
  3. American Idol – Thursday
    • 15.5/23, 17,296,000
  4. Are You Smarter Than a 5th Grader? – Tuesday
    • 14.6/22, 16,307,000
  5. Are You Smarter Than a 5th Grader? – Wednesday
    • 13.4/20, 14,918,000
  6. Are You Smarter Than a 5th Grader? – Thursday
    • 12.9/20, 14,366,000
  7. Desperate Housewives
    • 11.7/17, 13,034,000
  8. CSI: Miami
    • 11.1/18, 12,347,000
  9. Deal or No Deal – Monday
    • 10.6/16, 11,782,000
  10. Two and a Half Men
    • 10.4/15, 11,613,000

Adults 18-49
Adult 18-49 Rating, Total Demo Viewers

  1. American Idol – Tuesday
    • 12.2/30, 15,983,000
  2. American Idol – Wednesday
    • 11.9/30, 15,549,000
  3. Are You Smarter Than a 5th Grader – Tuesday
    • 11.2/26, 14,591,000
  4. American Idol – Thursday
    • 10.5/26, 13,729,000
  5. Are You Smarter Than a 5th Grader – Wednesday
    • 9.7/23, 12,726,000
  6. Are You Smarter Than a 5th Grader – Thursday
    • 9.4/22, 12,215,000
  7. Desperate Housewives
    • 7.4/17, 9,672,000
  8. Heroes
    • 6.5/15, 8,437,000
  9. Lost
    • 5.7/15, 7,412,000
  10. CSI: Miami
    • 5.6/15, 7,348,000

For those interested in viewing a ratings list of television programs that aired in primetime last week on ABC, CBS, CW, FOX, NBC and UNI, follow this link to be directed to the Los Angeles Times’ calendarlive.com writeup.

Source: Final Numbers data from Nielsen Media Research

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