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NBC Sets Return for Gameshow Identity

NBC has set an return date for Identity. The series, which debuted for one week before Christmas, will return to the schedule on Friday, March 16 from 9:00 to 10:00 p.m. ET.

It will then move to its normal time slot the following week (March 23rd: Friday’s at 8:00 p.m.).

The game show, which is hosted by comedian/musician Penn Jillette (of Penn & Teller), debuted December 18th to the 22nd to solid ratings, averaging a 3.2/9 rating among adults 18-49 and 9.3 million total viewers through the five day run.

From the NBC Press Release:

The exhilarating “Identity” is the ultimate game of “who’s who,” where keen perception and instincts can lead to a top prize of $500,000. In each new game, one contestant faces 12 strangers and a list of 12 traits to identify them. The contestant picks a trait — ranging anywhere from a profession to a shoe size — and tries to match it with one of the 12 strangers.

The amount of money the contestant accumulates increases with each correctly identified stranger. If all 12 are matched up correctly, the player is rewarded with the grand prize of $500,000. “Identity” also offers viewers at home the chance to play the watch-and-win “Identity Challenge” for a chance at $10,000.

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  • SHEKILA

    I LOVE THIS SHOW I THINK ITS THE BEST SHOW EVER I WOULD LOVE TO BE A CONTESTANT ON IDENTITY.I THINK IT IS WAY COOLER THAN DEAL OR NO DEAL AND THAT IS A COOL SHOW.

  • SHEKILA

    I LOVE THIS SHOW I THINK ITS THE BEST SHOW EVER I WOULD LOVE TO BE A CONTESTANT ON IDENTITY.I THINK IT IS WAY COOLER THAN DEAL OR NO DEAL AND THAT IS A COOL SHOW.