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Broadcast TV Ratings for Sunday, November 12, 2006

NBC takes the evening in households, viewers and adults 18-49 on the strength of its “Sunday Night Football” presentation, while ABC and CBS stay competitive. “Desperate Housewive” was the most watched program on the night.

NBC finished in first place with a 9.6/15 HH rating, but was second in viewers (15.03M, while sneaking by ABC for first in adults 18-49 with a 5.8/14 rating.

  • Last Week’s Numbers:
    • 11.7/18 HH rating [#1]
    • 18.40M viewers [#1]
    • 7.1/17 A18-49 rating [#1]
  • At 7:00 PM “Football Night In America” (6.6/8 HH rating, 4.0/9 A18-49 rating) led into another strong performance of “Sunday Night Football”.
  • At 8:30 PM, “NBC Sunday Night Football: Indianapolis Colts at New England Patriots” (11.4/17 HH rating, 17.32M viewers, 6.9/16 A18-49 rating) gave NBC the slight win on the evening in households and adults 18-49, while barely losing out to ABC in viewers according to preliminary ratings numbers.
    • Week-to-week numbers:
      • Households – 12.8/19 to 11.4/17
      • Viewers – 19.9M to 17.32M
      • A18-49 – 7.8/18 to 6.9/16

ABC followed in second for the evening with a 9.3/14 HH rating, but was first in viewers (15.08M), and second in adults 18-49 with a 5.7/14 rating.

  • Last Week’s Numbers:
    • 9.7/15 HH rating [#2]
    • 15.58M viewers [#2]
    • 5.4/14 A18-49 rating [#2]
  • At 7:00 PM, “America’s Funniest Home Videos” (5.7/9 HH rating, 9.99M viewers, 3.1/8 A18-49 rating) lost roughly a million viewers from the week before, but increased its adults 18-49 audience.
    • Week-to-week numbers:
      • Households – 6.5/11 to 5.7/9
      • Viewers – 10.75M to 9.99M
      • A18-49 – 2.9/9 to 3.1/8
  • At 8:00 PM, “Extreme Makeover: Home Edition” (8.7/13 HH rating, 15.04M viewers, 5.4/13 A18-49 rating) once again held firm from the week prior showing great growth from its lead-in of 53% in households, 51% in viewers and 74% in adults 18-49.
    • Week-to-week numbers:
      • Households – 8.9/13 to 8.7/13
      • Viewers – 15.31M to 15.04M
      • A18-49 – 5.4/13 to 5.4/13
  • At 9:00 PM, “Desperate Housewives” (14.0/20 HH rating 22.20M viewers, 9.0/20 A18-49 rating) has seem to hit its stride and is back in fine form, losing a very minimal audience from its heavily promote episode last week. It was the highest rated episode by far for the evening in households, viewers and adults 18-49.
    • Week-to-week numbers:
      • Households – 14.2/21 to 14.0/20
      • Viewers – 22.54M to 22.20M
      • A18-49 – 9.0/20 to 9.0/20
  • At 10:00 PM, “Brothers & Sisters” (8.8/14 HH rating, 13.10M viewers, 5.2/13 A18-49 rating) also stayed fairly consistent, and is continuing to hold over 13M viewers a week.
    • Week-to-week numbers:
      • Households – 9.2/15 to 8.8/14
      • Viewers – 13.73M to 13.10M
      • A18-49 – 5.5/14 to 5.2/13

CBS finished in third for the evening with a 9.1/14 HH rating (14.23M) and fourth in adults 18-49 with a 3.6/9 rating in that demo.

  • Last Week’s Numbers:
    • 9.4/14 HH rating [#3]
    • 14.43M viewers [#3]
    • 4.1/10 A18-49 rating [#3]
  • Note: Because last week’s episodes were affected by NFL Overrun, comparisons from last week to this week will be done using Finals.
  • At 7:00 PM, “60 Minutes” (10.8/17 HH rating, 16.17M viewers, 3.2/9 A18-49 rating) perked up some with their special on the late Ed Bradley.
    • Week-to-week numbers:
      • Households – 10.3/16 to 10.8/17
      • Viewers – 15.31M to 16.17M
      • A18-49 – 3.7/10 to 3.2/9
  • At 8:00 PM, “The Amazing Race 10″ (6.8/10 HH rating, 11.12M viewers, 3.4/8 A18-49 rating) started off well for CBS improving upon its lead-in in the key adults 18-49 demo by about 6%.
    • Week-to-week numbers:
      • Households – 7.1/10 to 6.8/10
      • Viewers – 11.38M to 11.12M
      • A18-49 – 3.8/8 to 3.4/8
  • At 9:00 PM, “Cold Case” (9.2/14 HH rating, 14.69M viewers, 3.7/8 A18-49 rating) posted a nice gain in households and viewers from the week prior, good enough for a strong third in the time period behind “Desperate Housewives” and “Sunday Night Football” in households and viewers.
    • Week-to-week numbers:
      • Households – 9.0/14 to 9.2/14
      • Viewers – 13.96M to 14.69M
      • A18-49 – 3.7/8 to 3.7/8
  • At 10:00 PM, “Without a Trace” (9.7/16 HH rating, 14.95M viewers, 4.1/10 A18-49 rating) capped off CBS’s gradual increase hour-by-hour in key categories en route to the networks highest ratings for the evening.
    • Week-to-week numbers:
      • Households – 8.6/14 to 9.7/16
      • Viewers – 13.02M to 14.95M
      • A18-49 – 3.9/10 to 4.1/10

