Spike TV and Major League Eating (MLE) have announced a four-event deal to air competitions on the cable network..
The first event will take place on St. Patrick’s Day. The St. Patrick’s Day Chowdown will feature Corned Beef and Cabbage, Beef Tongue and Green Donut-Eating.
“Guys are hungry for new and exciting sports on television that satisfy their craving for gut-busting action,” notes Kay. “Spike TV is proud to be the new television home of competitive eating.”
“Competitive eating is an increasingly popular sport and entertainment product and we’re thrilled to be part of Spike’s action-packed programming,” said Richard Shea, president of Major League Eating.
The first annual “ST. PATRICK’S DAY CHOWDOWN”(TM) will occur in historic Savannah, Georgia on the banks of the Savannah River during one of the country’s largest St. Patrick’s Day celebrations. The preliminary rounds will involve such delicious gastronomical delights as beef tongue and the famed Irish dish of corned beef and cabbage. The final event, a green donut-eating contest, will include the two top eaters from the prelims.
Top MLE eaters will participate in the “ST. PATRICK’S DAY CHOWDOWN”(TM) including the legendary Takeru Kobayashi, Joey “Jaws” Chestnut, Sonya “The Black Widow” Thomas, “Humble” Bob Shoudt and ChipBurger Simpson. George Shea, MLE’s Chairman, will join Richard Shea to host the Spike TV telecast.
The event will be broadcast tape-delayed on Saturday, March 17 from 7:00 to 8:00 p.m. ET.