FOX followed in fourth for the evening with a 6.5/10 HH rating (10.64M viewers) and was third in adults 18-49 with a 4.6/11 rating in that demo.

  • Last Week’s Numbers:
    • 4.5/7 HH rating [#4]
    • 7.53M viewers [#4]
    • 3.5/9 A18-49 rating [#4]
  • At 7:00 PM and 7:30 PM, new episodes of returning shows “NFL Overrun” (10.5/17 HH rating, 17.52M viewers, 6.7/19 A18-49 rating) and “The OT” (6.9/11 HH rating, 11.33M viewers, 4.5/12 A18-49 rating) showed just how dominant professional football can be holding off all competition fairly easily for the hour.
  • At 8:00 PM and 8:30 PM, “The Simpsons” (6.7/10 HH rating, 11.43M viewers, 5.2/13 A18-49 rating) and “American Dad” (5.1/7 HH rating, 8.51M viewers, 3.9/9 A18-49 rating) each showed good gains from the week prior. Strong adults 18-49 ratings off-set the proportionally low household/viewers figures.
    • Episode-to-episode numbers:
      • Households – 6.0/9 to 6.7/10
      • Viewers – 10.43M to 11.43M
      • A18-49 – 4.9/12 to 5.2/13
    • Episode-to-episode numbers:
      • Households – 4.6/7 to 5.1/7
      • Viewers – 7.77M to 8.51M
      • A18-49 – 3.7/8 to 3.9/9
  • At 9:00 PM and 9:30 PM, more new episodes of returning shows “Family Guy” (5.6/8 HH rating, 9.03M viewers, 4.3/9 A18-49 rating) and “The War at Home” (3.9/6 HH rating, 5.99M viewers, 2.8/6 A18-49 rating) was a mixed bag. “Family Guy”, like the rest of Fox’s lineup last night, increased in all categories from the week before. “The War At Home”, however, dipped in all categories from last week’s episode, proving its audience is pretty much stuck where it is.
    • Episode-to-episode numbers:
      • Households – 5.0/7 to 5.6/8
      • Viewers – 8.46M to 9.03M
      • A18-49 – 4.0/9 to 4.3/9
    • Episode-to-episode numbers:
      • Households – 3.9/6 to 3.9/6
      • Viewers – 6.23M to 5.99M
      • A18-49 – 3.0/7 to 2.8/6

The CW finished in fifth place with a 1.7/3 HH rating (2.41M viewers), and a 1.0/2 A18-49 rating.

  • Last Week’s Number’s:
    • 1.6/2 HH rating [#5]
    • 2.29M viewers [#5]
    • 0.9/2 A18-49 rating [#5]
  • At 7:00 PM, a repeat of “Supernatural” (1.2/2 HH rating, 1.64M viewers, 0.7/2 A18-49 rating) did the best it could against heavy competition across the board leading into a new “7th Heaven”.
  • At 8:00 PM, “7th Heaven” (2.6/4 HH rating, 3.61M viewers, 1.4/3 A18-49 rating) seems to have found some of its lost audience, staying steady from last week.
    • Week-to-week Numbers:
      • Households – 2.6/4 to 2.6/4
      • Viewers – 3.82M to 3.61M
      • A18-49 – 1.4/3 to 1.4/3
  • At 9:00 PM, a repeat of “America’s Next Top Model” (1.4/2 HH rating, 1.96M viewers, 1.0/2 A18-49 rating) ended the evening for The CW with an expected low amount of viewers tuning in.

The ratings for all the programs that aired last night are viewable below in chart form (click to enlarge).

ratingschart11-12-06.jpg

Note: Fast Nationals are used when comparing week-to-week numbers, while Final Nationals are used when comparing year-to-year numbers, unless otherwise specified.

Source: Fast/Final National Ratings Data from Nielsen Media Research